Hits ?▲ |
Authors |
Title |
Venue |
Year |
Link |
Author keywords |
49 | Todd Krupa |
Triple play: delivering effective & key communication. |
SIGUCCS |
2001 |
DBLP DOI BibTeX RDF |
editorial, propaganda, communication, marketing, advertising, news, promotional, public relations |
39 | Thomas Piton, Julien Blanchard 0001, Henri Briand, Fabrice Guillet |
Domain driven data mining to improve promotional campaign ROI and select marketing channels. |
CIKM |
2009 |
DBLP DOI BibTeX RDF |
actionable knowledge discovery, domain-driven data mining, customer relationship management |
39 | Yizhen Zhu, Mingda Wu, Yan Zhang 0004, Xiaoming Li 0001 |
Promotional Ranking of Search Engine Results: Giving New Web Pages a Chance to Prove Their Values. |
APWeb/WAIM |
2007 |
DBLP DOI BibTeX RDF |
|
39 | Jee-Hee Han, Juline E. Mills |
Use of Problematic Integration Theory in Destination Online Promotional Activities: The Case of Australia.com in the United States Market. |
ENTER |
2005 |
DBLP DOI BibTeX RDF |
destination marketing organization (DMO), online travel purchase behavior, online consumer attitudinal change, problematic integration theory, Australia |
39 | Martin Schmucker, Peter Ebinger |
Promotional and Commercial Content Distribution Based on a Legal and Trusted P2P Framework. |
CEC |
2005 |
DBLP DOI BibTeX RDF |
|
36 | Patricia McManus, Eusebio Scornavacca Jr. |
Mobile Marketing: Killer Application or New Hype? |
ICMB |
2005 |
DBLP DOI BibTeX RDF |
|
31 | Marzia Freo |
The impact of sales promotions on store performance: a structural vector autoregressive approach. |
Stat. Methods Appl. |
2005 |
DBLP DOI BibTeX RDF |
promotional effectiveness, retail promotions, structural VAR, short- and long-term effects |
31 | Amy Reeter, Todd Krupa |
TechKnowledge: efficiently and cost-effectively supporting users. |
SIGUCCS |
2002 |
DBLP DOI BibTeX RDF |
editorial, communication, marketing, advertising, news, publication, promotional, magazine |
21 | Ruibing Wang, Qiao Wang, Wei-yu Kevin Chiang |
Optimal promotional mix and pricing when faced with uncertain product value. |
Eur. J. Oper. Res. |
2024 |
DBLP DOI BibTeX RDF |
|
21 | Leyla Aliabadi, Seyed Hessameddin Zegordi, Ali Husseinzadeh Kashan, Mohammad Ali Rastegar |
A sustainable supply chain model for time-varying deteriorating items under the promotional cost-sharing policy and three-level trade credit financing. |
Oper. Res. |
2024 |
DBLP DOI BibTeX RDF |
|
21 | Brojeswar Pal, Amit Sarkar, Biswajit Sarkar |
Optimal decisions in a dual-channel competitive green supply chain management under promotional effort. |
Expert Syst. Appl. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Santanu Kumar Ghosh, Chandan Pathak, Sudhansu Khanra |
Determination of optimal price and quantity in a two-echelon supply chain model with promotional effort and feedback effect in stochastic scenario. |
Expert Syst. Appl. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Sharad Kumar, S. R. Singh 0001, Seema Agarwal, Dharmendra Yadav |
Joint effect of selling price and promotional efforts on retailer's inventory control policy with trade credit, time-dependent holding cost, and partial backlogging under inflation. |
RAIRO Oper. Res. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Prasun K. Santra, Ghanshaym Singha Mahapatra, Akhilesh Kumar |
Effect of reliability and memory on fractional inventory model incorporating promotional effort on demand. |
RAIRO Oper. Res. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Sabar Aritonang Rajagukguk, Harjanto Prabowo, Agustinus Bandur, Rini Setiowati |
Higher Educational Institution (HEI) Promotional Management Support System Through Sentiment Analysis for Student Intake Improvement. |
IEEE Access |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Li-Ting Yeh, Dong-Shang Chang |
Measuring the lagged effects of advertising goodwill on dynamic promotional efficiency in the automobile industry. |
J. Oper. Res. Soc. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Hiroshi Sakuma, Ao Hori, Minami Murashita, Chisa Kondo, Yoshinori Hijikata |
YouTubers vs. VTubers: Persuasiveness of human and virtual presenters in promotional videos. |
Frontiers Comput. Sci. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Anna Sroginis, Robert Fildes, Nikolaos Kourentzes |
Use of contextual and model-based information in adjusting promotional forecasts. |
Eur. J. Oper. Res. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Babita Singla |
Promotional Strategies for Organized Retail: A Relook With Changing Customer Buying Behavior. |
Int. J. Asian Bus. Inf. Manag. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Akhilesh Kumar, Prasun K. Santra, G. S. Mahapatra |
Fractional order inventory system for time-dependent demand influenced by reliability and memory effect of promotional efforts. |
Comput. Ind. Eng. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Xiaowei Hai, Tian Liao, Chanchan Zhao |
Fresh Produce E-Commerce Supply Chain Coordination Considering Promotional and Freshness-Keeping Efforts. |
J. Inf. Process. Syst. |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Dearista Amalia, Rahmat Gumilar, Yefta Satria Utama, Meta Amalya Dewi |
Implementation of Extreme Programming in Web Profile Development as an Effective Promotional Media. |
ICIMTech |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Ying-Feng Kuo 0001, Hsin-Hsien Liu, Ting-Xuan Liu |
The Impact of Promotional Attractiveness Differences on Inaction Inertia in Online Shopping. |
MISNC |
2023 |
DBLP DOI BibTeX RDF |
|
21 | Soumi Tokdar, Ananya Kanjilal, Sankhayan Choudhury, Swapan Bhattacharya |
Promotional Predictive Marketing: User Centric Data Driven Approach. |
SN Comput. Sci. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | M. Francisca Hinarejos, Josep Lluís Ferrer-Gomila, Amador Jaume Barceló |
A Secure Solution for a Blockchain-Based Consortium Promotional Scheme. |
IEEE Access |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Reza Hadi Mogavi, Yuanhao Zhang, Ehsan ul Haq, Yongjin Wu, Pan Hui 0001, Xiaojuan Ma |
What Do Users Think of Promotional Gamification Schemes? A Qualitative Case Study in a Question Answering Website. |
Proc. ACM Hum. Comput. Interact. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Reza Hadi Mogavi, Ehsan ul Haq, Sujit Gujar, Pan Hui 0001, Xiaojuan Ma |
More Gamification Is Not Always Better: A Case Study of Promotional Gamification in a Question Answering Website. |
Proc. ACM Hum. Comput. Interact. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Dana Schrotenboer, Efthymios Constantinides, Carolina Herrando, Sjoerd de Vries |
The Effects of Omni-Channel Retailing on Promotional Strategy. |
J. Theor. Appl. Electron. Commer. Res. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Pham Duc Tai, Truong Ton Hien Duc, Jirachai Buddhakulsomsiri |
Value of information sharing in supply chain under promotional competition. |
Int. Trans. Oper. Res. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Yi-Fen Chen, Ching-Hsiu Chen, Jing-Sian Lai |
Influence of Promotional Formats on Online Consumer Purchase Intention. |
Int. J. Innov. Digit. Econ. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Harsha Chamara Hewage, H. Niles Perera, Shari De Baets |
Forecast adjustments during post-promotional periods. |
Eur. J. Oper. Res. |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Christine de Kock, Andreas Vlachos 0001 |
Leveraging Wikipedia article evolution for promotional tone detection. |
ACL (1) |
2022 |
DBLP DOI BibTeX RDF |
|
21 | Esther Wright |
Rockstar Games and American history: promotional materials and the construction of authenticity. |
|
2022 |
RDF |
|
21 | Chang Liu 0040 |
AI-empowered promotional video generation |
|
2022 |
DOI RDF |
|
21 | Nan Feng, Jianjian Chen, Haiyang Feng, Minqiang Li |
Promotional pricing strategies for platform vendors: Competition between first- and third-party products. |
Decis. Support Syst. |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Brojeswar Pal, Amit Sarkar |
Optimal strategies of a dual-channel green supply chain with recycling under retailer promotional effort. |
RAIRO Oper. Res. |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Carlos Aguilar-Palacios, Sergio Muñoz-Romero, José Luis Rojo-Álvarez |
Causal Quantification of Cannibalization During Promotional Sales in Grocery Retail. |
IEEE Access |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Lynne Lee, Vincent Charles |
The impact of consumers' perceptions regarding the ethics of online retailers and promotional strategy on their repurchase intention. |
Int. J. Inf. Manag. |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Tianshu Sun, Siva Viswanathan, Ni Huang, Elena Zheleva |
Designing Promotional Incentives to Embrace Social Sharing: Evidence from Field and Online Experiments. |
MIS Q. |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Mehrdad Memarpour, Erfan Hassannayebi, Navid Fattahi Miab, Ali Farjad |
Dynamic allocation of promotional budgets based on maximizing customer equity. |
Oper. Res. |
2021 |
DBLP DOI BibTeX RDF |
|
21 | M. R. Nouri Shirazi, Seyyed-Mahdi Hosseini-Motlagh, Mohammadreza Nematollahi |
Proposing a discount policy for two-level supply chain coordination with periodic review replenishment and promotional efforts decisions. |
Oper. Res. |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Ai Xu, Yijia Gao |
Pricing and coordination with contract for the green supply chain of Chinese home appliances industry with retailer's promotional efforts. |
Int. J. Netw. Virtual Organisations |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Yusuke Motoki, Makoto Nakayama, Shunsuke Kondo, Eri Ishikawa, Sakura Jinno, Jin Nakazawa |
DEMO: Extracting Multiple Promotional Media Elements from Urban Spaces. |
SMARTCOMP |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Shu-Che Chi, Cheng-Ying Chang, Cheng-Yi Chang |
Research on the impact of promotional activities and relationship commitments on customer participation from the perspective of consumers. |
ICIBE |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Ronghai Yang, Xianbo Wang, Cheng Chi, Dawei Wang, Jiawei He, Siming Pang, Wing Cheong Lau |
Scalable Detection of Promotional Website Defacements in Black Hat SEO Campaigns. |
USENIX Security Symposium |
2021 |
DBLP BibTeX RDF |
|
21 | Chang Liu 0040, Han Yu 0001, Zhiqi Shen 0001, Ian Dixon, Yingxue Yu, Zhanning Gao, Pan Wang, Peiran Ren, Xuansong Xie, Lizhen Cui, Chunyan Miao |
Enhancing Viewing Experience of Generated Visual Storylines for Promotional Videos. |
ICME |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Harsha Chamara Hewage, H. Niles Perera |
Comparing Statistical and Machine Learning Methods for Sales Forecasting During the Post-promotional Period. |
IEEM |
2021 |
DBLP DOI BibTeX RDF |
|
21 | L. Kadrkhuja Djuraxodjaevich Boboev |
Enhancing Marketing and Promotional Strategies Within Automotive Companies Including Lada Company in Uzbekistan. |
ICFNDS |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Ying-Feng Kuo 0001, Tso-Hao Shen, Wen-Chen Lin |
The effects of the time intervals and promotional sources on the inaction inertia of online shopping. |
MISNC |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Joana Sampaio Correia, Dora Simões |
The Design of Social Coupons Used as a Digital Promotional Tactic. |
WorldCIST (4) |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Yusuke Motoki, Makoto Nakayama, Shunsuke Kondo, Eri Ishikawa, Sakura Jinno, Jin Nakazawa |
A DNN-Based Method for Extracting Promotional Media Elements from Urban Images. |
ICMU |
2021 |
DBLP DOI BibTeX RDF |
|
21 | Ata Allah Taleizadeh, Kannan Govindan 0002, Nasim Ebrahimi |
The effect of promotional cost sharing on the decisions of two-level supply chain with uncertain demand. |
Ann. Oper. Res. |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Junfei Ding, Wenbin Wang |
Information sharing in a green supply chain with promotional effort. |
Kybernetes |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Hongzhou Yue, Shuilong He, Zhenghui Liu |
Social Media Users Send Promotional Links to Strangers: Legitimate Promotion or Security Vulnerability? |
IEEE Access |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Carlos Aguilar-Palacios, Sergio Muñoz-Romero, José Luis Rojo-Álvarez |
Cold-Start Promotional Sales Forecasting Through Gradient Boosted-Based Contrastive Explanations. |
IEEE Access |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Zhijie Zhao, Jiaying Wang, Huadong Sun, Yang Liu 0158, Zhipeng Fan, Fuhua Xuan |
What Factors Influence Online Product Sales? Online Reviews, Review System Curation, Online Promotional Marketing and Seller Guarantees Analysis. |
IEEE Access |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Guilherme Gonçalves, Miguel Melo, José Vasconcelos-Raposo, Maximino Bessa |
A novel method to enhance the touristic 360∘ promotional video experience. |
Multim. Tools Appl. |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Oguz Çetin, Adam J. Mersereau, Ali K. Parlaktürk |
Management and Effects of In-Store Promotional Displays. |
Manuf. Serv. Oper. Manag. |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Moutaz Khouja, Xin Liu |
A Retailer's Decision to Join a Promotional Event of an E-commerce Platform. |
Int. J. Electron. Commer. |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Nader Seyyedamiri, Ala Khosravani |
Identification of the Effective E-Promotional Tools on Improving Destination Brand Image. |
J. Glob. Inf. Manag. |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Madhukar Nagare, Pankaj Dutta, Pravin Suryawanshi |
Optimal procurement and discount pricing for single-period non-instantaneous deteriorating products with promotional efforts. |
Oper. Res. |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Tenzin Dhonden, Nguyen Trung Kien, Phenpimon Wilairatana, Pichit Ngamjarussrivichai, Tsutomu Konosu |
Impact of pharmaceutical promotional strategies on physicians' prescription behavior in India. |
IIAI-AAI |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Chang Liu 0040, Han Yu 0001, Yi Dong, Zhiqi Shen 0001, Yingxue Yu, Ian Dixon, Zhanning Gao, Pan Wang, Peiran Ren, Xuansong Xie, Lizhen Cui, Chunyan Miao |
Generating Engaging Promotional Videos for E-commerce Platforms (Student Abstract). |
AAAI |
2020 |
DBLP DOI BibTeX RDF |
|
21 | Carlos Aguilar-Palacios, Sergio Muñoz-Romero, José Luis Rojo-Álvarez |
Forecasting Promotional Sales Within the Neighbourhood. |
IEEE Access |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Hardik N. Soni, Dipali N. Suthar |
Pricing and inventory decisions for non-instantaneous deteriorating items with price and promotional effort stochastic demand. |
J. Control. Decis. |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Chenxiang Qian, Chih-Fu Wu, Zhenbo Zhang, Hsin-Yu Huang |
A study on the promotional mix of pre-service in the view of service design. |
Ind. Manag. Data Syst. |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Chang Liu 0040, Yi Dong, Han Yu 0001, Zhiqi Shen 0001, Zhanning Gao, Pan Wang, Changgong Zhang, Peiran Ren, Xuansong Xie, Lizhen Cui, Chunyan Miao |
Generating Persuasive Visual Storylines for Promotional Videos. |
CoRR |
2019 |
DBLP BibTeX RDF |
|
21 | Yijiang Liu, Shengli Li 0004 |
An Analysis of Promotional Programs for Cloud Computing: Coupons or Free Trials? |
Int. J. Electron. Commer. |
2019 |
DBLP DOI BibTeX RDF |
|
21 | M. D. Sarwar-A. Alam, Daoping Wang, Abdul Waheed |
Impact of Digital Marketing on Consumers' Impulsive Online Buying Tendencies With Intervening Effect of Gender and Education: B2C Emerging Promotional Tools. |
Int. J. Enterp. Inf. Syst. |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Mariangela Guidolin, Renato Guseo, Cinzia Mortarino |
Regular and promotional sales in new product life cycles: Competition and forecasting. |
Comput. Ind. Eng. |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Samira Ebrahimi, Seyyed-Mahdi Hosseini-Motlagh, Mohammadreza Nematollahi |
Proposing a delay in payment contract for coordinating a two-echelon periodic review supply chain with stochastic promotional effort dependent demand. |
Int. J. Mach. Learn. Cybern. |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Kin Meng Sam, Chris R. Chatwin |
Understanding Wechat Users' Motivations, Attitudes and Intention of Reading Promotional Material. |
J. Inf. Technol. Manag. |
2019 |
DBLP BibTeX RDF |
|
21 | Chang Liu 0040, Yi Dong, Han Yu 0001, Zhiqi Shen 0001, Zhanning Gao, Pan Wang, Changgong Zhang, Peiran Ren, Xuansong Xie, Lizhen Cui, Chunyan Miao |
Generating Persuasive Visual Storylines for Promotional Videos. |
CIKM |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Yajie Wang, Alesia A. Zuccala |
Scholarly Book Publishers and their Promotional Activity on Twitter. |
ISSI |
2019 |
DBLP BibTeX RDF |
|
21 | Hikari Yukawa, Katsunari Sato |
Virtual Crafting Experience: Hand Motion and Scent Stimulation in Conjunction with a Promotional Video for Improving Interest. |
VR |
2019 |
DBLP DOI BibTeX RDF |
|
21 | Sricharan Chirra, Dinesh Kumar |
Analysis of SCF under sales promotional schemes: an application of interpretive structural modelling approach. |
Int. J. Prod. Res. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Bo Sun, Xiapu Luo, Mitsuaki Akiyama, Takuya Watanabe 0001, Tatsuya Mori |
PADetective: A Systematic Approach to Automate Detection of Promotional Attackers in Mobile App Store. |
J. Inf. Process. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Karen Louise Smith, Leslie Regan Shade |
Children's digital playgrounds as data assemblages: Problematics of privacy, personalization, and promotional culture. |
Big Data Soc. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Amalesh Kumar Manna, Barun Das, Jayanta Kumar Dey, Shyamal Kumar Mondal |
An EPQ model with promotional demand in random planning horizon: population varying genetic algorithm approach. |
J. Intell. Manuf. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Sanjay L. Ahire, Pelin Pekgün |
Harvest Hope Food Bank Optimizes Its Promotional Strategy to Raise Donations Using Integer Programming. |
Interfaces |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Ilinca-Daria Ostaci, Stefan Secara, Thomas Møller, Esben Nygaard, Michael B. Holte |
A Virtual Promotional Tool for Student Enrolment. |
EAI Endorsed Trans. Creative Technol. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Binny Mathew, Unnikrishnan T. A, Tanmoy Chakraborty 0002, Niloy Ganguly, Samik Datta |
Mining Twitter Conversations around E-commerce Promotional Events. |
CoRR |
2018 |
DBLP BibTeX RDF |
|
21 | Yiping Amy Song, Chee Wei David Phang, Shuai Yang, Xueming Luo |
The Effectiveness of Contextual Competitive Targeting in Conjunction with Promotional Incentives. |
Int. J. Electron. Commer. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Nilesh Pakhira, Manas Kumar Maiti, Manoranjan Maiti |
Fuzzy Optimization for Multi-item Supply Chain with Trade Credit and Two-Level Price Discount Under Promotional Cost Sharing. |
Int. J. Fuzzy Syst. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Zongsheng Huang, Jiajia Nie, Jianxiong Zhang |
Dynamic cooperative promotion models with competing retailers and negative promotional effects on brand image. |
Comput. Ind. Eng. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Nilesh Pakhira, Manas Kumar Maiti, Manoranjan Maiti |
Uncertain multi-item supply chain with two level trade credit under promotional cost sharing. |
Comput. Ind. Eng. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Chinwe Veronica Anunobi, Rebecca Ape |
Promotional Strategies for Open Access Resources Discovery and Access. |
Webology |
2018 |
DBLP BibTeX RDF |
|
21 | Brojeswar Pal, Asoke Kumar Bhunia, Kripasindhu Chaudhuri |
Promotional effort and quality sensitive two echelon production inventory model with partial backlogging. |
Int. J. Math. Oper. Res. |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Kun Kuang, Meng Jiang 0001, Peng Cui 0001, Hengliang Luo, Shiqiang Yang |
Effective Promotional Strategies Selection in Social Media: A Data-Driven Approach. |
IEEE Trans. Big Data |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Rafael Galán Arribas, Francisco-Javier Herrero-Gutiérrez, Cruz-Alberto Martínez-Arcos, Sonia Casillas Martín |
Social networks as a promotional space for Spanish radio content: The case study of the on-demand programming of Cadena SER and COPE. |
TEEM |
2018 |
DBLP DOI BibTeX RDF |
|
21 | Anindita Kundu, Partha Guchhait, Goutam Panigrahi, Manoranjan Maiti |
An imperfect EPQ model for deteriorating items with promotional effort dependent demand. |
J. Intell. Fuzzy Syst. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Alain Yee-Loong Chong, Eugene Ch'ng, Martin J. Liu, Boying Li |
Predicting consumer product demands via Big Data: the roles of online promotional marketing and online reviews. |
Int. J. Prod. Res. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Robert J. Mills, Tanya Beaulieu, Jeffrey J. Johnson |
Examining Micro-Level (SQL) Curriculum-Oriented and Promotional IS Enrollment Strategies. |
J. Comput. Inf. Syst. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Mohamed Abdelfattah, Dahab Galal, Nada Hassan, Doaa Elzanfaly, Greg Tallent |
A Sentiment Analysis Tool for Determining the Promotional Success of Fashion Images on Instagram. |
Int. J. Interact. Mob. Technol. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | M. Palanivel, R. Uthayakumar 0001 |
A production-inventory model with promotional effort, variable production cost and probabilistic deterioration. |
Int. J. Syst. Assur. Eng. Manag. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Wen-Qi Luo |
Models for selecting the marketing promotional modes of new energy vehicles financial leasing with fuzzy number intuitionistic fuzzy information. |
Int. J. Knowl. Based Intell. Eng. Syst. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Prasenjit Pramanik, Manas Kumar Maiti, Manoranjan Maiti |
Three level partial trade credit with promotional cost sharing. |
Appl. Soft Comput. |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Bo Sun, Xiapu Luo, Mitsuaki Akiyama, Takuya Watanabe 0001, Tatsuya Mori |
Characterizing Promotional Attacks in Mobile App Store. |
ATIS |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Sanchari Das, Javon Goard, Dakota S. Murray |
How Celebrities Feed Tweeples with Personal and Promotional Tweets: Celebrity Twitter Use and Audience Engagement. |
SMSociety |
2017 |
DBLP DOI BibTeX RDF |
|
21 | Hak-Hyun Choi, Seung-Ae Lim, Jung-Hee Kim |
An efficient expression technique for promotional video production based on IoT(the internet of things) in cultural art institutions. |
Multim. Tools Appl. |
2016 |
DBLP DOI BibTeX RDF |
|