Improving Personalization Solutions through Optimal Segmentation of Customer Bases.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/icdm/JiangT06
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Improving Personalization Solutions through Optimal Segmentation of Customer Bases.
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customer segmentation, marketing application, personalization, 1-to-1 marketing, customer profiles
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Improving Personalization Solutions through Optimal Segmentation of Customer Bases.
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