Institutionalizing mobile user experience: key success factors, strategic positioning, and sustainable organisational implementations.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/mhci/HerrmannT06
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2006
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Institutionalizing mobile user experience: key success factors, strategic positioning, and sustainable organisational implementations.
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key success factors, market intelligence, organizational usability, strategy, user experience
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Institutionalizing mobile user experience: key success factors, strategic positioning, and sustainable organisational implementations.
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