An Exploratory Study of the Effects of CRM Practices on CRM Effectiveness and Business Performance.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/iceb/ChenCLL04
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2004
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An Exploratory Study of the Effects of CRM Practices on CRM Effectiveness and Business Performance.
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An Exploratory Study of the Effects of CRM Practices on CRM Effectiveness and Business Performance.
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