A Study on the Influencing Relationship of Key Factors in CRM.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/ifip8/WangSL07
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2007
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A Study on the Influencing Relationship of Key Factors in CRM.
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Customer relationship management (CRM); Customer satisfaction (CS); Customers’ Willingness to engage in a relationship (CWER); Customer relationship share (CRS)
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A Study on the Influencing Relationship of Key Factors in CRM.
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