[RDF data]
Home | Example Publications
PropertyValue
dcterms:bibliographicCitation <http://dblp.uni-trier.de/rec/bibtex/journals/mansci/KrishnaR09>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Aradhna_Krishna>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Uday_Rajan>
foaf:homepage <http://dx.doi.org/doi.org%2F10.1287%2Fmnsc.1090.1043>
foaf:homepage <https://doi.org/10.1287/mnsc.1090.1043>
dc:identifier DBLP journals/mansci/KrishnaR09 (xsd:string)
dc:identifier DOI doi.org%2F10.1287%2Fmnsc.1090.1043 (xsd:string)
dcterms:issued 2009 (xsd:gYear)
swrc:journal <https://dblp.l3s.de/d2r/resource/journals/mansci>
rdfs:label Cause Marketing: Spillover Effects of Cause-Related Products in a Product Portfolio. (xsd:string)
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Aradhna_Krishna>
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Uday_Rajan>
swrc:number 9 (xsd:string)
swrc:pages 1469-1485 (xsd:string)
owl:sameAs <http://bibsonomy.org/uri/bibtexkey/journals/mansci/KrishnaR09/dblp>
owl:sameAs <http://dblp.rkbexplorer.com/id/journals/mansci/KrishnaR09>
rdfs:seeAlso <http://dblp.uni-trier.de/db/journals/mansci/mansci55.html#KrishnaR09>
rdfs:seeAlso <https://doi.org/10.1287/mnsc.1090.1043>
dc:title Cause Marketing: Spillover Effects of Cause-Related Products in a Product Portfolio. (xsd:string)
dc:type <http://purl.org/dc/dcmitype/Text>
rdf:type swrc:Article
rdf:type foaf:Document
swrc:volume 55 (xsd:string)