Pricing Strategy in Online Retailing Marketplaces of Homogeneous Goods: Should High Reputation Seller Charge More?.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/amcis/LiuWC09
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2009
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Pricing Strategy in Online Retailing Marketplaces of Homogeneous Goods: Should High Reputation Seller Charge More?.
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Pricing strategy; price sensitivity; seller reputation; online retailing marketplace; homogeneous goods
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Pricing Strategy in Online Retailing Marketplaces of Homogeneous Goods: Should High Reputation Seller Charge More?.
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