Search results for "advertising"

Hits ?▲	Authors	Title	Venue	Year	Link	Author keywords
17	Scott Shenker, Lee Breslau	Two Issues in Reservation Establishment.	SIGCOMM	1995	DBLP DOI BibTeX RDF
14	Nicholas Skehin, Jaewoo Chung	Mobile Computing Systems and Applications.	IEEE Pervasive Comput.	2011	DBLP DOI BibTeX RDF	resource scarcity, security, privacy, mobile computing, sensors, conferences, mobile advertising
14	Josh Attenberg, Foster J. Provost	Why label when you can search?: alternatives to active learning for applying human resources to build classification models under extreme class imbalance.	KDD	2010	DBLP DOI BibTeX RDF	micro-outsourcing, on-line advertising, machine learning, active learning, human resources, class imbalance
14	David H. Reiley, Sai-Ming Li, Randall A. Lewis	Northern exposure: a field experiment measuring externalities between search advertisements.	EC	2010	DBLP DOI BibTeX RDF	page placement, sponsored search, advertising, externalities
14	Dustin Hillard, Stefan Schroedl, Eren Manavoglu, Hema Raghavan, Chris Leggetter	Improving ad relevance in sponsored search.	WSDM	2010	DBLP DOI BibTeX RDF	clicks, translation, advertising, relevance modeling
14	Linda Dailey Paulson	Caching Scheme Could Boost Developing World's Internet Access.	Computer	2009	DBLP DOI BibTeX RDF	HashCache, Gadara, Computer freezes, A*STAR, Advertising technology, Parallel processing, Caching, Internet access, Gender recognition
14	Tasos Anastasakos, Dustin Hillard, Sanjay Kshetramade, Hema Raghavan	A collaborative filtering approach to ad recommendation using the query-ad click graph.	CIKM	2009	DBLP DOI BibTeX RDF	collaborative filtering, sponsored search, online advertising, click-through rate, click data
14	Ye Chen, Dmitry Pavlov, Pavel Berkhin, Aparna Seetharaman, Albert Meltzer	Practical lessons of data mining at Yahoo!	CIKM	2009	DBLP DOI BibTeX RDF	advertising and optimization, classification and clustering, industrial practice and experience, large-scale statistical modeling
14	Wook-Hee Min, Yun-Gyung Cheong	An Interactive-Content Technique Based Approach to Generating Personalized Advertisement for Privacy Protection.	HCI (9)	2009	DBLP DOI BibTeX RDF	Personalized advertising, Privacy, Interactive content
14	Gang Wang 0010, Jian Hu 0001, Yunzhang Zhu, Hua Li 0001, Zheng Chen 0001	Competitive analysis from click-through log.	WWW	2009	DBLP DOI BibTeX RDF	keyword suggestion, competitive analysis, keyword advertising
14	David H. Stern, Ralf Herbrich, Thore Graepel	Matchbox: large scale online bayesian recommendations.	WWW	2009	DBLP DOI BibTeX RDF	machine learning, recommender system, collaborative filtering, bayesian inference, advertising, online services
14	Hema Raghavan, Dustin Hillard	A relevance model based filter for improving ad quality.	SIGIR	2009	DBLP DOI BibTeX RDF	advertising, relevance modeling
14	Jon Callas, Yvo Desmedt, Daniel Nagy, Akira Otsuka, Jean-Jacques Quisquater, Moti Yung	Real Electronic Cash Versus Academic Electronic Cash Versus Paper Cash (Panel Report).	Financial Cryptography	2008	DBLP DOI BibTeX RDF	cash, chip card, deployed systems, reliability, anonymity, availability, advertising, electronic cash, hacking, fraud, credit card
14	David Bodoff, Sheizaf Rafaeli	Emergence of terminological conventions as an author-searcher coordination game.	WWW	2008	DBLP DOI BibTeX RDF	manual indexing, learning, game theory, keyword advertising
14	Yuko Sakurai, Atsushi Iwasaki, Yasumasa Saito, Makoto Yokoo	Gsp-exr: gsp protocol with an exclusive right for keyword auctions.	WWW	2008	DBLP DOI BibTeX RDF	electronic commerce, mechanism design, web advertising, keyword auction
14	Gang Wu, Brendan Kitts	Experimental comparison of scalable online ad serving.	KDD	2008	DBLP DOI BibTeX RDF	ad serving, online advertising
14	Rebeca San José, Ana M. Gutiérrez, Jesús Gutiérrez 0005	The Effectiveness of the Nature and the Type of Web Content.	DEXA Workshops	2008	DBLP DOI BibTeX RDF	Advertising Effectiveness, ELM, Web content
14	Giovanni Giuffrida, Catarina Sismeiro, Giuseppe Tribulato	Automatic content targeting on mobile phones.	EDBT	2008	DBLP DOI BibTeX RDF	mobile customers targeting, data mining, clustering, mobile advertising
14	Alison Skratt	From the Newsstand.	IEEE Internet Comput.	2007	DBLP DOI BibTeX RDF	Vo-Fi, IM systems, geographic mashups, SOA, SaaS, online advertising, RIA, video applications
14	Subodha Kumar, Milind Dawande, Vijay S. Mookerjee	Optimal Scheduling and Placement of Internet Banner Advertisements.	IEEE Trans. Knowl. Data Eng.	2007	DBLP DOI BibTeX RDF	Dynamic and Static Scheduling, Internet Advertising
14	Emilie West Gould	"Only Famous Companies I Would Ever Buy": Understanding How People Learn to Trust Web Sites.	HCI (11)	2007	DBLP DOI BibTeX RDF	cultural values, trust, e-commerce, credibility, advertising
14	Scott McCoy, Andrea Everard, Peter Polak, Dennis F. Galletta	Online Ad Intrusiveness.	HCI (4)	2007	DBLP DOI BibTeX RDF	E-commerce, Online Advertising, Attitudes
14	Deepak Agarwal, Andrei Z. Broder, Deepayan Chakrabarti, Dejan Diklic, Vanja Josifovski, Mayssam Sayyadian	Estimating rates of rare events at multiple resolutions.	KDD	2007	DBLP DOI BibTeX RDF	clickthrough rate, contextual matching, tree-structured markov model, hierarchy, maximum entropy, imputation, internet advertising
14	Zoë Abrams, Ofer Mendelevitch, John A. Tomlin	Optimal delivery of sponsored search advertisements subject to budget constraints.	EC	2007	DBLP DOI BibTeX RDF	sponsored search, advertising, column generation, budgets
14	Ahmed Metwally 0001, Divyakant Agrawal, Amr El Abbadi	An integrated efficient solution for computing frequent and top-k elements in data streams.	ACM Trans. Database Syst.	2006	DBLP DOI BibTeX RDF	Zipfian data, advertising networks, exact queries, frequent elements, top-k elements, Data streams, continuous queries, approximate queries
14	Milind Dawande, Subodha Kumar, Chelliah Sriskandarajah	Scheduling Web Advertisements: A Note on the Minspace Problem.	J. Sched.	2005	DBLP DOI BibTeX RDF	scheduling, approximation algorithms, web advertising
14	Ahmed Metwally 0001, Divyakant Agrawal, Amr El Abbadi	Duplicate detection in click streams.	WWW	2005	DBLP DOI BibTeX RDF	advertising networks, data streams, duplicate detection, approximate queries
14	Olga Ratsimore, Dipanjan Chakraborty 0001, Anupam Joshi, Timothy W. Finin, Yelena Yesha	Service Discovery in Agent-Based Pervasive Computing Environments.	Mob. Networks Appl.	2004	DBLP DOI BibTeX RDF	mobile service discovery, device preferences, agents, caching, advertising, device profiles
14	Ali Amiri 0001, Syam Menon	Efficient scheduling of Internet banner advertisements.	ACM Trans. Internet Techn.	2003	DBLP DOI BibTeX RDF	banner advertising, scheduling, WWW
14	Amy Reeter, Todd Krupa	TechKnowledge: efficiently and cost-effectively supporting users.	SIGUCCS	2002	DBLP DOI BibTeX RDF	editorial, communication, marketing, advertising, news, publication, promotional, magazine
14	Warren Mayer, Todd Krupa	Uncovering expectations of web site visitors and building a site that makes discovering IT easy.	SIGUCCS	2002	DBLP DOI BibTeX RDF	personalized web content, print publications, statistical reporting, user guides, design, usability, user interface, accessibility, information technology, computing, telecommunications, document management, customer service, advertising, Web site, graphic design, focus groups, news, online information
14	Olga Ratsimor, Dipanjan Chakraborty 0001, Anupam Joshi, Timothy W. Finin	Allia: alliance-based service discovery for ad-hoc environments.	Workshop Mobile Commerce	2002	DBLP DOI BibTeX RDF	device preferences, mobile service discovery, agents, caching, advertising, device profiles
14	Sarah Spiekermann, Jens Grossklags, Bettina Berendt	E-privacy in 2nd generation E-commerce: privacy preferences versus actual behavior.	EC	2001	DBLP DOI BibTeX RDF	automated shopping and trading, marketing and advertising technology, user interface and interaction design, privacy, legal issues, social implications
14	Youngme Moon	The Effects of Distance in Local versus Remote Human-Computer Interaction.	CHI	1998	DBLP DOI BibTeX RDF	Internet, World Wide Web, networking, local, data collection, distance, persuasion, advertising, interviews, proximity, social psychology, remote
11	Wang Tao, Cheng-Ke Zhang, Lu Yang	Partially-Observed Bilinear Nonzero-Sum Stochastic Differential Game with Affine-Quadratic Discounted Payoff and Application to Competitive Advertising.	Dyn. Games Appl.	2024	DBLP DOI BibTeX RDF
11	Shiming Deng, Rachel Chen, Lingli Wu	Strategic fit revelation with advertising.	Decis. Support Syst.	2024	DBLP DOI BibTeX RDF
11	Pin Luarn, Ya-Cing Jhan, Hong-Wen Lin	Have you spotted where I am? Exploring the impact of different forms of native advertising.	Int. J. Mob. Commun.	2024	DBLP DOI BibTeX RDF
11	Usman Ahmed, Jerry Chun-Wei Lin, Gautam Srivastava 0001	Emotional Intelligence Attention Unsupervised Learning Using Lexicon Analysis for Irony-based Advertising.	ACM Trans. Asian Low Resour. Lang. Inf. Process.	2024	DBLP DOI BibTeX RDF
11	Adrian Waltenrath	Consumers' ambiguous perceptions of advertising disclosures in influencer marketing: Disentangling the effects on current and future social media engagement.	Electron. Mark.	2024	DBLP DOI BibTeX RDF
11	Meena Zenith N, R. Radhika	Examining the impact of social media advertising using ANOVA analysis.	Concurr. Comput. Pract. Exp.	2024	DBLP DOI BibTeX RDF
11	Xianjin Du, Shan Jiang, Shaokun Tao, Shulei Wang	Cooperative advertising and coordination in a supply chain: the role of Nash bargaining fairness concerns.	RAIRO Oper. Res.	2024	DBLP DOI BibTeX RDF
11	Weitong Ou, Bo Chen 0023, Xinyi Dai, Weinan Zhang 0001, Weiwen Liu, Ruiming Tang, Yong Yu 0001	A Survey on Bid Optimization in Real-Time Bidding Display Advertising.	ACM Trans. Knowl. Discov. Data	2024	DBLP DOI BibTeX RDF
11	Zongxian Wang	Optimal pricing strategy considering consumer sensitivity to water-saving and advertising in the apparel supply chains.	Kybernetes	2024	DBLP DOI BibTeX RDF
11	Florian M. Farke, David G. Balash, Maximilian Golla, Adam J. Aviv	How Does Connecting Online Activities to Advertising Inferences Impact Privacy Perceptions?	Proc. Priv. Enhancing Technol.	2024	DBLP DOI BibTeX RDF
11	Yohan Beugin, Patrick D. McDaniel	Interest-disclosing Mechanisms for Advertising are Privacy-Exposing (not Preserving).	Proc. Priv. Enhancing Technol.	2024	DBLP DOI BibTeX RDF
11	Wenqiang Dai, Min Liu, Chengbin Chu, Ming Liu	Robust optimization for spread quality and shortfall in guaranteed targeted display advertising planning.	Comput. Oper. Res.	2024	DBLP DOI BibTeX RDF
11	Li Tao, Shunsuke Nakamura, Xueting Wang, Tatsuya Kawahara, Gen Tamura, Toshihiko Yamasaki	A large-scale television advertising dataset for detailed impression analysis.	Multim. Tools Appl.	2024	DBLP DOI BibTeX RDF
11	Hyunwoo Seo, Soohyeok Kim, Sang-Gi Ryu, Seung-Kyu Jo, Su-Phil Cho, Jong-Soo Sohn, Chiehyeon Lim	Development of an offline OOH advertising recommendation system using negative sampling and deep interest network.	Multim. Tools Appl.	2024	DBLP DOI BibTeX RDF
11	María Jesús Carrasco-Santos, Carmen Cristófol Rodríguez, Ismael Begdouri-Rodríguez	Evolution of Men's Image in Fashion Advertising: Breaking Stereotypes and Embracing Diversity.	J. Theor. Appl. Electron. Commer. Res.	2024	DBLP DOI BibTeX RDF
11	Karl Weinmayer, Marion Garaus, Udo Wagner	The impact of corporate sustainability performance on advertising efficiency.	OR Spectr.	2024	DBLP DOI BibTeX RDF
11	Hai Ho Nguyen, Bang Nguyen-Viet, Yen Thi Hoang Nguyen	Attitudes towards gamification advertising in Vietnam: a social commerce context.	Behav. Inf. Technol.	2024	DBLP DOI BibTeX RDF
11	Jin Lee, Crystal Abidin	Backdoor advertising scandals, Yingyeo culture, and cancel culture among YouTube Influencers in South Korea.	New Media Soc.	2024	DBLP DOI BibTeX RDF
11	Lex Zard	Consumer Manipulation via Online Behavioral Advertising.	CoRR	2024	DBLP DOI BibTeX RDF
11	Shuai Yang, Hao Yang, Zhuang Zou, Linhe Xu, Shuo Yuan, Yifan Zeng	Deep Ensemble Shape Calibration: Multi-Field Post-hoc Calibration in Online Advertising.	CoRR	2024	DBLP DOI BibTeX RDF
11	Alex Shtoff, Yohay Kaplan, Ariel Raviv	Improving conversion rate prediction via self-supervised pre-training in online advertising.	CoRR	2024	DBLP DOI BibTeX RDF
11	Xiaoqing Zhang, Xiuying Chen, Yuhan Liu, Jianzhou Wang, Zhenxing Hu, Rui Yan 0001	LLM-Driven Agents for Influencer Selection in Digital Advertising Campaigns.	CoRR	2024	DBLP DOI BibTeX RDF
11	Zhen Gong, Lvyin Niu, Yang Zhao, Miao Xu, Zhenzhe Zheng, Haoqi Zhang, Zhilin Zhang, Fan Wu 0006, Rongquan Bai, Chuan Yu, Jian Xu, Bo Zheng	MEBS: Multi-task End-to-end Bid Shading for Multi-slot Display Advertising.	CoRR	2024	DBLP DOI BibTeX RDF
11	Ekansh Agrawal	Going Viral: An Analysis of Advertising of Technology Products on TikTok.	CoRR	2024	DBLP DOI BibTeX RDF
11	Ranjan B. Kini, Kartikeya Bolar, T. M. Rofin, Sayan Mukherjee 0008, Soumyajit Bhattacharjee	Acceptance of Location-Based Advertising by Young Consumers: A Stimulus-Organism-Response (S-O-R) Model Perspective.	Inf. Syst. Manag.	2024	DBLP DOI BibTeX RDF
11	Hani I. Mesak, C. Patrick Scott, Abdullahel Bari	On the Diffusion of Subscription-Based Services: The Roles of Price, Advertising, and Customers' Defection.	IEEE Trans. Engineering Management	2024	DBLP DOI BibTeX RDF
11	Zhifeng Qian, Steven James Day, Joshua Ignatius, Lalitha Dhamotharan, Junwu Chai	Digital advertising spillover, online-exclusive product launches, and manufacturer-remanufacturer competition.	Eur. J. Oper. Res.	2024	DBLP DOI BibTeX RDF
11	Arda Yenipazarli	Strategic incentives for comparative advertising investments in non-zero-sum competition and economic consequences.	Eur. J. Oper. Res.	2024	DBLP DOI BibTeX RDF
11	Reza Molaei, Kheirollah Rahsepar Fard, Asgarali Bouyer	Time and cost-effective online advertising in social Internet of Things using influence maximization problem.	Wirel. Networks	2024	DBLP DOI BibTeX RDF
11	Keith Kirkpatrick	Abusing AI for Advertising.	Commun. ACM	2024	DBLP DOI BibTeX RDF
11	Camille Velasco Lim, Yu-Peng Zhu, Muhammad Omar, Han Woo Park	Decoding the Relationship of Artificial Intelligence, Advertising, and Generative Models.	Digit.	2024	DBLP DOI BibTeX RDF
11	Virgilijus Sakalauskas, Dalia Kriksciuniene	Personalized Advertising in E-Commerce: Using Clickstream Data to Target High-Value Customers.	Algorithms	2024	DBLP DOI BibTeX RDF
11	Alper Yayla, Ersin Dincelli, Srikanth Parameswaran	A Mining Town in a Digital Land: Browser-Based Cryptocurrency Mining as an Alternative to Online Advertising.	Inf. Syst. Frontiers	2024	DBLP DOI BibTeX RDF
11	Sanjaikanth E. Vadakkethil Somanathan Pillai, Wen-Chen Hu	Privacy-Preserving Mobile Advertising Using ElGamal Encryption and Private Proximity Testing.	ACM Southeast Regional Conference	2024	DBLP DOI BibTeX RDF
11	Kota Tsubouchi, Kenta Taoka, Kaori Ikematsu, Shota Yamanaka, Koya Narumi, Yasuhiro Kawahara	Eye-tracking AD: Cutting-Edge Web Advertising on Smartphone Aligned with User's Gaze.	PerCom Workshops	2024	DBLP DOI BibTeX RDF
11	Zhiguang Yang, Liufang Sang, Haoran Wang, Wenlong Chen, Lu Wang, Jie He, Changping Peng, Zhangang Lin, Chun Gan, Jingping Shao	Parallel Ranking of Ads and Creatives in Real-Time Advertising Systems.	AAAI	2024	DBLP DOI BibTeX RDF
11	Liang Dai, Kejie Lyu, Chengcheng Zhang, Guangming Zhao, Zhonglin Zu, Liang Wang, Bo Zheng 0007	Percentile Risk-Constrained Budget Pacing for Guaranteed Display Advertising in Online Optimization.	AAAI	2024	DBLP DOI BibTeX RDF
11	Arti Jha, Pratyut Sharma, Ritik Upmanyu, Yashvardhan Sharma, Kamlesh Tiwari	Machine Learning-Based Optimization of E-Commerce Advertising Campaigns.	ICAART (2)	2024	DBLP DOI BibTeX RDF
11	Ines Zelch, Matthias Hagen, Martin Potthast	A User Study on the Acceptance of Native Advertising in Generative IR.	CHIIR	2024	DBLP DOI BibTeX RDF
11	Zixiao Wang, Zhenzhe Zheng, Yanrong Kang, Jiani Huang	Cost-Effective Active Learning for Bid Exploration in Online Advertising.	WSDM	2024	DBLP DOI BibTeX RDF
11	Bao-Wei Chu, Wei-Liang Ou, Robert Chen-Hao Chang, Chih-Peng Fan	Calibration-Free Gaze Estimation by Combination with Hand and Facial Features Detection for Interactive Advertising Display.	ICCE	2024	DBLP DOI BibTeX RDF
11	Jiwoong Shin, Woochoel Shin	A Theory of Irrelevant Advertising: An Agency-Induced Targeting Inefficiency.	Manag. Sci.	2023	DBLP DOI BibTeX RDF
11	Thomas W. Frick, Rodrigo Belo, Rahul Telang	Incentive Misalignments in Programmatic Advertising: Evidence from a Randomized Field Experiment.	Manag. Sci.	2023	DBLP DOI BibTeX RDF
11	Zikun Ye, Dennis J. Zhang, Heng Zhang 0008, Renyu Zhang, Xin Chen 0026, Zhiwei Xu	Cold Start to Improve Market Thickness on Online Advertising Platforms: Data-Driven Algorithms and Field Experiments.	Manag. Sci.	2023	DBLP DOI BibTeX RDF
11	Gorkem Bostanci, Pinar Yildirim, Kinshuk Jerath	Negative Advertising and Competitive Positioning.	Manag. Sci.	2023	DBLP DOI BibTeX RDF
11	Amit Bhaya, Eugenius Kaszkurewicz	Dynamic Advertising Games in Duopolies Under One-Step-Ahead Optimal Control.	Dyn. Games Appl.	2023	DBLP DOI BibTeX RDF
11	Chaoyong Qin, Jialin Xie, Qiuxian Jiang, Xin Chen	A novel interest evolution network based on transformer and a gated residual for CTR prediction in display advertising.	Neural Comput. Appl.	2023	DBLP DOI BibTeX RDF
11	Deepti Sisodia, Dilip Singh Sisodia	A transfer learning framework towards identifying behavioral changes of fraudulent publishers in pay-per-click model of online advertising for click fraud detection.	Expert Syst. Appl.	2023	DBLP DOI BibTeX RDF
11	Mehran Gharye Mirzaei, Fariba Goodarzian, Kourosh Mokhtari, Morteza Yazdani, Alireza Shokri	Designing a dual-channel closed loop supply chain network using advertising rate and price-dependent demand: Case study in tea industry.	Expert Syst. Appl.	2023	DBLP DOI BibTeX RDF
11	Wang Tao, Cheng-Ke Zhang, Lu Yang	Bilinear differential game for competitive advertising with stochastic disturbance and abrupt impact.	Expert Syst. Appl.	2023	DBLP DOI BibTeX RDF
11	Bin Liu, Dong Liang, Feimin Zhong, Jinxing Xie	Effects of Accrual Rates in Cooperative Advertising Programs for Channel Members with Risk Preferences.	Asia Pac. J. Oper. Res.	2023	DBLP DOI BibTeX RDF
11	Taewon Suh, Rick T. Wilson, Seungtae On	Gender difference in visual attention to digital content of place-based advertising: a data-driven scientific approach.	Electron. Commer. Res.	2023	DBLP DOI BibTeX RDF
11	Xiuzhi Zhang, Ying Zhang, Zhijie Lin	Author Correction: Online Advertising and Real Estate sales: evidence from the Housing Market.	Electron. Commer. Res.	2023	DBLP DOI BibTeX RDF
11	Jin Zhang 0017, Jilong Zhang, Guoqing Chen	A semantic transfer approach to keyword suggestion for search engine advertising.	Electron. Commer. Res.	2023	DBLP DOI BibTeX RDF
11	Xiuzhi Zhang, Ying Zhang, Zhijie Lin	Online Advertising and Real Estate sales: evidence from the Housing Market.	Electron. Commer. Res.	2023	DBLP DOI BibTeX RDF
11	Haijun Zhang 0002, Xiangyu Mu, Han Yan, Lang Ren, Jianghong Ma	A survey of online video advertising.	WIREs Data. Mining. Knowl. Discov.	2023	DBLP DOI BibTeX RDF
11	Xiuxian Li, Pengwen Hou, Shuhua Zhang	The optimal advertising strategy with differentiated targeted effect consumers.	Ann. Oper. Res.	2023	DBLP DOI BibTeX RDF
11	Imdad Ullah, Roksana Boreli, Salil S. Kanhere	Privacy in targeted advertising on mobile devices: a survey.	Int. J. Inf. Sec.	2023	DBLP DOI BibTeX RDF
11	Xianpei Hong, Meiling Zhou, Yeming (Yale) Gong, Wanying Chen	Quality information disclosure and advertising strategy in a supply chain.	Int. J. Prod. Res.	2023	DBLP DOI BibTeX RDF
11	Shueh-Ting Lim, Lee-Yeng Ong, Meng Chew Leow	New RFI Model for Behavioral Audience Segmentation in Wi-Fi Advertising System.	Future Internet	2023	DBLP DOI BibTeX RDF
11	Katharina Baum, Olga Abramova, Stefan Meißner, Hanna Krasnova	The effects of targeted political advertising on user privacy concerns and digital product acceptance: A preference-based approach.	Electron. Mark.	2023	DBLP DOI BibTeX RDF
11	Qi Cheng 0006, Hangguan Shan, Weihua Zhuang, Tony Q. S. Quek, Zhaoyang Zhang 0001, Fen Hou	When Virtual Network Operator Meets E-Commerce Platform: Advertising via Data Reward.	IEEE Trans. Mob. Comput.	2023	DBLP DOI BibTeX RDF
11	Patricia Callejo, Marco Gramaglia, Rubén Cuevas, Ángel Cuevas	A Deep Dive into the Accuracy of IP Geolocation Databases and its Impact on Online Advertising.	IEEE Trans. Mob. Comput.	2023	DBLP DOI BibTeX RDF
11	Song Shi	Research on supply chain pricing decisions considering the advertising effect under market encroachment.	RAIRO Oper. Res.	2023	DBLP DOI BibTeX RDF
11	Nabil Mohemmed Al-Hazmi	Tourism Advertising Using Specialized Mobile Applications and Its Impact on Increasing the Demand for the Services of Tourism Organizations.	Int. J. Interact. Mob. Technol.	2023	DBLP DOI BibTeX RDF
11	Hui Yu 0008, Wei Yang, Na Xu, Yang Du	Advertising strategy and contract coordination for a supply chain system: immediate and delayed effects.	Kybernetes	2023	DBLP DOI BibTeX RDF