Social media marketing, value creation and firm's sustainability performance: a study among young consumers.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/journals/aslib/YeboahKN24
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2024
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Social media marketing, value creation and firm's sustainability performance: a study among young consumers.
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248-268
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Social media marketing, value creation and firm's sustainability performance: a study among young consumers.
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