Embedded Persuasive Strategies to Obtain Visitors' Data: Comparing Reward and Reciprocity in an Amateur, Knowledge-Based Website.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/conf/persuasive/GamberiniPSS07
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2007
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Embedded Persuasive Strategies to Obtain Visitors' Data: Comparing Reward and Reciprocity in an Amateur, Knowledge-Based Website.
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reciprocity; reward; persuasion; personal information; social proof; websites
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Embedded Persuasive Strategies to Obtain Visitors' Data: Comparing Reward and Reciprocity in an Amateur, Knowledge-Based Website.
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