Consumer informedness and diverse consumer purchasing behaviors: Traditional mass-market, trading down, and trading out into the long tail. | D2R Server publishing the DBLP Bibliography Database, hosted at L3S Research Center

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dc:creator	<https://dblp.l3s.de/d2r/resource/authors/Guodong_%28Gordon%29_Gao>
foaf:homepage	<http://dx.doi.org/doi.org%2F10.1016%2Fj.elerap.2007.10.001>
foaf:homepage	<https://doi.org/10.1016/j.elerap.2007.10.001>
dc:identifier	DBLP journals/ecra/ClemonsG08 (xsd:string)
dc:identifier	DOI doi.org%2F10.1016%2Fj.elerap.2007.10.001 (xsd:string)
dcterms:issued	2008 (xsd:gYear)
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swrc:pages	3-17 (xsd:string)
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dc:title	Consumer informedness and diverse consumer purchasing behaviors: Traditional mass-market, trading down, and trading out into the long tail. (xsd:string)
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