|
|
Venues (Conferences, Journals, ...)
|
|
GrowBag graphs for keyword ? (Num. hits/coverage)
Group by:
The graphs summarize 56 occurrences of 41 keywords
|
|
|
Results
Found 35 publication records. Showing 35 according to the selection in the facets
Hits ?▲ |
Authors |
Title |
Venue |
Year |
Link |
Author keywords |
190 | Linfeng Zhang, Yong Guan |
Detecting Click Fraud in Pay-Per-Click Streams of Online Advertising Networks. |
ICDCS |
2008 |
DBLP DOI BibTeX RDF |
|
122 | Nikhil R. Devanur, Sham M. Kakade |
The price of truthfulness for pay-per-click auctions. |
EC |
2009 |
DBLP DOI BibTeX RDF |
regret, auction, online, truthful, multi-armed bandit, pay-per-click |
108 | Mohammad Mahdian, Kerem Tomak |
Towards a pay-per-action model in sponsored search. |
ICEC |
2007 |
DBLP DOI BibTeX RDF |
online advertising, click fraud, pay-per-click |
105 | Vedran Podobnik, Krunoslav Trzec, Gordan Jezic |
An Auction-Based Semantic Service Discovery Model for E-Commerce Applications. |
OTM Workshops (1) |
2006 |
DBLP DOI BibTeX RDF |
Pay-Per-Click (PPC) auctions, Web services, electronic commerce, OWL-S, the semantic Web, Intelligent software agents, digital economy |
90 | Nicole Immorlica, Kamal Jain, Mohammad Mahdian, Kunal Talwar |
Click Fraud Resistant Methods for Learning Click-Through Rates. |
WINE |
2005 |
DBLP DOI BibTeX RDF |
|
76 | Mohammad Mahdian, Kerem Tomak |
Pay-per-action Model for Online Advertising. |
WINE |
2007 |
DBLP DOI BibTeX RDF |
|
55 | Peter O'Connor |
An Analysis of Hotel Trademark Abuse in Pay-Per-Click Search Advertising. |
ENTER |
2007 |
DBLP DOI BibTeX RDF |
trademark abuse, Search engine marketing, hotel sector |
50 | Mark A. Rosso, Bernard J. Jansen |
Smart marketing or bait & switch: competitors' brands as keywords in online advertising. |
WICOW |
2010 |
DBLP DOI BibTeX RDF |
deceptive advertising, paid placement, paid search, passing off, search advertising, trademark infringement, trust, e-commerce, search engine, marketing, intellectual property, sponsored search, brand, trademark, internet advertising, search engine marketing, pay per click, keyword advertising |
50 | Bernard J. Jansen, Lauren Solomon |
Gender demographic targeting in sponsored search. |
CHI |
2010 |
DBLP DOI BibTeX RDF |
gender personalization, ppc, target audience description, gender, sponsored search, pay-per-click, keyword advertising |
50 | Kevin Bartz, Cory Barr, Adil Aijaz |
Natural language generation for sponsored-search advertisements. |
EC |
2008 |
DBLP DOI BibTeX RDF |
machine learning, natural language processing, automation, sponsored search, query log, natural language generation, pay-per-click |
50 | Deepti Sisodia, Dilip Singh Sisodia |
A transfer learning framework towards identifying behavioral changes of fraudulent publishers in pay-per-click model of online advertising for click fraud detection. |
Expert Syst. Appl. |
2023 |
DBLP DOI BibTeX RDF |
|
50 | Amreen Batool, Yung-Cheol Byun |
An Ensemble Architecture Based on Deep Learning Model for Click Fraud Detection in Pay-Per-Click Advertisement Campaign. |
IEEE Access |
2022 |
DBLP DOI BibTeX RDF |
|
50 | Dakan Wang, Gang Wang 0010, Pinyan Lu, Yajun Wang 0001, Zheng Chen 0001, Botao Hu |
Is pay-per-click efficient?: an empirical analysis of click values. |
WWW (Companion Volume) |
2011 |
DBLP DOI BibTeX RDF |
|
50 | Xiarong Li, Yong Liu, Daniel Zeng 0001 |
Publisher click fraud in the pay-per-click advertising market: Incentives and consequences. |
ISI |
2011 |
DBLP DOI BibTeX RDF |
|
50 | Tamara Dinev, Qing Hu 0003, Ali Alper Yayla |
Is There an On-line Advertisers' Dilemma? A Study of Click Fraud in the Pay-Per-Click Model. |
Int. J. Electron. Commer. |
2008 |
DBLP DOI BibTeX RDF |
|
50 | Vishal Midha |
The Glitch in On-line Advertising: A Study of Click Fraud in Pay-Per-Click Advertising Programs. |
Int. J. Electron. Commer. |
2008 |
DBLP DOI BibTeX RDF |
|
37 | Mengxiao Zhang, Haipeng Luo |
Online Learning in Contextual Second-Price Pay-Per-Click Auctions. |
AISTATS |
2024 |
DBLP BibTeX RDF |
|
37 | Mengxiao Zhang, Haipeng Luo |
Online Learning in Contextual Second-Price Pay-Per-Click Auctions. |
CoRR |
2023 |
DBLP DOI BibTeX RDF |
|
37 | Alessandro Nuara, Francesco Trovò, Nicola Gatti 0001, Marcello Restelli |
A Combinatorial-Bandit Algorithm for the Online Joint Bid/Budget Optimization of Pay-per-Click Advertising Campaigns. |
AAAI |
2018 |
DBLP DOI BibTeX RDF |
|
37 | Michael A. King, Alan S. Abrahams, Cliff T. Ragsdale |
Ensemble learning methods for pay-per-click campaign management. |
Expert Syst. Appl. |
2015 |
DBLP DOI BibTeX RDF |
|
37 | Marco Rocco |
Economic mechanisms for online pay-per-click advertising: complexity, algorithms and learning. |
|
2015 |
RDF |
|
37 | W. T. Kritzinger, Melius Weideman |
Search Engine Optimization and Pay-per-Click Marketing Strategies. |
J. Organ. Comput. Electron. Commer. |
2013 |
DBLP DOI BibTeX RDF |
|
37 | Chamila Walgampaya, Mehmed M. Kantardzic, Brent Wenerstrom |
Duplicate detection in pay-per-click streams using temporal stateful Bloom filters. |
Int. J. Data Anal. Tech. Strateg. |
2012 |
DBLP DOI BibTeX RDF |
|
37 | Min Chen 0027, Varghese S. Jacob, Suresh Radhakrishnan, Young U. Ryu |
The Effect of Fraud Investigation Cost on Pay-Per-Click Advertising. |
WEIS |
2012 |
DBLP BibTeX RDF |
|
37 | Min Chen 0027, Varghese S. Jacob, Suresh Radhakrishnan, Young U. Ryu |
The Effect of Third Party Investigation on Pay-Per-Click Advertising. |
ICIS |
2012 |
DBLP BibTeX RDF |
|
37 | Vinod Anupam, Alain J. Mayer, Kobbi Nissim, Benny Pinkas, Michael K. Reiter |
On the Security of Pay-per-Click and Other Web Advertising Schemes. |
Comput. Networks |
1999 |
DBLP DOI BibTeX RDF |
|
30 | Esteban Feuerstein, Pablo Ariel Heiber, Marcelo Mydlarz |
Truthful Stochastic and Deterministic Auctions for Sponsored Search. |
LA-WEB |
2008 |
DBLP DOI BibTeX RDF |
|
27 | Moshe Babaioff, Yogeshwer Sharma, Aleksandrs Slivkins |
Characterizing truthful multi-armed bandit mechanisms: extended abstract. |
EC |
2009 |
DBLP DOI BibTeX RDF |
single-parameter auctions, mechanism design, online learning, multi-armed bandits, truthful mechanisms |
25 | Gagan Aggarwal, Jon Feldman, S. Muthukrishnan 0001 |
Bidding to the Top: VCG and Equilibria of Position-Based Auctions. |
WAOA |
2006 |
DBLP DOI BibTeX RDF |
|
18 | Collin Jackson, Adam Barth, Andrew Bortz, Weidong Shao, Dan Boneh |
Protecting browsers from DNS rebinding attacks. |
ACM Trans. Web |
2009 |
DBLP DOI BibTeX RDF |
spam, firewall, DNS, Same-origin policy, click fraud |
18 | Bobji Mungamuru, Hector Garcia-Molina |
Predictive Pricing and Revenue Sharing. |
WINE |
2008 |
DBLP DOI BibTeX RDF |
|
18 | Azarakhsh Malekian, Chi-Chao Chang, Ravi Kumar 0001, Grant Wang |
Optimizing query rewrites for keyword-based advertising. |
EC |
2008 |
DBLP DOI BibTeX RDF |
keyword-based advertising, greedy algorithm, query rewriting, submodularity |
18 | Collin Jackson, Adam Barth, Andrew Bortz, Weidong Shao, Dan Boneh |
Protecting browsers from dns rebinding attacks. |
CCS |
2007 |
DBLP DOI BibTeX RDF |
spam, firewall, dns, same-origin policy, click fraud |
18 | Weider D. Yu, Andy Lin |
The Design and Implementation of A Search Engine Marketing Management System (SEMMS) Based on Service-Oriented Architecture Platform. |
ICEBE |
2007 |
DBLP DOI BibTeX RDF |
|
18 | Brendan Kitts, Benjamin J. LeBlanc |
A Trading Agent and Simulator for Keyword Auctions. |
AAMAS |
2004 |
DBLP DOI BibTeX RDF |
|
Displaying result #1 - #35 of 35 (100 per page; Change: )
|
|