Financial Returns to Firms' Communication Actions on Firm-Initiated Social Media: Evidence from Facebook Business Pages.
Resource URI: https://dblp.l3s.de/d2r/resource/publications/journals/isr/ChungAHP20
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Financial Returns to Firms' Communication Actions on Firm-Initiated Social Media: Evidence from Facebook Business Pages.
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Financial Returns to Firms' Communication Actions on Firm-Initiated Social Media: Evidence from Facebook Business Pages.
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