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Venues (Conferences, Journals, ...)
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GrowBag graphs for keyword ? (Num. hits/coverage)
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The graphs summarize 2120 occurrences of 1138 keywords
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Results
Found 5418 publication records. Showing 5418 according to the selection in the facets
Hits ?▲ |
Authors |
Title |
Venue |
Year |
Link |
Author keywords |
21 | Bekim Fetaji, Amir Demiri |
Social networking software use in social media marketing vs. traditional marketing: case study in Macedonia. ![Search on Bibsonomy](Pics/bibsonomy.png) |
BCI ![In: Balkan Conference in Informatics, 2012, BCI '12, Novi Sad, Serbia, September 16-20, 2012, pp. 88-93, 2012, ACM, 978-1-4503-1240-0. The full citation details ...](Pics/full.jpeg) |
2012 |
DBLP DOI BibTeX RDF |
|
21 | Marc Fischer 0001, Sönke Albers, Nils Wagner, Monika Frie |
Practice Prize Winner - Dynamic Marketing Budget Allocation Across Countries, Products, and Marketing Activities. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Mark. Sci. ![In: Mark. Sci. 30(4), pp. 568-585, 2011. The full citation details ...](Pics/full.jpeg) |
2011 |
DBLP DOI BibTeX RDF |
|
21 | V. Kumar, S. Sriram 0001, Anita Luo, Pradeep K. Chintagunta |
Assessing the Effect of Marketing Investments in a Business Marketing Context. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Mark. Sci. ![In: Mark. Sci. 30(5), pp. 924-940, 2011. The full citation details ...](Pics/full.jpeg) |
2011 |
DBLP DOI BibTeX RDF |
|
21 | Preyas S. Desai |
Editorial - Marketing Science: Marketing and Science. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Mark. Sci. ![In: Mark. Sci. 30(1), pp. 1-3, 2011. The full citation details ...](Pics/full.jpeg) |
2011 |
DBLP DOI BibTeX RDF |
|
21 | Yong Seog Kim, Vinh Loc Tran |
Selecting Core Target Users for Online Social Networking Marketing with Target Marketing: A Preliminary Report. ![Search on Bibsonomy](Pics/bibsonomy.png) |
AMCIS ![In: A Renaissance of Information Technology for Sustainability and Global Competitiveness. 17th Americas Conference on Information Systems, AMCIS 2011, Detroit, Michigan, USA, August 4-8 2011, 2011, Association for Information Systems. The full citation details ...](Pics/full.jpeg) |
2011 |
DBLP BibTeX RDF |
|
21 | Christiane Schatte, Petra Perner |
About the Use of Data Bases for Data Mining in Direct Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM (Workshops) ![In: Advances in Data Mining. 11th Industrial Conference, ICDM 2011, New York, USA, September/August 2011, Workshop Proceedings, Workshop on Case-Based Reasoning, Workshop on Data Mining in Agriculture, Workshop on Data Mining in Marketing, pp. 113-118, 2011, ibai Publishing, 978-3-942952-05-7. The full citation details ...](Pics/full.jpeg) |
2011 |
DBLP BibTeX RDF |
|
21 | Andrea Ahlemeyer-Stube |
Challenges and Techniques of Predictive Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM (Workshops) ![In: Advances in Data Mining. 11th Industrial Conference, ICDM 2011, New York, USA, September/August 2011, Workshop Proceedings, Workshop on Case-Based Reasoning, Workshop on Data Mining in Agriculture, Workshop on Data Mining in Marketing, pp. 119-126, 2011, ibai Publishing, 978-3-942952-05-7. The full citation details ...](Pics/full.jpeg) |
2011 |
DBLP BibTeX RDF |
|
21 | Val A. Hooper, Sid L. Huff, Peter C. Thirkell |
The impact of IS-marketing alignment on marketing performance and business performance. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Data Base ![In: Data Base 41(1), pp. 36-55, 2010. The full citation details ...](Pics/full.jpeg) |
2010 |
DBLP DOI BibTeX RDF |
|
21 | Doo Min Kyun, So Young Sohn, Jong Seok Kim |
Multi-level association rules for MP3P marketing strategies based on extensive marketing survey data. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Expert Syst. Appl. ![In: Expert Syst. Appl. 36(9), pp. 11582-11588, 2009. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
|
21 | Young Ae Kim, Hee Seok Song, Soung Hie Kim |
A new marketing strategy map for direct marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Knowl. Based Syst. ![In: Knowl. Based Syst. 22(5), pp. 327-335, 2009. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
|
21 | Elena Maceviciute |
Review of: Mullins, James L. (ed.) Library management and marketing in a multicultural world: Proceedings of the 2006 IFLA Management and Marketing Section's Conference, Shanghai, 16-17 August, 2006. Munich: KG Saur, 2007. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Inf. Res. ![In: Inf. Res. 13(1), 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP BibTeX RDF |
|
21 | Nathalie T. M. Demoulin |
Marketing decision support system openness: A means of improving managers' understanding of marketing phenomena. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Decis. Support Syst. ![In: Decis. Support Syst. 44(1), pp. 79-92, 2007. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
|
21 | Roger Bennett |
Sources and use of marketing information by marketing managers. ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Documentation ![In: J. Documentation 63(5), pp. 702-726, 2007. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
|
21 | Val A. Hooper, Sid L. Huff, Peter C. Thirkell |
IS-Marketing Alignment: Its Impacts on Marketing Performance and on Business Performance. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ECIS ![In: Proceedings of the Fifteenth European Conference on Information Systems, ECIS 2007, St. Gallen, Switzerland, 2007, pp. 669-680, 2007, University of St. Gallen. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP BibTeX RDF |
|
21 | Afef Denguir |
Un cadre possibiliste pour l'aide à la décision multicritère et multi-acteurs - Application au marketing et au benchmarking de sites e-commerce. (Possibilistic framework for multicriteria and multi actors decision aiding: Application for marketing and benchmarking of e-commerce websites). ![Search on Bibsonomy](Pics/bibsonomy.png) |
|
2007 |
RDF |
|
21 | Francisco José Berlanga, María José del Jesus, Pedro González 0001, Francisco Herrera, Mikel Mesonero |
Multiobjective Evolutionary Induction of Subgroup Discovery Fuzzy Rules: A Case Study in Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM ![In: Advances in Data Mining, Applications in Medicine, Web Mining, Marketing, Image and Signal Mining, 6th Industrial Conference on Data Mining, ICDM 2006, Leipzig, Germany, July 14-15, 2006, Proceedings, pp. 337-349, 2006, Springer, 3-540-36036-0. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
descriptive induction, Data mining, subgroup discovery, genetic fuzzy systems, multiobjective evolutionary algorithms |
21 | Cláudio Luiz Chiusoli |
An exploratory study on typology and marketing information system (Um estudo exploratório sobre tipologia e sistema de informação de marketing). ![Search on Bibsonomy](Pics/bibsonomy.png) |
|
2005 |
RDF |
|
21 | Stéphane Chauvin |
Incertitude du Ciblage Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
DMAS ![In: Data Mining et Apprentissage Statistique : application en assurance, banque et marketing, Niort, France, 12-13 Mai 2005, pp. 94-107, 2005, Cépaduès-Éditions, 978-2-85428-794-3. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP BibTeX RDF |
|
21 | Shannon Sue Scullin, Jerry Fjermestad, Nicholas C. Romano Jr. |
E-relationship marketing: changes in traditional marketing as an outcome of electronic customer relationship management. ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Enterp. Inf. Manag. ![In: J. Enterp. Inf. Manag. 17(6), pp. 410-415, 2004. The full citation details ...](Pics/full.jpeg) |
2004 |
DBLP DOI BibTeX RDF |
|
21 | Joseph N. Rogé, Subhra Chakrabarty |
Waiting for the other Shoe to Drop: Has Information Technology Integrated Marketing Operations with Marketing Strategy? ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Comput. Inf. Syst. ![In: J. Comput. Inf. Syst. 43(2), pp. 16-22, 2003. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP BibTeX RDF |
|
21 | Youcheng Wang, Daniel R. Fesenmaier |
Assessing the Determinants of the Success of Web-based Marketing Strategies by Destination Marketing Organizations in the United States. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2003, Helsinki, Finland, 2003, pp. 306-315, 2003, Springer, 978-3-211-83910-2. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
|
21 | John Worthy, Nicholas Graham |
Electronic Marketing: New Rules for Electronic Marketing - An Obstacle to M-Commerce? ![Search on Bibsonomy](Pics/bibsonomy.png) |
Comput. Law Secur. Rev. ![In: Comput. Law Secur. Rev. 18(2), pp. 106-108, 2002. The full citation details ...](Pics/full.jpeg) |
2002 |
DBLP DOI BibTeX RDF |
|
21 | Melody Y. Kiang, T. S. Raghu 0001, Kevin Huei-Min Shang |
Marketing on the Internet - who can benefit from an online marketing approach? ![Search on Bibsonomy](Pics/bibsonomy.png) |
Decis. Support Syst. ![In: Decis. Support Syst. 27(4), pp. 383-393, 2000. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Lutz Hildebrandt, Udo Wagner |
Marketing and operations research - a literature survey Marketing und Operations Research - Eine Literaturübersicht. ![Search on Bibsonomy](Pics/bibsonomy.png) |
OR Spectr. ![In: OR Spectr. 22(1), pp. 5-18, 2000. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Heribert Reisinger, Engelbert J. Dockner, Artur Baldauf |
Examining the interaction of marketing and financing decisions in a dynamic environment Die Analyse der Beziehungen von Marketing- und Finanzierungsentscheidungen in einem dynamischen Umfeld. ![Search on Bibsonomy](Pics/bibsonomy.png) |
OR Spectr. ![In: OR Spectr. 22(1), pp. 159-171, 2000. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Michael S. Lane, Angèle L. M. Cavaye |
Integrating Web and Database Marketing: Australian Study of Direct Marketing Firms. ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Res. Pract. Inf. Technol. ![In: J. Res. Pract. Inf. Technol. 32(3/4), pp. 168-180, 2000. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP BibTeX RDF |
|
21 | Ann Schlosser, Alaina Kanfer |
Culture Clash in Internet Marketing: Implications for Marketing Practices. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Handbook of Electronic Commerce ![In: Handbook on Electronic Commerce, pp. 195-211, 2000, Springer, 978-3-540-67344-6. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Michael S. Lane, Angèle L. M. Cavaye |
IT and Marketing Aligned in the Evolutionary Development of Internet Marketing Web Sites. ![Search on Bibsonomy](Pics/bibsonomy.png) |
PACIS ![In: The Fourth Pacific Asia Conference on Information Systems, PACIS 2000, Hong Kong, China, June 1-3, 2000, pp. 65, 2000, AISeL. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP BibTeX RDF |
|
21 | Fred K. Augustine Jr., Gary C. Oliphant |
Marketing in the e-commerce model: the state of the art in marketing the enterprise web site. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IRMA Conference ![In: Challenges of Information Technology Management in the 21st Century, 2000 Information Resources Management Association International Conference, Anchorage, Alaska, USA, May 21-24, 2000, pp. 782-783, 2000, IDEA Group Publishing, 1-878289-84-5. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP BibTeX RDF |
|
21 | Parsis Dastani |
Optimierte Werbeträgerplanung mit Neuronalen Netzen im Database Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Data Mining im praktischen Einsatz ![In: Data Mining im praktischen Einsatz - Verfahren und Anwendungsfälle für Marketing, Vertrieb, Controlling und Kundenunterstützung, pp. 51-67, 2000, Vieweg, 978-3-528-05748-0. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
|
21 | Miriam Bretzke |
O marketing de relacionamento transformando a organização para competir em tempo real: integração entre tecnologia da informação e marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
|
1999 |
RDF |
|
21 | Jörg Link, Volker G. Hildebrand |
Integration des Database-Marketing und Computer Aided Selling (CAS) - der Weg zum Individual Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HMD Prax. Wirtsch. ![In: HMD Prax. Wirtsch. 193, 1997. The full citation details ...](Pics/full.jpeg) |
1997 |
DBLP BibTeX RDF |
|
21 | Matthias Meyer |
Decision Support im Marketing mit Case-Based Reasoning - am Beispiel der Marketing-Budgetierung im Außendienst. ![Search on Bibsonomy](Pics/bibsonomy.png) |
XPS ![In: Expertensysteme 97 - Beiträge zur 4. Deutschen Tagung Wissensbasierte Systeme (XPS-97), Bad Honnef am Rhein, Germany, March 5-7, 1997, pp. 143-151, 1997, Infix, 3-89601-004-2. The full citation details ...](Pics/full.jpeg) |
1997 |
DBLP BibTeX RDF |
|
21 | Matthias Rehme |
Multimediale Marketing-Dokumentation: Einsatzmöglichkeiten digitaler Dokumentationssysteme im Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
|
1997 |
RDF |
|
21 | Ingo A. Zborschil |
Der Technische Kundendienst als eigenständiges Marketing-Objekt: Besonderheiten, Probleme und Gestaltungsmöglichkeiten eines dienstleistungsspezifischen Kundendienst-Marketing - dargestellt am Beispiel der EDV-Branche. ![Search on Bibsonomy](Pics/bibsonomy.png) |
|
1994 |
RDF |
|
21 | Christian Huldi |
Database-Marketing: Inhalt und Funktionen eines Database-Marketing-Systems, Aspekte des erfolgreichen Einsatzes sowie organisatorische Gesichtspunkte. ![Search on Bibsonomy](Pics/bibsonomy.png) |
|
1992 |
RDF |
|
21 | Mary A. Higby, Badie N. Farah |
The status of marketing information systems, decision support systems and expert systems in the marketing function of U.S. firms. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Inf. Manag. ![In: Inf. Manag. 20(1), pp. 29-35, 1991. The full citation details ...](Pics/full.jpeg) |
1991 |
DBLP DOI BibTeX RDF |
|
20 | Stephen L. France, J. Douglas Carroll |
Visualizing the Competitive Structure of Online Auctions. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM ![In: Advances in Data Mining. Applications and Theoretical Aspects, 9th Industrial Conference, ICDM 2009, Leipzig, Germany, July 20-22, 2009. Proceedings, pp. 103-116, 2009, Springer, 978-3-642-03066-6. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
Visualization, Auctions, Marketing, MDS, Bidding |
20 | Yau-Tzu Ma, Andrea Crestan |
Taiwan's challenges for significant international tourism market growth. ![Search on Bibsonomy](Pics/bibsonomy.png) |
D.GO ![In: Proceedings of the 10th Annual International Conference on Digital Government Research, Partnerships for Public Innovation, DG.O 2009, Puebla, Mexico, May 17-20, 2009, pp. 272-276, 2009, Digital Government Research Center, 978-1-60558-535-2. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP BibTeX RDF |
Taiwanese government policies and initiatives, force field analysis, tourism marketing, information technology |
20 | Teng-Kai Fan, Chia-Hui Chang |
Sentiment-Oriented Contextual Advertising. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ECIR ![In: Advances in Information Retrieval, 31th European Conference on IR Research, ECIR 2009, Toulouse, France, April 6-9, 2009. Proceedings, pp. 202-215, 2009, Springer, 978-3-642-00957-0. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
Marketing, Web Advertising, Sentiment Detection |
20 | Lior Rokach, Lihi Naamani, Armin Shmilovici |
Pessimistic cost-sensitive active learning of decision trees for profit maximizing targeting campaigns. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Data Min. Knowl. Discov. ![In: Data Min. Knowl. Discov. 17(2), pp. 283-316, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Reinforcement learning, Decision trees, Active learning, Cost-sensitive learning, Design of experiments, Direct marketing |
20 | Xinwu Li |
Automobile Enterprise's Mixed Sale Mode Based on E-commerce Supply Chain Management. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ISECS ![In: Proceedings of The International Symposium on Electronic Commerce and Security, ISECS 2008, August 3-5, 2008, Guangzhou, China, pp. 695-698, 2008, IEEE Computer Society, 978-0-7695-3258-5. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
E-commerce sales mode, Mixed marketing mode, Automobile enterprises, Supply chain management |
20 | Ali Selamat, Siti Dianah Abdul Bujang |
The Design of Model Checking Agent for SMS Management System. ![Search on Bibsonomy](Pics/bibsonomy.png) |
KES-AMSTA ![In: Agent and Multi-Agent Systems: Technologies and Applications, Second KES International Symposium, KES-AMSTA 2008, Incheon, Korea, March 26-28, 2008. Proceedings, pp. 813-821, 2008, Springer, 978-3-540-78581-1. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
model checking agent, SMS management system, direct sales and network marketing, e-business |
20 | Shan He 0002, Renan G. Cattelan, Darko Kirovski |
Modeling viral economies for digital media. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EuroSys ![In: Proceedings of the 2008 EuroSys Conference, Glasgow, Scotland, UK, April 1-4, 2008, pp. 149-162, 2008, ACM, 978-1-60558-013-5. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
incentive-based economies, multimedia distribution, scale-free networks, dynamic pricing, viral marketing |
20 | George Baourakis, George Baltas, Meline Izmiryan, Nikos Kalogeras |
Brand preference: A comparative consumer study in selected EU countries. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Oper. Res. ![In: Oper. Res. 7(1), pp. 105-120, 2007. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Brand choice, marketing research, multivariate analysis, consumer behaviour, market segmentation |
20 | Tianyi Jiang, Alexander Tuzhilin |
Dynamic Micro Targeting: Fitness-Based Approach to Predicting Individual Preferences. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM ![In: Proceedings of the 7th IEEE International Conference on Data Mining (ICDM 2007), October 28-31, 2007, Omaha, Nebraska, USA, pp. 173-182, 2007, IEEE Computer Society, 0-7695-3018-4. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
marketing application, micro targeting, personalization, Customer segmentation, customer profiles |
20 | Oliver Thomas, Bettina Hermes, Peter Loos |
Towards a Reference Process Model for Event Management. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Business Process Management Workshops ![In: Business Process Management Workshops, BPM 2007 International Workshops, BPI, BPD, CBP, ProHealth, RefMod, semantics4ws, Brisbane, Australia, September 24, 2007, Revised Selected Papers, pp. 443-454, 2007, Springer, 978-3-540-78237-7. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Event marketing, Business process, Process model, Process modeling, Reference model, Reference modeling, Event management |
20 | Dorin Militaru |
Consumer behavior in electronic commerce environments and fashion effect. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEC ![In: Proceedings of the 9th International Conference on Electronic Commerce: The Wireless World of Electronic Commerce, 2007, University of Minnesota, Minneapolis, MN, USA, August 19-22, 2007, pp. 235-242, 2007, ACM, 978-1-59593-700-1. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
fashion effect, electronic commerce, marketing, consumer behavior, Europe, consumers, internet shopping |
20 | Elchanan Mossel, Sébastien Roch |
On the submodularity of influence in social networks. ![Search on Bibsonomy](Pics/bibsonomy.png) |
STOC ![In: Proceedings of the 39th Annual ACM Symposium on Theory of Computing, San Diego, California, USA, June 11-13, 2007, pp. 128-134, 2007, ACM, 978-1-59593-631-8. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
social networks, coupling, viral marketing, submodularity |
20 | Yong-Hyuk Kim, Byung Ro Moon |
Multicampaign Assignment Problem. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Trans. Knowl. Data Eng. ![In: IEEE Trans. Knowl. Data Eng. 18(2), pp. 405-414, 2006. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
Personalized marketing, multicampaign assignment, dynamic programming, heuristic algorithms |
20 | Ingvar Tjøstheim, Joachim Lous |
Attracting Visitors - Using Computer Games Technology to Build a VR-Museum. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2006, Proceedings of the International Conference in Lausanne, Switzerland, 2006, pp. 44-54, 2006, Springer, 978-3-211-30987-2. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
computer games technology, travel websites, human computer interaction, marketing, cultural heritage |
20 | Katsutoshi Yada, Kosuke Ohno |
Knowledge Discovery from Click Stream Data and Effective Site Management. ![Search on Bibsonomy](Pics/bibsonomy.png) |
JSAI ![In: New Frontiers in Artificial Intelligence, JSAI 2006 Conference and Workshops, Tokyo, Japan, June 5-9 2006, Revised Selected Papers, pp. 360-373, 2006, Springer, 3-540-69901-5. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
click stream data, site management, Internet mall, marketing strategy |
20 | Shailey Minocha, Marian Petre, Ekaterini Tzanidou, Geke van Dijk, Dave Roberts, Nick Gassman, Nicola Millard, Barry Day, David Travis |
Evaluating e-commerce environments: approaches to cross-disciplinary investigation. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Extended Abstracts Proceedings of the 2006 Conference on Human Factors in Computing Systems, CHI 2006, Montréal, Québec, Canada, April 22-27, 2006, pp. 1121-1126, 2006, ACM, 978-1-59593-298-3. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
relationship marketing, usability techniques, usability, e-commerce, expectations, consumer behaviour |
20 | Roger Clarke |
A major impediment to B2C success is...the concept 'B2C'. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEC ![In: Proceedings of the 8th International Conference on Electronic Commerce: The new e-commerce - Innovations for Conquering Current Barriers, Obstacles and Limitations to Conducting Successful Business on the Internet, 2006, Fredericton, New Brunswick, Canada, August 13-16, 2006, pp. 441-450, 2006, ACM, 1-59593-392-1. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
impediments, privacy policy statements, terms of contract, privacy, marketing, adoption, eCommerce |
20 | Néjib Moalla, Abdelaziz Bouras, Gilles Neubert, Yacine Ouzrout |
Toward Data Compliance in Vaccine Industry: Interoperability to Align Business and Information Systems. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEIS (Selected Papers) ![In: Enterprise Information Systems, 8th International Conference, ICEIS 2006, Paphos, Cyprus, May 23-27, 2006, Revised Selected Papers, pp. 98-111, 2006, Springer, 978-3-540-77580-5. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
Vaccine industry, Marketing Authorizations, Interoperability, ERP, Compliance, health Information Systems |
20 | Lutz Prechelt, Daniel J. Hutzel |
Market forces and end-user programming for mission-critical systems. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ACM SIGSOFT Softw. Eng. Notes ![In: ACM SIGSOFT Softw. Eng. Notes 30(4), pp. 1-4, 2005. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
marketing requirements, quality assurance, workflow modeler, workflow engine |
20 | Yi Fen Kao, Panos Louvieris, Jan Powell-Perry, Dimitrios Buhalis |
E-Satisfaction of NTO's Website Case Study: Singapore Tourism Board's Taiwan Website. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2005, Proceedings of the International Conference in Innsbruck, Austria, 2005, pp. 227-237, 2005, Springer, 978-3-211-24148-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
National Tourism Organisation (NTO), Singapore Tourism Board (STB), website, Satisfaction, Internet marketing, Taiwan |
20 | Jee-Hee Han, Juline E. Mills |
Use of Problematic Integration Theory in Destination Online Promotional Activities: The Case of Australia.com in the United States Market. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2005, Proceedings of the International Conference in Innsbruck, Austria, 2005, pp. 249-260, 2005, Springer, 978-3-211-24148-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
destination marketing organization (DMO), online travel purchase behavior, online consumer attitudinal change, problematic integration theory, Australia |
20 | Ulrich Rabanser, Francesco Ricci 0001 |
Recommender Systems: Do They Have a Viable Business Model in e-Tourism?. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2005, Proceedings of the International Conference in Innsbruck, Austria, 2005, pp. 160-171, 2005, Springer, 978-3-211-24148-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
Recommendation Technologies, DMO Marketing, Business Models |
20 | Karolien Hellemans, Robert Govers |
European Tourism Online: Comparative Content Analysis of the ETC Website and Corresponding National NTO Websites. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2005, Proceedings of the International Conference in Innsbruck, Austria, 2005, pp. 205-214, 2005, Springer, 978-3-211-24148-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
website content analysis, text, pictures, online marketing |
20 | Kenneth Janz, Emily Gruenert |
Developing a comprehensive communication strategy to meet the needs of various stakeholder groups. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 33rd Annual ACM SIGUCCS Conference on User Services 2005, Monterey, CA, USA, November 6-9, 2005, pp. 122-129, 2005, ACM, 1-59593-200-3. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
communications assessment, technology planning, collaboration, communications, documentation, survey, marketing, focus groups, faculty development, technology training, communication strategies, staff development, support services, technology needs assessment |
20 | Jaime R. S. Fonseca, Margarida G. M. S. Cardoso |
Retail Clients Latent Segments. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EPIA ![In: Progress in Artificial Intelligence, 12th Portuguese Conference on Artificial Intelligence, EPIA 2005, Covilhã, Portugal, December 5-8, 2005, Proceedings, pp. 348-358, 2005, Springer, 3-540-30737-0. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
Information Criteria, Clustering, Marketing Research, Finite Mixture Models |
20 | Janet M. Wagner, Deborah Boisvert, Jean-Pierre Kuilboer, Jeffrey M. Keisler, Pratyush Bharati |
Cross-functional concentrations merge IT and business concepts. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGITE Conference ![In: Proceedings of the 6th Conference on Information Technology Education, SIGITE 2005, Newark, NJ, USA, October 20-22, 2005, pp. 179-184, 2005, ACM, 1-59593-252-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
cross-functional, education, information systems, management, curriculum, marketing, finance |
20 | Paul A. Juliano |
Residential student support. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 32nd Annual ACM SIGUCCS Conference on User Services 2004, Baltimore, MD, USA, October 10-13, 2004, pp. 377-378, 2004, ACM, 1-58113-869-5. The full citation details ...](Pics/full.jpeg) |
2004 |
DBLP DOI BibTeX RDF |
residential services, marketing, support |
20 | Sarah Spiekermann |
Product context in EC websites: how consumer uncertainty and purchase risk drive navigational needs. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EC ![In: Proceedings 5th ACM Conference on Electronic Commerce (EC-2004), New York, NY, USA, May 17-20, 2004, pp. 200-207, 2004, ACM, 1-58113-771-0. The full citation details ...](Pics/full.jpeg) |
2004 |
DBLP DOI BibTeX RDF |
electronic commerce, uncertainty, interface design, marketing, perceived risk |
20 | Miguel-Ángel Sicilia, Elena García-Barriocanal |
On fuzziness in relationship value segmentation: applications to personalized e-commerce. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGecom Exch. ![In: SIGecom Exch. 4(2), pp. 1-10, 2003. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
e-commerce personalization, relationship marketing, uncertainty, fuzzy set theory, customer value, customer segmentation |
20 | David Kempe 0001, Jon M. Kleinberg, Éva Tardos |
Maximizing the spread of influence through a social network. ![Search on Bibsonomy](Pics/bibsonomy.png) |
KDD ![In: Proceedings of the Ninth ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, Washington, DC, USA, August 24 - 27, 2003, pp. 137-146, 2003, ACM, 1-58113-737-0. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
social networks, approximation algorithms, diffusion of innovations, viral marketing |
20 | Vincent Chevrin, Alain Derycke, José Rouillard |
A theoretical framework to characterize multichannel interaction in electronic commerce. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IHM ![In: Proceedings of the 15th French-speaking conference on human-computer interaction on 15eme Conference Francophone sur l'Interaction Homme-Machine, IHM 2003, Caen, France, November 25-28, 2003, pp. 48-55, 2003, ACM, 1-58113-803-2. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
psycholinguistics, interaction, E-marketing, multichannel, media richness theory |
20 | Carolyn Snyder, Verena Giller, Chauncey E. Wilson, Aaron Marcus |
Consultants' forum: successful adaptation during tough economic times. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Extended abstracts of the 2003 Conference on Human Factors in Computing Systems, CHI 2003, Ft. Lauderdale, Florida, USA, April 5-10, 2003, pp. 866-867, 2003, ACM, 1-58113-637-4. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
HCI consulting, marketing usability, usability consulting, collaboration, knowledge base, consulting |
20 | Kyo Chul Kang, Jaejoon Lee, Patrick Donohoe |
Feature-Oriented Project Line Engineering. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Softw. ![In: IEEE Softw. 19(4), pp. 58-65, 2002. The full citation details ...](Pics/full.jpeg) |
2002 |
DBLP DOI BibTeX RDF |
Product line method, marketing and product plan, feature orientation, product line analysis, component design, product line architecture |
20 | Irene S. Y. Kwan |
A Mental Cognitive Model of Web Semantic for e-Customer Profile. ![Search on Bibsonomy](Pics/bibsonomy.png) |
DEXA Workshops ![In: 13th International Workshop on Database and Expert Systems Applications (DEXA 2002), 2-6 September 2002, Aix-en-Provence, France, pp. 116-120, 2002, IEEE Computer Society, 0-7695-1668-8. The full citation details ...](Pics/full.jpeg) |
2002 |
DBLP DOI BibTeX RDF |
Customer-effective web site, Mental Cognitive Model, web semantics, Internet marketing |
20 | Thomas Puschmann, Rainer Alt |
Customer Relationship Management in the Pharmaceutical Industry. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HICSS ![In: 34th Annual Hawaii International Conference on System Sciences (HICSS-34), January 3-6, 2001, Maui, Hawaii, USA, 2001, IEEE Computer Society, 0-7695-0981-9. The full citation details ...](Pics/full.jpeg) |
2001 |
DBLP DOI BibTeX RDF |
customer centricity, customer orientation, sales, pharmaceutical industry, healthcare portals, process portals, integration, information systems, electronic commerce, service, healthcare, marketing, portals, customer relationship management, ehealth, application architecture |
20 | Anna Bodi, John Zeleznikow |
Software design for electronic banking: managing the user-computer interface. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ACM Conference on Computer Science ![In: Proceedings of the Sixteenth ACM Annual Conference on Computer Science, Atlanta, Georgia, USA, February 23-25, 1988, pp. 140-146, 1988, ACM, 0-89791-260-8. The full citation details ...](Pics/full.jpeg) |
1988 |
DBLP DOI BibTeX RDF |
electronic banking, human-computer interaction, software, technology, marketing |
17 | Nicole Immorlica, Vahab S. Mirrokni |
Optimal marketing and pricing over social networks. ![Search on Bibsonomy](Pics/bibsonomy.png) |
WWW ![In: Proceedings of the 19th International Conference on World Wide Web, WWW 2010, Raleigh, North Carolina, USA, April 26-30, 2010, pp. 1349-1350, 2010, ACM, 978-1-60558-799-8. The full citation details ...](Pics/full.jpeg) |
2010 |
DBLP DOI BibTeX RDF |
social networks, influence, revenue maximization |
17 | Michel Wedel, Roland T. Rust, Tuck Siong Chung |
Up close and personalized: a marketing view of recommendation systems. ![Search on Bibsonomy](Pics/bibsonomy.png) |
RecSys ![In: Proceedings of the 2009 ACM Conference on Recommender Systems, RecSys 2009, New York, NY, USA, October 23-25, 2009, pp. 3-4, 2009, ACM, 978-1-60558-435-5. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
adaptive personalization systems, recommendation systems, collaborative filtering, particle filtering, markov chain monte carlo |
17 | Jiajin Huang, Ning Zhong 0001 |
A Unified Probabilistic Inference Model for Targeted Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Communications and Discoveries from Multidisciplinary Data ![In: Communications and Discoveries from Multidisciplinary Data, pp. 171-186, 2008, Springer, 978-3-540-78732-7. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
|
17 | Chris Kanich, Christian Kreibich, Kirill Levchenko, Brandon Enright, Geoffrey M. Voelker, Vern Paxson, Stefan Savage |
Spamalytics: an empirical analysis of spam marketing conversion. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CCS ![In: Proceedings of the 2008 ACM Conference on Computer and Communications Security, CCS 2008, Alexandria, Virginia, USA, October 27-31, 2008, pp. 3-14, 2008, ACM, 978-1-59593-810-7. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
unsolicited email, spam, conversion |
17 | Daniel Ronzani |
Why Marketing Short Range Devices as Active Radio Frequency Identifiers Might Backfire. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IOT ![In: The Internet of Things, First International Conference, IOT 2008, Zurich, Switzerland, March 26-28, 2008. Proceedings, pp. 214-229, 2008, Springer, 978-3-540-78730-3. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
short range device (SRD), active tag, Radio frequency identification (RFID), industry, law, passive tag |
17 | Christian Rohrer, Irene Au, Elissa Darnell, Nancy Dickenson, Shelley Evenson, Klaus Kaasgaard |
Design, marketing, strategy: where does user research belong? ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Extended Abstracts Proceedings of the 2008 Conference on Human Factors in Computing Systems, CHI 2008, Florence, Italy, April 5-10, 2008, pp. 2241-2244, 2008, ACM, 978-1-60558-012-8. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
strategy, organizational issues, market research, design managment, user experience research |
17 | Jashen Chen, Russell K. H. Ching, Margaret Meiling Luo, Chu-Chi Liu |
Virtual Experiential Marketing on Online Customer Intentions and Loyalty. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HICSS ![In: 41st Hawaii International International Conference on Systems Science (HICSS-41 2008), Proceedings, 7-10 January 2008, Waikoloa, Big Island, HI, USA, pp. 271, 2008, IEEE Computer Society, 0-7695-3075-3. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
|
17 | Fletcher Lu |
Uncovering Fraud in Direct Marketing Data with a Fraud Auditing Case Builder. ![Search on Bibsonomy](Pics/bibsonomy.png) |
PKDD ![In: Knowledge Discovery in Databases: PKDD 2007, 11th European Conference on Principles and Practice of Knowledge Discovery in Databases, Warsaw, Poland, September 17-21, 2007, Proceedings, pp. 540-547, 2007, Springer, 978-3-540-74975-2. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Benford’s Law, Reinforcement Learning, Fraud Detection |
17 | Shahriar Akter, Fumiyo N. Kondo |
Mobile Information Services Marketing to Serve the BOP Market. ![Search on Bibsonomy](Pics/bibsonomy.png) |
APSCC ![In: Proceedings of The 2nd IEEE Asia-Pacific Services Computing Conference, APSCC 2007, December 11-14, 2007, Tsukuba Science City, Japan, pp. 480-487, 2007, IEEE Computer Society, 0-7695-3051-6. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
|
17 | Radhesh B. Nair |
How can dynamic disease modeling support strategic marketing at pharmaceutical & biotech companies? ![Search on Bibsonomy](Pics/bibsonomy.png) |
WSC ![In: Proceedings of the Winter Simulation Conference, WSC 2007, Washington, DC, USA, December 9-12, 2007, pp. 2392, 2007, WSC, 1-4244-1306-0. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
|
17 | Stan Kurkovsky, Karthik Harihar |
Using ubiquitous computing in interactive mobile marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Pers. Ubiquitous Comput. ![In: Pers. Ubiquitous Comput. 10(4), pp. 227-240, 2006. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
Ubiquitous computing, Wireless networks, Personalization, M-commerce, Context-aware applications |
17 | Mariangela Franch, Umberto Martini, Luisa Mich, Pierluigi Novi Inverardi, Federica Buffa |
The Web as (a Weak) Enabler of New Marketing Approaches. An In-Depth Study of SMTEs in the Dolomites. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2006, Proceedings of the International Conference in Lausanne, Switzerland, 2006, pp. 497, 2006, Springer, 978-3-211-30987-2. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Jerzy Blaszczynski, Krzysztof Dembczynski, Wojciech Kotlowski, Mariusz Pawlowski |
Mining Direct Marketing Data by Ensembles of Weak Learners and Rough Set Methods. ![Search on Bibsonomy](Pics/bibsonomy.png) |
DaWaK ![In: Data Warehousing and Knowledge Discovery, 8th International Conference, DaWaK 2006, Krakow, Poland, September 4-8, 2006, Proceedings., pp. 218-227, 2006, Springer, 3-540-37736-0. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Olivier Couturier, Engelbert Mephu Nguifo |
Une approche anthropocentrée interactive pour l'aide à la décision en marketing bancaire. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IHM ![In: Proceedings of the 18th International Conference of the Association Francophone d'Interaction Homme-Machine, Montreal, Quebec, Canada, 18-21 April 2006, pp. 253-256, 2006, ACM, 1-59593-350-6. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
data Mining, human computer interaction, decision support system (DSS), visualisation |
17 | Sang-Chul Lee, Jae-Young Moon, Yung Ho Suh |
A Comparison of Target Customers in Asian Online Game Markets: Marketing Applications of a Two-Level SOM. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICANN (2) ![In: Artificial Neural Networks - ICANN 2006, 16th International Conference, Athens, Greece, September 10-14, 2006. Proceedings, Part II, pp. 904-912, 2006, Springer, 3-540-38871-0. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Sung-Ju Kim, Dong-Sik Yun, Byung-Soo Chang |
Association Analysis of Customer Services from the Enterprise Customer Management System. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM ![In: Advances in Data Mining, Applications in Medicine, Web Mining, Marketing, Image and Signal Mining, 6th Industrial Conference on Data Mining, ICDM 2006, Leipzig, Germany, July 14-15, 2006, Proceedings, pp. 279-283, 2006, Springer, 3-540-36036-0. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Pedro Gabriel Ferreira, Ronnie Alves, Orlando Belo, Luís Cortesão |
Establishing Fraud Detection Patterns Based on Signatures. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICDM ![In: Advances in Data Mining, Applications in Medicine, Web Mining, Marketing, Image and Signal Mining, 6th Industrial Conference on Data Mining, ICDM 2006, Leipzig, Germany, July 14-15, 2006, Proceedings, pp. 526-538, 2006, Springer, 3-540-36036-0. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
|
17 | Zheng Xiang 0001, Daniel R. Fesenmaier |
Assessing the Initial Step in the Persuasion Process: META Tags on Destination Marketing Websites. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2005, Proceedings of the International Conference in Innsbruck, Austria, 2005, pp. 215-226, 2005, Springer, 978-3-211-24148-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
META tags, persuasive communications, search engine, trip planning |
17 | Natalie S. Glance, Matthew Hurst, Kamal Nigam, Matthew Siegler, Robert Stockton, Takashi Tomokiyo |
Analyzing online discussion for marketing intelligence. ![Search on Bibsonomy](Pics/bibsonomy.png) |
WWW (Special interest tracks and posters) ![In: Proceedings of the 14th international conference on World Wide Web, WWW 2005, Chiba, Japan, May 10-14, 2005 - Special interest tracks and posters, pp. 1172-1173, 2005, ACM, 1-59593-051-5. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
content systems, machine learning, information retrieval, text mining, computational linguistics |
17 | Sang-Yeal Han, Moon Kyo Cho, Mun Kee Choi |
Ubitem: A Framework for Interactive Marketing in Location-Based Gaming Environment. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICMB ![In: 2005 International Conference on Mobile Business (ICMB 2005), 11-13 July 2005, Sydney, Australia, pp. 103-108, 2005, IEEE Computer Society, 0-7695-2367-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
|
17 | Josef A. Mazanec |
Inferred Causation Theory: Time for a Paradigm Shift in Marketing Science?. ![Search on Bibsonomy](Pics/bibsonomy.png) |
GfKl ![In: From Data and Information Analysis to Knowledge Engineering, Proceedings of the 29th Annual Conference of the Gesellschaft für Klassifikation e.V., University of Magdeburg, March 9-11, 2005, pp. 40-51, 2005, Springer, 978-3-540-31313-7. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
|
17 | Lia Patrício, Raymond P. Fisk, João Falcão e Cunha, Nuno Jardim Nunes |
Customer Experience Requirements for Multi-platform Service Interaction: Bringing Services Marketing to the Elicitation of User Requirements. ![Search on Bibsonomy](Pics/bibsonomy.png) |
RE ![In: 12th IEEE International Conference on Requirements Engineering (RE 2004), 6-10 September 2004, Kyoto, Japan, pp. 26-35, 2004, IEEE Computer Society, 0-7695-2174-6. The full citation details ...](Pics/full.jpeg) |
2004 |
DBLP DOI BibTeX RDF |
|
17 | Hiroshi Tamura, Yuichi Washida, Yukio Ohsawa |
Emerging Scenarios by Using DDM: A Case Study for Japanese Comic Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
KES ![In: Knowledge-Based Intelligent Information and Engineering Systems, 8th International Conference, KES 2004, Wellington, New Zealand, September 20-25, 2004. Proceedings. Part II, pp. 847-854, 2004, Springer, 3-540-23206-0. The full citation details ...](Pics/full.jpeg) |
2004 |
DBLP DOI BibTeX RDF |
|
17 | Jiajin Huang, Ning Zhong 0001, Chunnian Liu, Yiyu Yao |
Adaptive Linear Market Value Functions for Targeted Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Rough Sets and Current Trends in Computing ![In: Rough Sets and Current Trends in Computing, 4th International Conference, RSCTC 2004, Uppsala, Sweden, June 1-5, 2004, Proceedings, pp. 743-751, 2004, Springer, 3-540-22117-4. The full citation details ...](Pics/full.jpeg) |
2004 |
DBLP DOI BibTeX RDF |
|
17 | Robin D. Krause |
Managing higher ed web sites: balancing the need for timely updates, the requirements of institutional marketing, and the development of content. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 31st Annual ACM SIGUCCS Conference on User Services 2003, San Antonio, TX, USA, September 21-24, 2003, pp. 139-141, 2003, ACM, 1-58113-665-X. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
web content management, design, image, branding, CMS |
17 | A. Lee Gilbert, Jon D. Kendall |
A Marketing Model for Mobile Wireless Services. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HICSS ![In: 36th Hawaii International Conference on System Sciences (HICSS-36 2003), CD-ROM / Abstracts Proceedings, January 6-9, 2003, Big Island, HI, USA, pp. 89, 2003, IEEE Computer Society, 0-7695-1874-5. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
|
17 | Peter Neumann, Bernhard Sick, Dirk Arndt, Wendy Gersten |
Evolutionary Optimisation of RBF Network Architectures in a Direct Marketing Application. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICANN ![In: Artificial Neural Networks and Neural Information Processing - ICANN/ICONIP 2003, Joint International Conference ICANN/ICONIP 2003, Istanbul, Turkey, June 26-29, 2003, Proceedings, pp. 307-315, 2003, Springer, 3-540-40408-2. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
|
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