Adopting television as a new channel for e-commerce. The influence of interactive technologies on consumer behavior.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/journals/ecr/Blasco-ArcasOM13
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Adopting television as a new channel for e-commerce. The influence of interactive technologies on consumer behavior.
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Adopting television as a new channel for e-commerce. The influence of interactive technologies on consumer behavior.
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