Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model Perspective.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/journals/isr/TamH05
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2005
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Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model Perspective.
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Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model Perspective.
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