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dcterms:bibliographicCitation <http://dblp.uni-trier.de/rec/bibtex/conf/ispe/LiuWY17>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Shixiong_Liu>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Shubin_Yu>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Yao_Wang>
foaf:homepage <http://dx.doi.org/doi.org%2F10.3233%2F978-1-61499-779-5-197>
foaf:homepage <https://doi.org/10.3233/978-1-61499-779-5-197>
dc:identifier DBLP conf/ispe/LiuWY17 (xsd:string)
dc:identifier DOI doi.org%2F10.3233%2F978-1-61499-779-5-197 (xsd:string)
dcterms:issued 2017 (xsd:gYear)
rdfs:label The Effect of Different Internet Slang Styles on Brand Personality and Ad Persuasion. (xsd:string)
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Shixiong_Liu>
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Shubin_Yu>
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Yao_Wang>
swrc:pages 197-204 (xsd:string)
dcterms:partOf <https://dblp.l3s.de/d2r/resource/publications/conf/ispe/2017>
owl:sameAs <http://bibsonomy.org/uri/bibtexkey/conf/ispe/LiuWY17/dblp>
owl:sameAs <http://dblp.rkbexplorer.com/id/conf/ispe/LiuWY17>
rdfs:seeAlso <http://dblp.uni-trier.de/db/conf/ispe/ispe2017.html#LiuWY17>
rdfs:seeAlso <https://doi.org/10.3233/978-1-61499-779-5-197>
swrc:series <https://dblp.l3s.de/d2r/resource/conferences/ispe>
dc:title The Effect of Different Internet Slang Styles on Brand Personality and Ad Persuasion. (xsd:string)
dc:type <http://purl.org/dc/dcmitype/Text>
rdf:type swrc:InProceedings
rdf:type foaf:Document