|
|
Venues (Conferences, Journals, ...)
|
|
GrowBag graphs for keyword ? (Num. hits/coverage)
Group by:
The graphs summarize 2120 occurrences of 1138 keywords
|
|
|
Results
Found 5418 publication records. Showing 5418 according to the selection in the facets
Hits ?▲ |
Authors |
Title |
Venue |
Year |
Link |
Author keywords |
21 | Bekim Fetaji, Amir Demiri |
Social networking software use in social media marketing vs. traditional marketing: case study in Macedonia. |
BCI |
2012 |
DBLP DOI BibTeX RDF |
|
21 | Marc Fischer 0001, Sönke Albers, Nils Wagner, Monika Frie |
Practice Prize Winner - Dynamic Marketing Budget Allocation Across Countries, Products, and Marketing Activities. |
Mark. Sci. |
2011 |
DBLP DOI BibTeX RDF |
|
21 | V. Kumar, S. Sriram 0001, Anita Luo, Pradeep K. Chintagunta |
Assessing the Effect of Marketing Investments in a Business Marketing Context. |
Mark. Sci. |
2011 |
DBLP DOI BibTeX RDF |
|
21 | Preyas S. Desai |
Editorial - Marketing Science: Marketing and Science. |
Mark. Sci. |
2011 |
DBLP DOI BibTeX RDF |
|
21 | Yong Seog Kim, Vinh Loc Tran |
Selecting Core Target Users for Online Social Networking Marketing with Target Marketing: A Preliminary Report. |
AMCIS |
2011 |
DBLP BibTeX RDF |
|
21 | Christiane Schatte, Petra Perner |
About the Use of Data Bases for Data Mining in Direct Marketing. |
ICDM (Workshops) |
2011 |
DBLP BibTeX RDF |
|
21 | Andrea Ahlemeyer-Stube |
Challenges and Techniques of Predictive Marketing. |
ICDM (Workshops) |
2011 |
DBLP BibTeX RDF |
|
21 | Val A. Hooper, Sid L. Huff, Peter C. Thirkell |
The impact of IS-marketing alignment on marketing performance and business performance. |
Data Base |
2010 |
DBLP DOI BibTeX RDF |
|
21 | Doo Min Kyun, So Young Sohn, Jong Seok Kim |
Multi-level association rules for MP3P marketing strategies based on extensive marketing survey data. |
Expert Syst. Appl. |
2009 |
DBLP DOI BibTeX RDF |
|
21 | Young Ae Kim, Hee Seok Song, Soung Hie Kim |
A new marketing strategy map for direct marketing. |
Knowl. Based Syst. |
2009 |
DBLP DOI BibTeX RDF |
|
21 | Elena Maceviciute |
Review of: Mullins, James L. (ed.) Library management and marketing in a multicultural world: Proceedings of the 2006 IFLA Management and Marketing Section's Conference, Shanghai, 16-17 August, 2006. Munich: KG Saur, 2007. |
Inf. Res. |
2008 |
DBLP BibTeX RDF |
|
21 | Nathalie T. M. Demoulin |
Marketing decision support system openness: A means of improving managers' understanding of marketing phenomena. |
Decis. Support Syst. |
2007 |
DBLP DOI BibTeX RDF |
|
21 | Roger Bennett |
Sources and use of marketing information by marketing managers. |
J. Documentation |
2007 |
DBLP DOI BibTeX RDF |
|
21 | Val A. Hooper, Sid L. Huff, Peter C. Thirkell |
IS-Marketing Alignment: Its Impacts on Marketing Performance and on Business Performance. |
ECIS |
2007 |
DBLP BibTeX RDF |
|
21 | Afef Denguir |
Un cadre possibiliste pour l'aide à la décision multicritère et multi-acteurs - Application au marketing et au benchmarking de sites e-commerce. (Possibilistic framework for multicriteria and multi actors decision aiding: Application for marketing and benchmarking of e-commerce websites). |
|
2007 |
RDF |
|
21 | Francisco José Berlanga, María José del Jesus, Pedro González 0001, Francisco Herrera, Mikel Mesonero |
Multiobjective Evolutionary Induction of Subgroup Discovery Fuzzy Rules: A Case Study in Marketing. |
ICDM |
2006 |
DBLP DOI BibTeX RDF |
descriptive induction, Data mining, subgroup discovery, genetic fuzzy systems, multiobjective evolutionary algorithms |
21 | Cláudio Luiz Chiusoli |
An exploratory study on typology and marketing information system (Um estudo exploratório sobre tipologia e sistema de informação de marketing). |
|
2005 |
RDF |
|
21 | Stéphane Chauvin |
Incertitude du Ciblage Marketing. |
DMAS |
2005 |
DBLP BibTeX RDF |
|
21 | Shannon Sue Scullin, Jerry Fjermestad, Nicholas C. Romano Jr. |
E-relationship marketing: changes in traditional marketing as an outcome of electronic customer relationship management. |
J. Enterp. Inf. Manag. |
2004 |
DBLP DOI BibTeX RDF |
|
21 | Joseph N. Rogé, Subhra Chakrabarty |
Waiting for the other Shoe to Drop: Has Information Technology Integrated Marketing Operations with Marketing Strategy? |
J. Comput. Inf. Syst. |
2003 |
DBLP BibTeX RDF |
|
21 | Youcheng Wang, Daniel R. Fesenmaier |
Assessing the Determinants of the Success of Web-based Marketing Strategies by Destination Marketing Organizations in the United States. |
ENTER |
2003 |
DBLP DOI BibTeX RDF |
|
21 | John Worthy, Nicholas Graham |
Electronic Marketing: New Rules for Electronic Marketing - An Obstacle to M-Commerce? |
Comput. Law Secur. Rev. |
2002 |
DBLP DOI BibTeX RDF |
|
21 | Melody Y. Kiang, T. S. Raghu 0001, Kevin Huei-Min Shang |
Marketing on the Internet - who can benefit from an online marketing approach? |
Decis. Support Syst. |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Lutz Hildebrandt, Udo Wagner |
Marketing and operations research - a literature survey Marketing und Operations Research - Eine Literaturübersicht. |
OR Spectr. |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Heribert Reisinger, Engelbert J. Dockner, Artur Baldauf |
Examining the interaction of marketing and financing decisions in a dynamic environment Die Analyse der Beziehungen von Marketing- und Finanzierungsentscheidungen in einem dynamischen Umfeld. |
OR Spectr. |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Michael S. Lane, Angèle L. M. Cavaye |
Integrating Web and Database Marketing: Australian Study of Direct Marketing Firms. |
J. Res. Pract. Inf. Technol. |
2000 |
DBLP BibTeX RDF |
|
21 | Ann Schlosser, Alaina Kanfer |
Culture Clash in Internet Marketing: Implications for Marketing Practices. |
Handbook of Electronic Commerce |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Michael S. Lane, Angèle L. M. Cavaye |
IT and Marketing Aligned in the Evolutionary Development of Internet Marketing Web Sites. |
PACIS |
2000 |
DBLP BibTeX RDF |
|
21 | Fred K. Augustine Jr., Gary C. Oliphant |
Marketing in the e-commerce model: the state of the art in marketing the enterprise web site. |
IRMA Conference |
2000 |
DBLP BibTeX RDF |
|
21 | Parsis Dastani |
Optimierte Werbeträgerplanung mit Neuronalen Netzen im Database Marketing. |
Data Mining im praktischen Einsatz |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Miriam Bretzke |
O marketing de relacionamento transformando a organização para competir em tempo real: integração entre tecnologia da informação e marketing. |
|
1999 |
RDF |
|
21 | Jörg Link, Volker G. Hildebrand |
Integration des Database-Marketing und Computer Aided Selling (CAS) - der Weg zum Individual Marketing. |
HMD Prax. Wirtsch. |
1997 |
DBLP BibTeX RDF |
|
21 | Matthias Meyer |
Decision Support im Marketing mit Case-Based Reasoning - am Beispiel der Marketing-Budgetierung im Außendienst. |
XPS |
1997 |
DBLP BibTeX RDF |
|
21 | Matthias Rehme |
Multimediale Marketing-Dokumentation: Einsatzmöglichkeiten digitaler Dokumentationssysteme im Marketing. |
|
1997 |
RDF |
|
21 | Ingo A. Zborschil |
Der Technische Kundendienst als eigenständiges Marketing-Objekt: Besonderheiten, Probleme und Gestaltungsmöglichkeiten eines dienstleistungsspezifischen Kundendienst-Marketing - dargestellt am Beispiel der EDV-Branche. |
|
1994 |
RDF |
|
21 | Christian Huldi |
Database-Marketing: Inhalt und Funktionen eines Database-Marketing-Systems, Aspekte des erfolgreichen Einsatzes sowie organisatorische Gesichtspunkte. |
|
1992 |
RDF |
|
21 | Mary A. Higby, Badie N. Farah |
The status of marketing information systems, decision support systems and expert systems in the marketing function of U.S. firms. |
Inf. Manag. |
1991 |
DBLP DOI BibTeX RDF |
|
20 | Stephen L. France, J. Douglas Carroll |
Visualizing the Competitive Structure of Online Auctions. |
ICDM |
2009 |
DBLP DOI BibTeX RDF |
Visualization, Auctions, Marketing, MDS, Bidding |
20 | Yau-Tzu Ma, Andrea Crestan |
Taiwan's challenges for significant international tourism market growth. |
D.GO |
2009 |
DBLP BibTeX RDF |
Taiwanese government policies and initiatives, force field analysis, tourism marketing, information technology |
20 | Teng-Kai Fan, Chia-Hui Chang |
Sentiment-Oriented Contextual Advertising. |
ECIR |
2009 |
DBLP DOI BibTeX RDF |
Marketing, Web Advertising, Sentiment Detection |
20 | Lior Rokach, Lihi Naamani, Armin Shmilovici |
Pessimistic cost-sensitive active learning of decision trees for profit maximizing targeting campaigns. |
Data Min. Knowl. Discov. |
2008 |
DBLP DOI BibTeX RDF |
Reinforcement learning, Decision trees, Active learning, Cost-sensitive learning, Design of experiments, Direct marketing |
20 | Xinwu Li |
Automobile Enterprise's Mixed Sale Mode Based on E-commerce Supply Chain Management. |
ISECS |
2008 |
DBLP DOI BibTeX RDF |
E-commerce sales mode, Mixed marketing mode, Automobile enterprises, Supply chain management |
20 | Ali Selamat, Siti Dianah Abdul Bujang |
The Design of Model Checking Agent for SMS Management System. |
KES-AMSTA |
2008 |
DBLP DOI BibTeX RDF |
model checking agent, SMS management system, direct sales and network marketing, e-business |
20 | Shan He 0002, Renan G. Cattelan, Darko Kirovski |
Modeling viral economies for digital media. |
EuroSys |
2008 |
DBLP DOI BibTeX RDF |
incentive-based economies, multimedia distribution, scale-free networks, dynamic pricing, viral marketing |
20 | George Baourakis, George Baltas, Meline Izmiryan, Nikos Kalogeras |
Brand preference: A comparative consumer study in selected EU countries. |
Oper. Res. |
2007 |
DBLP DOI BibTeX RDF |
Brand choice, marketing research, multivariate analysis, consumer behaviour, market segmentation |
20 | Tianyi Jiang, Alexander Tuzhilin |
Dynamic Micro Targeting: Fitness-Based Approach to Predicting Individual Preferences. |
ICDM |
2007 |
DBLP DOI BibTeX RDF |
marketing application, micro targeting, personalization, Customer segmentation, customer profiles |
20 | Oliver Thomas, Bettina Hermes, Peter Loos |
Towards a Reference Process Model for Event Management. |
Business Process Management Workshops |
2007 |
DBLP DOI BibTeX RDF |
Event marketing, Business process, Process model, Process modeling, Reference model, Reference modeling, Event management |
20 | Dorin Militaru |
Consumer behavior in electronic commerce environments and fashion effect. |
ICEC |
2007 |
DBLP DOI BibTeX RDF |
fashion effect, electronic commerce, marketing, consumer behavior, Europe, consumers, internet shopping |
20 | Elchanan Mossel, Sébastien Roch |
On the submodularity of influence in social networks. |
STOC |
2007 |
DBLP DOI BibTeX RDF |
social networks, coupling, viral marketing, submodularity |
20 | Yong-Hyuk Kim, Byung Ro Moon |
Multicampaign Assignment Problem. |
IEEE Trans. Knowl. Data Eng. |
2006 |
DBLP DOI BibTeX RDF |
Personalized marketing, multicampaign assignment, dynamic programming, heuristic algorithms |
20 | Ingvar Tjøstheim, Joachim Lous |
Attracting Visitors - Using Computer Games Technology to Build a VR-Museum. |
ENTER |
2006 |
DBLP DOI BibTeX RDF |
computer games technology, travel websites, human computer interaction, marketing, cultural heritage |
20 | Katsutoshi Yada, Kosuke Ohno |
Knowledge Discovery from Click Stream Data and Effective Site Management. |
JSAI |
2006 |
DBLP DOI BibTeX RDF |
click stream data, site management, Internet mall, marketing strategy |
20 | Shailey Minocha, Marian Petre, Ekaterini Tzanidou, Geke van Dijk, Dave Roberts, Nick Gassman, Nicola Millard, Barry Day, David Travis |
Evaluating e-commerce environments: approaches to cross-disciplinary investigation. |
CHI Extended Abstracts |
2006 |
DBLP DOI BibTeX RDF |
relationship marketing, usability techniques, usability, e-commerce, expectations, consumer behaviour |
20 | Roger Clarke |
A major impediment to B2C success is...the concept 'B2C'. |
ICEC |
2006 |
DBLP DOI BibTeX RDF |
impediments, privacy policy statements, terms of contract, privacy, marketing, adoption, eCommerce |
20 | Néjib Moalla, Abdelaziz Bouras, Gilles Neubert, Yacine Ouzrout |
Toward Data Compliance in Vaccine Industry: Interoperability to Align Business and Information Systems. |
ICEIS (Selected Papers) |
2006 |
DBLP DOI BibTeX RDF |
Vaccine industry, Marketing Authorizations, Interoperability, ERP, Compliance, health Information Systems |
20 | Lutz Prechelt, Daniel J. Hutzel |
Market forces and end-user programming for mission-critical systems. |
ACM SIGSOFT Softw. Eng. Notes |
2005 |
DBLP DOI BibTeX RDF |
marketing requirements, quality assurance, workflow modeler, workflow engine |
20 | Yi Fen Kao, Panos Louvieris, Jan Powell-Perry, Dimitrios Buhalis |
E-Satisfaction of NTO's Website Case Study: Singapore Tourism Board's Taiwan Website. |
ENTER |
2005 |
DBLP DOI BibTeX RDF |
National Tourism Organisation (NTO), Singapore Tourism Board (STB), website, Satisfaction, Internet marketing, Taiwan |
20 | Jee-Hee Han, Juline E. Mills |
Use of Problematic Integration Theory in Destination Online Promotional Activities: The Case of Australia.com in the United States Market. |
ENTER |
2005 |
DBLP DOI BibTeX RDF |
destination marketing organization (DMO), online travel purchase behavior, online consumer attitudinal change, problematic integration theory, Australia |
20 | Ulrich Rabanser, Francesco Ricci 0001 |
Recommender Systems: Do They Have a Viable Business Model in e-Tourism?. |
ENTER |
2005 |
DBLP DOI BibTeX RDF |
Recommendation Technologies, DMO Marketing, Business Models |
20 | Karolien Hellemans, Robert Govers |
European Tourism Online: Comparative Content Analysis of the ETC Website and Corresponding National NTO Websites. |
ENTER |
2005 |
DBLP DOI BibTeX RDF |
website content analysis, text, pictures, online marketing |
20 | Kenneth Janz, Emily Gruenert |
Developing a comprehensive communication strategy to meet the needs of various stakeholder groups. |
SIGUCCS |
2005 |
DBLP DOI BibTeX RDF |
communications assessment, technology planning, collaboration, communications, documentation, survey, marketing, focus groups, faculty development, technology training, communication strategies, staff development, support services, technology needs assessment |
20 | Jaime R. S. Fonseca, Margarida G. M. S. Cardoso |
Retail Clients Latent Segments. |
EPIA |
2005 |
DBLP DOI BibTeX RDF |
Information Criteria, Clustering, Marketing Research, Finite Mixture Models |
20 | Janet M. Wagner, Deborah Boisvert, Jean-Pierre Kuilboer, Jeffrey M. Keisler, Pratyush Bharati |
Cross-functional concentrations merge IT and business concepts. |
SIGITE Conference |
2005 |
DBLP DOI BibTeX RDF |
cross-functional, education, information systems, management, curriculum, marketing, finance |
20 | Paul A. Juliano |
Residential student support. |
SIGUCCS |
2004 |
DBLP DOI BibTeX RDF |
residential services, marketing, support |
20 | Sarah Spiekermann |
Product context in EC websites: how consumer uncertainty and purchase risk drive navigational needs. |
EC |
2004 |
DBLP DOI BibTeX RDF |
electronic commerce, uncertainty, interface design, marketing, perceived risk |
20 | Miguel-Ángel Sicilia, Elena García-Barriocanal |
On fuzziness in relationship value segmentation: applications to personalized e-commerce. |
SIGecom Exch. |
2003 |
DBLP DOI BibTeX RDF |
e-commerce personalization, relationship marketing, uncertainty, fuzzy set theory, customer value, customer segmentation |
20 | David Kempe 0001, Jon M. Kleinberg, Éva Tardos |
Maximizing the spread of influence through a social network. |
KDD |
2003 |
DBLP DOI BibTeX RDF |
social networks, approximation algorithms, diffusion of innovations, viral marketing |
20 | Vincent Chevrin, Alain Derycke, José Rouillard |
A theoretical framework to characterize multichannel interaction in electronic commerce. |
IHM |
2003 |
DBLP DOI BibTeX RDF |
psycholinguistics, interaction, E-marketing, multichannel, media richness theory |
20 | Carolyn Snyder, Verena Giller, Chauncey E. Wilson, Aaron Marcus |
Consultants' forum: successful adaptation during tough economic times. |
CHI Extended Abstracts |
2003 |
DBLP DOI BibTeX RDF |
HCI consulting, marketing usability, usability consulting, collaboration, knowledge base, consulting |
20 | Kyo Chul Kang, Jaejoon Lee, Patrick Donohoe |
Feature-Oriented Project Line Engineering. |
IEEE Softw. |
2002 |
DBLP DOI BibTeX RDF |
Product line method, marketing and product plan, feature orientation, product line analysis, component design, product line architecture |
20 | Irene S. Y. Kwan |
A Mental Cognitive Model of Web Semantic for e-Customer Profile. |
DEXA Workshops |
2002 |
DBLP DOI BibTeX RDF |
Customer-effective web site, Mental Cognitive Model, web semantics, Internet marketing |
20 | Thomas Puschmann, Rainer Alt |
Customer Relationship Management in the Pharmaceutical Industry. |
HICSS |
2001 |
DBLP DOI BibTeX RDF |
customer centricity, customer orientation, sales, pharmaceutical industry, healthcare portals, process portals, integration, information systems, electronic commerce, service, healthcare, marketing, portals, customer relationship management, ehealth, application architecture |
20 | Anna Bodi, John Zeleznikow |
Software design for electronic banking: managing the user-computer interface. |
ACM Conference on Computer Science |
1988 |
DBLP DOI BibTeX RDF |
electronic banking, human-computer interaction, software, technology, marketing |
17 | Nicole Immorlica, Vahab S. Mirrokni |
Optimal marketing and pricing over social networks. |
WWW |
2010 |
DBLP DOI BibTeX RDF |
social networks, influence, revenue maximization |
17 | Michel Wedel, Roland T. Rust, Tuck Siong Chung |
Up close and personalized: a marketing view of recommendation systems. |
RecSys |
2009 |
DBLP DOI BibTeX RDF |
adaptive personalization systems, recommendation systems, collaborative filtering, particle filtering, markov chain monte carlo |
17 | Jiajin Huang, Ning Zhong 0001 |
A Unified Probabilistic Inference Model for Targeted Marketing. |
Communications and Discoveries from Multidisciplinary Data |
2008 |
DBLP DOI BibTeX RDF |
|
17 | Chris Kanich, Christian Kreibich, Kirill Levchenko, Brandon Enright, Geoffrey M. Voelker, Vern Paxson, Stefan Savage |
Spamalytics: an empirical analysis of spam marketing conversion. |
CCS |
2008 |
DBLP DOI BibTeX RDF |
unsolicited email, spam, conversion |
17 | Daniel Ronzani |
Why Marketing Short Range Devices as Active Radio Frequency Identifiers Might Backfire. |
IOT |
2008 |
DBLP DOI BibTeX RDF |
short range device (SRD), active tag, Radio frequency identification (RFID), industry, law, passive tag |
17 | Christian Rohrer, Irene Au, Elissa Darnell, Nancy Dickenson, Shelley Evenson, Klaus Kaasgaard |
Design, marketing, strategy: where does user research belong? |
CHI Extended Abstracts |
2008 |
DBLP DOI BibTeX RDF |
strategy, organizational issues, market research, design managment, user experience research |
17 | Jashen Chen, Russell K. H. Ching, Margaret Meiling Luo, Chu-Chi Liu |
Virtual Experiential Marketing on Online Customer Intentions and Loyalty. |
HICSS |
2008 |
DBLP DOI BibTeX RDF |
|
17 | Fletcher Lu |
Uncovering Fraud in Direct Marketing Data with a Fraud Auditing Case Builder. |
PKDD |
2007 |
DBLP DOI BibTeX RDF |
Benford’s Law, Reinforcement Learning, Fraud Detection |
17 | Shahriar Akter, Fumiyo N. Kondo |
Mobile Information Services Marketing to Serve the BOP Market. |
APSCC |
2007 |
DBLP DOI BibTeX RDF |
|
17 | Radhesh B. Nair |
How can dynamic disease modeling support strategic marketing at pharmaceutical & biotech companies? |
WSC |
2007 |
DBLP DOI BibTeX RDF |
|
17 | Stan Kurkovsky, Karthik Harihar |
Using ubiquitous computing in interactive mobile marketing. |
Pers. Ubiquitous Comput. |
2006 |
DBLP DOI BibTeX RDF |
Ubiquitous computing, Wireless networks, Personalization, M-commerce, Context-aware applications |
17 | Mariangela Franch, Umberto Martini, Luisa Mich, Pierluigi Novi Inverardi, Federica Buffa |
The Web as (a Weak) Enabler of New Marketing Approaches. An In-Depth Study of SMTEs in the Dolomites. |
ENTER |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Jerzy Blaszczynski, Krzysztof Dembczynski, Wojciech Kotlowski, Mariusz Pawlowski |
Mining Direct Marketing Data by Ensembles of Weak Learners and Rough Set Methods. |
DaWaK |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Olivier Couturier, Engelbert Mephu Nguifo |
Une approche anthropocentrée interactive pour l'aide à la décision en marketing bancaire. |
IHM |
2006 |
DBLP DOI BibTeX RDF |
data Mining, human computer interaction, decision support system (DSS), visualisation |
17 | Sang-Chul Lee, Jae-Young Moon, Yung Ho Suh |
A Comparison of Target Customers in Asian Online Game Markets: Marketing Applications of a Two-Level SOM. |
ICANN (2) |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Sung-Ju Kim, Dong-Sik Yun, Byung-Soo Chang |
Association Analysis of Customer Services from the Enterprise Customer Management System. |
ICDM |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Pedro Gabriel Ferreira, Ronnie Alves, Orlando Belo, Luís Cortesão |
Establishing Fraud Detection Patterns Based on Signatures. |
ICDM |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Zheng Xiang 0001, Daniel R. Fesenmaier |
Assessing the Initial Step in the Persuasion Process: META Tags on Destination Marketing Websites. |
ENTER |
2005 |
DBLP DOI BibTeX RDF |
META tags, persuasive communications, search engine, trip planning |
17 | Natalie S. Glance, Matthew Hurst, Kamal Nigam, Matthew Siegler, Robert Stockton, Takashi Tomokiyo |
Analyzing online discussion for marketing intelligence. |
WWW (Special interest tracks and posters) |
2005 |
DBLP DOI BibTeX RDF |
content systems, machine learning, information retrieval, text mining, computational linguistics |
17 | Sang-Yeal Han, Moon Kyo Cho, Mun Kee Choi |
Ubitem: A Framework for Interactive Marketing in Location-Based Gaming Environment. |
ICMB |
2005 |
DBLP DOI BibTeX RDF |
|
17 | Josef A. Mazanec |
Inferred Causation Theory: Time for a Paradigm Shift in Marketing Science?. |
GfKl |
2005 |
DBLP DOI BibTeX RDF |
|
17 | Lia Patrício, Raymond P. Fisk, João Falcão e Cunha, Nuno Jardim Nunes |
Customer Experience Requirements for Multi-platform Service Interaction: Bringing Services Marketing to the Elicitation of User Requirements. |
RE |
2004 |
DBLP DOI BibTeX RDF |
|
17 | Hiroshi Tamura, Yuichi Washida, Yukio Ohsawa |
Emerging Scenarios by Using DDM: A Case Study for Japanese Comic Marketing. |
KES |
2004 |
DBLP DOI BibTeX RDF |
|
17 | Jiajin Huang, Ning Zhong 0001, Chunnian Liu, Yiyu Yao |
Adaptive Linear Market Value Functions for Targeted Marketing. |
Rough Sets and Current Trends in Computing |
2004 |
DBLP DOI BibTeX RDF |
|
17 | Robin D. Krause |
Managing higher ed web sites: balancing the need for timely updates, the requirements of institutional marketing, and the development of content. |
SIGUCCS |
2003 |
DBLP DOI BibTeX RDF |
web content management, design, image, branding, CMS |
17 | A. Lee Gilbert, Jon D. Kendall |
A Marketing Model for Mobile Wireless Services. |
HICSS |
2003 |
DBLP DOI BibTeX RDF |
|
17 | Peter Neumann, Bernhard Sick, Dirk Arndt, Wendy Gersten |
Evolutionary Optimisation of RBF Network Architectures in a Direct Marketing Application. |
ICANN |
2003 |
DBLP DOI BibTeX RDF |
|
Displaying result #501 - #600 of 5418 (100 per page; Change: ) Pages: [ <<][ 1][ 2][ 3][ 4][ 5][ 6][ 7][ 8][ 9][ 10][ 11][ 12][ 13][ 14][ 15][ >>] |
|