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dcterms:bibliographicCitation <http://dblp.uni-trier.de/rec/bibtex/journals/tele/WolfsteinerG23>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Elisabeth_Wolfsteiner>
dc:creator <https://dblp.l3s.de/d2r/resource/authors/Marion_Garaus>
foaf:homepage <http://dx.doi.org/doi.org%2F10.1016%2Fj.tele.2023.101981>
foaf:homepage <https://doi.org/10.1016/j.tele.2023.101981>
dc:identifier DBLP journals/tele/WolfsteinerG23 (xsd:string)
dc:identifier DOI doi.org%2F10.1016%2Fj.tele.2023.101981 (xsd:string)
dcterms:issued 2023 (xsd:gYear)
swrc:journal <https://dblp.l3s.de/d2r/resource/journals/tele>
rdfs:label When attention-grabbing tactics backfire during media multitasking: The detrimental effect of atypical advertising slogans on brand attitude. (xsd:string)
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Elisabeth_Wolfsteiner>
foaf:maker <https://dblp.l3s.de/d2r/resource/authors/Marion_Garaus>
swrc:month June (xsd:string)
swrc:pages 101981 (xsd:string)
owl:sameAs <http://bibsonomy.org/uri/bibtexkey/journals/tele/WolfsteinerG23/dblp>
owl:sameAs <http://dblp.rkbexplorer.com/id/journals/tele/WolfsteinerG23>
rdfs:seeAlso <http://dblp.uni-trier.de/db/journals/tele/tele81.html#WolfsteinerG23>
rdfs:seeAlso <https://doi.org/10.1016/j.tele.2023.101981>
dc:title When attention-grabbing tactics backfire during media multitasking: The detrimental effect of atypical advertising slogans on brand attitude. (xsd:string)
dc:type <http://purl.org/dc/dcmitype/Text>
rdf:type swrc:Article
rdf:type foaf:Document
swrc:volume 81 (xsd:string)