An experimental evaluation of the effects of internal and external e-Assurance on initial trust formation in B2C e-commerce.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/journals/ijais/BahmanziariOU09
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An experimental evaluation of the effects of internal and external e-Assurance on initial trust formation in B2C e-commerce.
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An experimental evaluation of the effects of internal and external e-Assurance on initial trust formation in B2C e-commerce.
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