How to Forecast Behavioral Effects on Mobile Advertising in the Smart Environment using the Technology Acceptance Model and Web Advertising Effect Model. | D2R Server publishing the DBLP Bibliography Database, hosted at L3S Research Center

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dc:creator	<https://dblp.l3s.de/d2r/resource/authors/Bong_Gyou_Lee>
dc:creator	<https://dblp.l3s.de/d2r/resource/authors/Hyung_Chul_Joo>
dc:creator	<https://dblp.l3s.de/d2r/resource/authors/Yong_Beom_Kim>
foaf:homepage	<http://dx.doi.org/doi.org%2F10.3837%2Ftiis.2016.10.019>
foaf:homepage	<https://doi.org/10.3837/tiis.2016.10.019>
dc:identifier	DBLP journals/itiis/KimJL16 (xsd:string)
dc:identifier	DOI doi.org%2F10.3837%2Ftiis.2016.10.019 (xsd:string)
dcterms:issued	2016 (xsd:gYear)
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rdfs:label	How to Forecast Behavioral Effects on Mobile Advertising in the Smart Environment using the Technology Acceptance Model and Web Advertising Effect Model. (xsd:string)
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foaf:maker	<https://dblp.l3s.de/d2r/resource/authors/Hyung_Chul_Joo>
foaf:maker	<https://dblp.l3s.de/d2r/resource/authors/Yong_Beom_Kim>
swrc:number	10 (xsd:string)
swrc:pages	4997-5013 (xsd:string)
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dc:title	How to Forecast Behavioral Effects on Mobile Advertising in the Smart Environment using the Technology Acceptance Model and Web Advertising Effect Model. (xsd:string)
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