Use of Radio Frequency Identification for Targeted Advertising: A Collaborative Filtering Approach Using Bayesian Networks.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/ecsqaru/CiniciogluSK07
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2007
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Use of Radio Frequency Identification for Targeted Advertising: A Collaborative Filtering Approach Using Bayesian Networks.
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RFID; targeted advertising; Bayesian networks; learning Bayesian networks; collaborative filtering
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Use of Radio Frequency Identification for Targeted Advertising: A Collaborative Filtering Approach Using Bayesian Networks.
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