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Venues (Conferences, Journals, ...)
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GrowBag graphs for keyword ? (Num. hits/coverage)
Group by:
The graphs summarize 2120 occurrences of 1138 keywords
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Results
Found 5418 publication records. Showing 5418 according to the selection in the facets
Hits ?▲ |
Authors |
Title |
Venue |
Year |
Link |
Author keywords |
13 | Guwen Feng, Xin-Jing Wang, Lei Zhang 0001, Wei-Ying Ma |
Mining adjacent markets from a large-scale ads video collection for image advertising. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGIR ![In: Proceeding of the 33rd International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2010, Geneva, Switzerland, July 19-23, 2010, pp. 893-894, 2010, ACM, 978-1-4503-0153-4. The full citation details ...](Pics/full.jpeg) |
2010 |
DBLP DOI BibTeX RDF |
adjacent marketing, video retrieval, image advertising |
13 | Amit Goyal 0002, Francesco Bonchi, Laks V. S. Lakshmanan |
Learning influence probabilities in social networks. ![Search on Bibsonomy](Pics/bibsonomy.png) |
WSDM ![In: Proceedings of the Third International Conference on Web Search and Web Data Mining, WSDM 2010, New York, NY, USA, February 4-6, 2010, pp. 241-250, 2010, ACM, 978-1-60558-889-6. The full citation details ...](Pics/full.jpeg) |
2010 |
DBLP DOI BibTeX RDF |
social networks, influence, viral marketing |
13 | Tianyi Jiang, Alexander Tuzhilin |
Dynamic micro-targeting: fitness-based approach to predicting individual preferences. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Knowl. Inf. Syst. ![In: Knowl. Inf. Syst. 19(3), pp. 337-360, 2009. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
Marketing application, Micro-targeting, Personalization, Customer segmentation, Customer profiles |
13 | Teng-Kai Fan, Chia-Hui Chang |
Blogger-centric contextual advertising. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CIKM ![In: Proceedings of the 18th ACM Conference on Information and Knowledge Management, CIKM 2009, Hong Kong, China, November 2-6, 2009, pp. 1803-1806, 2009, ACM, 978-1-60558-512-3. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
machine learning, blog, marketing, web advertising, intention recognition, sentiment detection |
13 | Jose Rojas, Matthew Chalmers |
The Appropriation of Information and Communication Technology: A Cross-Cultural Perspective. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HCI (1) ![In: Human-Computer Interaction. New Trends, 13th International Conference, HCI International 2009, San Diego, CA, USA, July 19-24, 2009, Proceedings, Part I, pp. 687-696, 2009, Springer, 978-3-642-02573-0. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
socialisation, triviality, commoditisation, context, layout, marketing, ICT, infrastructure, relevance, space, place, media, business, meaning, Appropriation, domestication, social practices, peer support |
13 | Michael Fux, Thomas Myrach |
Adoption of a Destination-Wide CRM Approach: An Empirical Analysis of the Determinants in the Swiss Hospitality Industry. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2009, Proceedings of the International Conference in Amsterdam, The Netherlands, 2009, pp. 507-517, 2009, Springer, 978-3-211-93970-3. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
Destination Management, Email Marketing Campaign, Interorganizational System (IOS), Cooperation, CRM, Technology Adoption |
13 | Dirk Riehle |
The Commercial Open Source Business Model. ![Search on Bibsonomy](Pics/bibsonomy.png) |
AMCIS/SIGeBIZ ![In: Value Creation in E-Business Management. 15th Americas Conference on Information Systems, AMCIS 2009, SIGeBIZ track, San Francisco, CA, USA, August 6-9, 2009. Selected Papers, pp. 18-30, 2009, Springer, 978-3-642-03131-1. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
commercial open source, community open source, commercial open source business model, dual-licensing strategy, open core business model, go-to-market strategy, open source sales, open source marketing, open source product management, open source licensing, software engineering, Open source, open source software, business model, collaborative development |
13 | Tao Yu, Zhou Jiang, Yi Chen |
Research on Chinese Urban Growth Path Based on the Conception of Sustainable Development. ![Search on Bibsonomy](Pics/bibsonomy.png) |
NCM ![In: International Conference on Networked Computing and Advanced Information Management, NCM 2009, Fifth International Joint Conference on INC, IMS and IDC: INC 2009: International Conference on Networked Computing, IMS 2009: International Conference on Advanced Information Management and Service, IDC 2009: International Conference on Digital Content, Multimedia Technology and its Applications, Seoul, Korea, August 25-27, 2009, pp. 653-656, 2009, IEEE Computer Society, 978-0-7695-3769-6. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
urban growth, marketing, sustainable development |
13 | Brian Cugelman, Mike Thelwall, Phil Dawes |
Communication-based influence components model. ![Search on Bibsonomy](Pics/bibsonomy.png) |
PERSUASIVE ![In: Persuasive Technology, Fourth International Conference, PERSUASIVE 2009, Claremont, California, USA, April 26-29, 2009. Proceedings, pp. 17, 2009, ACM, 978-1-60558-376-1. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
social marketing, internet, communication, web, online, behaviour |
13 | Christy M. K. Cheung, Matthew K. O. Lee, Dimple R. Thadani |
The Impact of Positive Electronic Word-of-Mouth on Consumer Online Purchasing Decision. ![Search on Bibsonomy](Pics/bibsonomy.png) |
WSKS (1) ![In: Visioning and Engineering the Knowledge Society. A Web Science Perspective, Second World Summit on the Knowledge Society, WSKS 2009, Chania, Crete, Greece, September 16-18, 2009. Proceedings, pp. 501-510, 2009, Springer, 978-3-642-04753-4. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
Electronic word-of-mouth, trust, electronic commerce, virtual community, online shopping, e-marketing, online consumer behavior |
13 | Sudarsan Jayasingh, Uchenna Cyril Eze |
An extended TAM for analyzing adoption behavior of mobile coupon. ![Search on Bibsonomy](Pics/bibsonomy.png) |
MoMM ![In: MoMM'2009 - The 7th International Conference on Advances in Mobile Computing and Multimedia, 14-16 December 2009, Kuala Lumpur, Malaysia, pp. 282-287, 2009, ACM, 978-1-60558-659-5. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
discount coupon, mobile coupon, mobile marketing, TAM |
13 | Peter Dalsgård, Kim Halskov |
Dynamically transparent window. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Proceedings of the 27th International Conference on Human Factors in Computing Systems, CHI 2009, Extended Abstracts Volume, Boston, MA, USA, April 4-9, 2009, pp. 3019-3034, 2009, ACM, 978-1-60558-247-4. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
interactive shop window, marketing effect, experience, urban computing |
13 | Oren Ben-Zwi, Danny Hermelin, Daniel Lokshtanov, Ilan Newman |
An exact almost optimal algorithm for target set selection in social networks. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EC ![In: Proceedings 10th ACM Conference on Electronic Commerce (EC-2009), Stanford, California, USA, July 6--10, 2009, pp. 355-362, 2009, ACM, 978-1-60558-458-4. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
bounded tree-width algorithm, bounded tree-width lower-bound, target set selection, social networks, viral marketing |
13 | Bimal Pratap Shah |
Search engine visibility of national tourism promotion websites: a case of Nepal. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEGOV ![In: ICEGOV 2009, Proceedings of the 3rd International Conference on Theory and Practice of Electronic Governance, Bogota, Colombia, November 10-13, 2009, pp. 287-292, 2009, ACM, 978-1-60558-663-2. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
organic search results, search engine visibility, tourism portals, search engine marketing, search engine optimization |
13 | Ying Su, Gongqian Peng, Zhanming Jin |
Assuring the Information Quality in Data Mining for a Finance Company. ![Search on Bibsonomy](Pics/bibsonomy.png) |
FSKD (5) ![In: Sixth International Conference on Fuzzy Systems and Knowledge Discovery, FSKD 2009, Tianjin, China, 14-16 August 2009, 6 Volumes, pp. 188-191, 2009, IEEE Computer Society, 978-0-7695-3735-1. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
Auto finance marketing, data mining, data warehouse, information quality, quality assessment |
13 | Radu Nicolae Cristea |
Dynamic Decision Systems. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Panhellenic Conference on Informatics ![In: PCI 2009, 13th Panhellenic Conference on Informatics, 10-12 September 2009, Corfu, Greece, pp. 3-6, 2009, IEEE Computer Society, 978-0-7695-3788-7. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
fuzzy control theory, game theory, competition, marketing strategies |
13 | Depeng Zhang, Li Ma |
Research on the Impact of Staffs' Cultural Value Orientation upon their Acceptance Intention of Technology Innovation of Retail Enterprise. ![Search on Bibsonomy](Pics/bibsonomy.png) |
JCAI ![In: First IITA International Joint Conference on Artificial Intelligence, Hainan Island, China, 25-26 April 2009, pp. 802-805, 2009, IEEE Computer Society, 978-0-7695-3615-6. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
retail enterprise, transnational marketing, evaluation, risk |
13 | Yitong Wang, Xiaojun Feng |
A Potential-Based Node Selection Strategy for Influence Maximization in a Social Network. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ADMA ![In: Advanced Data Mining and Applications, 5th International Conference, ADMA 2009, Beijing, China, August 17-19, 2009. Proceedings, pp. 350-361, 2009, Springer, 978-3-642-03347-6. The full citation details ...](Pics/full.jpeg) |
2009 |
DBLP DOI BibTeX RDF |
social network, greedy algorithm, viral marketing, information diffusion, influence maximization |
13 | Ruiliang Yan |
Profit sharing and firm performance in the manufacturer-retailer dual-channel supply chain. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Electron. Commer. Res. ![In: Electron. Commer. Res. 8(3), pp. 155-172, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Profit sharing, Channel coordination, Profit bargaining, Game theory, Supply chain management, Online marketing |
13 | Francisco J. Arcelus, T. P. M. Pakkala, Gopalan Srinivasan |
Retailer's inventory policies for a one time only manufacturer trade deal of uncertain duration. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Ann. Oper. Res. ![In: Ann. Oper. Res. 164(1), pp. 3-15, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Inventory/marketing/production interface, Discount-duration uncertainty, Temporary-sales policies |
13 | Nawel Amrouche, Guiomar Martín-Herrán, Georges Zaccour |
Feedback Stackelberg equilibrium strategies when the private label competes with the national brand. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Ann. Oper. Res. ![In: Ann. Oper. Res. 164(1), pp. 79-95, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Marketing channels, Private label, Feedback-Stackelberg equilibrium, Pricing, Advertising, Differential games |
13 | Yong-Hyuk Kim, Yourim Yoon, Byung Ro Moon |
A Lagrangian Approach for Multiple Personalized Campaigns. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Trans. Knowl. Data Eng. ![In: IEEE Trans. Knowl. Data Eng. 20(3), pp. 383-396, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Electronic Commerce, Marketing, Constrained optimization, Algorithm design and analysis, Evolutionary computing and genetic algorithms, Algorithms for data and knowledge management |
13 | Onur Kemal Tosun, Anil Gungor, Y. Ilker Topcu |
ANP application for evaluating Turkish mobile communication operators. ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Glob. Optim. ![In: J. Glob. Optim. 42(2), pp. 313-324, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Multiple criteria decision making in marketing, Mobile communication, Analytic network process |
13 | Kevin Smith 0001, Sileye O. Ba, Jean-Marc Odobez, Daniel Gatica-Perez |
Tracking the Visual Focus of Attention for a Varying Number of Wandering People. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Trans. Pattern Anal. Mach. Intell. ![In: IEEE Trans. Pattern Anal. Mach. Intell. 30(7), pp. 1212-1229, 2008. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
Computer vision, Tracking, Marketing, Scene Analysis, Image Processing and Computer Vision |
13 | Amit Goyal 0002, Francesco Bonchi, Laks V. S. Lakshmanan |
Discovering leaders from community actions. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CIKM ![In: Proceedings of the 17th ACM Conference on Information and Knowledge Management, CIKM 2008, Napa Valley, California, USA, October 26-30, 2008, pp. 499-508, 2008, ACM, 978-1-59593-991-3. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
tribes, social networks, leadership, influence, viral marketing, frequent pattern discovery |
13 | Jean-Eric Pelet, Jean-François Lemoine |
Experimental Study on the Effects of the Colors of E-Commerce Websites upon Memorization and Intent of Buying. ![Search on Bibsonomy](Pics/bibsonomy.png) |
DEXA Workshops ![In: 19th International Workshop on Database and Expert Systems Applications (DEXA 2008), 1-5 September 2008, Turin, Italy, pp. 449-453, 2008, IEEE Computer Society, 978-0-7695-3299-8. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
sensorial marketing, e-commerce, interfaces, emotion, memory, color, consumer behavior, mood |
13 | Kartik Hosanagar, Vadim Cherepanov |
Optimal bidding in stochastic budget constrained slot auctions. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EC ![In: Proceedings 9th ACM Conference on Electronic Commerce (EC-2008), Chicago, IL, USA, June 8-12, 2008, pp. 20, 2008, ACM, 978-1-60558-169-9. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
stochastic modeling, stochastic optimization, sponsored search, bidding, search engine marketing |
13 | Daniela E. Alves, Cristiano A. da Silva, Ana Margarida G. Ferreira |
Environmental communication. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGDOC ![In: Proceedings of the 26th Annual International Conference on Design of Communication, SIGDOC 2008, Lisbon, Portugal, September 22-24, 2008, pp. 279-280, 2008, ACM, 978-1-60558-083-8. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
design, perception, sustainability, marketing, semiotic |
13 | Sorin-Aurel Moraru, Catalin Bujdei, Lothar Krupka, Ion Truican, Costin Grigorescu |
Newsletter engine application. ![Search on Bibsonomy](Pics/bibsonomy.png) |
PETRA ![In: Proceedings of the 1st ACM International Conference on Pervasive Technologies Related to Assistive Environments, PETRA 2008, Athens, Greece, July 16-18, 2008, pp. 64, 2008, ACM, 978-1-60558-067-8. The full citation details ...](Pics/full.jpeg) |
2008 |
DBLP DOI BibTeX RDF |
article, newsletter, communication, marketing, templates |
13 | Edward C. Malthouse |
Mining for trigger events with survival analysis. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Data Min. Knowl. Discov. ![In: Data Min. Knowl. Discov. 15(3), pp. 383-402, 2007. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Trigger events, One-to-one marketing, Time-dependent covariates, CRM, Survival analysis, Customer lifetime value |
13 | Stuart J. Barnes |
Virtual worlds as a medium for advertising. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Data Base ![In: Data Base 38(4), pp. 45-55, 2007. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
virtual world, marketing, online game, second life, advertising, MMOG |
13 | Eli M. Noam |
The dismal economics of virtual worlds. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Data Base ![In: Data Base 38(4), pp. 106-109, 2007. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
virtual world, economics, business models, marketing, online game, second life, MMOG |
13 | YenLee Chu, Jim Jiunde Lee |
The Experiential Preferences of the Online Consumers in Different Internet Shopping Lifestyles Towards Online Shopping Websites. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HCI (4) ![In: Human-Computer Interaction. HCI Applications and Services, 12th International Conference, HCI International 2007, Beijing, China, July 22-27, 2007, Proceedings, Part IV, pp. 3-11, 2007, Springer, 978-3-540-73109-2. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Experiential Marketing, Online Shopping, Lifestyles |
13 | Ron Hofer, Dirk Zimmermann, Melanie Jekal |
Alignment of Product Portfolio Definition and User Centered Design Activities. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HCI (1) ![In: Human-Computer Interaction. Interaction Design and Usability, 12th International Conference, HCI International 2007, Beijing, China, July 22-27, 2007, Proceedings, Part I, pp. 98-107, 2007, Springer, 978-3-540-73104-7. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Business Requirements, Customer Requirements, Product Definition, Product Portfolio Management, User Centered Design, Marketing, Usability Engineering, User Requirements |
13 | Ronny Kramer, Marko Modsching, Klaus ten Hagen, Ulrike Gretzel |
Web-based Recommenders for Personalized City Tours: A Usage Analysis. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2007, Proceedings of the International Conference in Ljubljana, Slovenia, 2007, pp. 53-64, 2007, Springer, 978-3-211-69564-7. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
destination marketing, tour recommendation, personalized city tour, ontology, web services, semantic matching, trip planning |
13 | Peter O'Connor |
An Analysis of Hotel Trademark Abuse in Pay-Per-Click Search Advertising. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2007, Proceedings of the International Conference in Ljubljana, Slovenia, 2007, pp. 377-388, 2007, Springer, 978-3-211-69564-7. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
trademark abuse, Search engine marketing, hotel sector |
13 | Eleni Michopoulou, Dimitrios Buhalis, Spyros Michailidis, Ivor Ambrose |
Destination Management Systems: Technical Challenges in Developing an eTourism Platform for Accessible Tourism in Europe. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2007, Proceedings of the International Conference in Ljubljana, Slovenia, 2007, pp. 301-310, 2007, Springer, 978-3-211-69564-7. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
disability market, accessible tourism, destination marketing, User requirements |
13 | Penny Hagen, Toni Robertson, David Gravina |
Engaging stakeholders: mobile diaries for social design. ![Search on Bibsonomy](Pics/bibsonomy.png) |
DUX ![In: Proceedings of the 2007 conference on Designing for User eXperiences, DUX 2007, Chicago, Illinois, USA, November 5-7, 2007, pp. 5, 2007, 978-1-60558-308-2. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
marketing / market research, interaction design, user studies, user experience, participatory design, user interface design, social media, user research, user generated content, design research, handheld devices and mobile computing, user-centered design / human-centered design |
13 | Kenneth Janz, Emily Gruenert |
Creating a story and message about information technology on your campus: the power of a technology profile. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 35th Annual ACM SIGUCCS Conference on User Services 2007, Orlando, Florida, USA, October 7-10, 2007, pp. 175-178, 2007, ACM, 978-1-59593-634-9. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
annual report, communications assessment, technology profile, technoogy planning, collaboration, communications, documentation, survey, marketing, focus groups, faculty development, technology training, communication strategies, staff development, support services, technology needs assessment |
13 | Margaret E. Smith |
A little help from my friends. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 35th Annual ACM SIGUCCS Conference on User Services 2007, Orlando, Florida, USA, October 7-10, 2007, pp. 318-320, 2007, ACM, 978-1-59593-634-9. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
web, training, documentation, marketing, print, help, public relations |
13 | Peter Paauwe, Peter van der Putten, Michiel C. van Wezel |
DTMC: an actionable e-customer lifetime value model based on markov chains and decision trees. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEC ![In: Proceedings of the 9th International Conference on Electronic Commerce: The Wireless World of Electronic Commerce, 2007, University of Minnesota, Minneapolis, MN, USA, August 19-22, 2007, pp. 253-262, 2007, ACM, 978-1-59593-700-1. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
e-commerce, markov chains, marketing, CART, customer lifetime value |
13 | Yan Chen 0023, Jun Tian, Xiangzhen Kong |
Automated Promotion Machine: Emerging IS for the Retail Industry in China. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CONFENIS (2) ![In: Research and Practical Issues of Enterprise Information Systems II, Volume 2, IFIP TC 8 WG 8.9 International Conference on Research and Practical Issues of Enterprise Information Systems (CONFENIS 2007), October 14-16, 2007, Beijing, China, pp. 1261-1270, 2007, Springer, 978-0-387-76311-8. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
EIS for service sector, Marketing and campaign management, Business intelligence |
13 | Yukio Ohsawa, Takuma Hosoda, Takeshi Ui, Misato Ueda, Hirofumi Tanaka |
RFID Tags Without Customers ID in Book Library for Detecting Latent Interest of User Group. ![Search on Bibsonomy](Pics/bibsonomy.png) |
KES (2) ![In: Knowledge-Based Intelligent Information and Engineering Systems, 11th International Conference, KES 2007, XVII Italian Workshop on Neural Networks, Vietri sul Mare, Italy, September 12-14, 2007. Proceedings, Part II, pp. 959-969, 2007, Springer, 978-3-540-74826-7. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Customer group, Marketing, RFID tags, Chance Discovery |
13 | Masahiko Ishino, Naokazu Yamaki, Teruhisa Ichikawa, Tadanori Mizuno |
The Recommendation System Using Mathematical Programming Model. ![Search on Bibsonomy](Pics/bibsonomy.png) |
KES (3) ![In: Knowledge-Based Intelligent Information and Engineering Systems, 11th International Conference, KES 2007, XVII Italian Workshop on Neural Networks, Vietri sul Mare, Italy, September 12-14, 2007, Proceedings, Part III, pp. 539-546, 2007, Springer, 978-3-540-74828-1. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
Data-mining, Recommendation System, Marketing, Analytic Hierarchy Process, CRM, Mathematical Programming, Conjoint Analysis |
13 | Ankit Sharma 0002, Yatendra Kumar Singhal, Dhawal Makhija, Anuj Kumar Goyal, Naman Agarwal, Arti Bakhshi |
Factors Affecting e-Tailing Website Effectiveness: An Indian Perspective. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICIW ![In: International Conference on Internet and Web Applications and Services (ICIW 2007), May 13-19, 2007, Le Morne, Mauritius, pp. 41, 2007, IEEE Computer Society, 0-7695-2844-9. The full citation details ...](Pics/full.jpeg) |
2007 |
DBLP DOI BibTeX RDF |
a framework on online consumer behavior, website effectiveness, e-commerce, B2C, internet marketing, e-tailing |
13 | Eyal de Lara, Keith I. Farkas |
New Products. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Pervasive Comput. ![In: IEEE Pervasive Comput. 5(3), pp. 8-10, 2006. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
Vocel, Cellit Mobile Marketing's House4Cell, Presto's Printing Mailbox, AirCell, Nike+iPod Sport Kit, Hewlett-Packard Labs, IBM Secure Blue, Jack PC, Chip PC Technologies |
13 | Ching-Chih Wen |
The Use of Modern Online Techniques and Mechanisms in Market Research. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CIMCA/IAWTIC ![In: 2006 International Conference on Computational Intelligence for Modelling Control and Automation (CIMCA 2006), International Conference on Intelligent Agents, Web Technologies and Internet Commerce (IAWTIC 2006), 29 November - 1 December 2006, Sydney, Australia, pp. 93, 2006, IEEE Computer Society, 0-7695-2731-0. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
online marketing research, blog, VoIP, cookie, IM |
13 | Kenneth Janz, Emily Gruenert |
Creating a positive first impression of information technology support at the start of school. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 34th Annual ACM SIGUCCS Conference on User Services 2006, Edmonton, Alberta, Canada, November 5-8, 2006, pp. 161-166, 2006, ACM, 1-59593-438-3. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
communications assessment, start of school, technology planning, collaboration, communications, documentation, marketing, technology training, communication strategies, support services, technology needs assessment |
13 | Bo Xing, Zhangxi Lin |
The impact of search engine optimization on online advertising market. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEC ![In: Proceedings of the 8th International Conference on Electronic Commerce: The new e-commerce - Innovations for Conquering Current Barriers, Obstacles and Limitations to Conducting Successful Business on the Internet, 2006, Fredericton, New Brunswick, Canada, August 13-16, 2006, pp. 519-529, 2006, ACM, 1-59593-392-1. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
paid placement, sponsored links, search engine, online advertising, search engine marketing, search engine optimization |
13 | Robert J. Kauffman, Amy Ping Wu |
Optimal Timing for Software Functionality Additions by Internet Portals. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HICSS ![In: 39th Hawaii International International Conference on Systems Science (HICSS-39 2006), CD-ROM / Abstracts Proceedings, 4-7 January 2006, Kauai, HI, USA, 2006, IEEE Computer Society, 0-7695-2507-5. The full citation details ...](Pics/full.jpeg) |
2006 |
DBLP DOI BibTeX RDF |
functionality additions, value latency, vendor strategies, timing, Economics, portals, e-marketing |
13 | Mark R. Brown, Udo Gottlieb, Rose Muchira |
Privacy Concerns and Purchase of Travel Product Online. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ENTER ![In: Information and Communication Technologies in Tourism, ENTER 2005, Proceedings of the International Conference in Innsbruck, Austria, 2005, pp. 285-295, 2005, Springer, 978-3-211-24148-6. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
relationship marketing, Internet, privacy, trust, travel |
13 | Joke Kort, Henk de Poot |
Usage analysis: combining logging and qualitative methods. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Extended Abstracts Proceedings of the 2005 Conference on Human Factors in Computing Systems, CHI 2005, Portland, Oregon, USA, April 2-7, 2005, pp. 2121-2122, 2005, ACM, 1-59593-002-7. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
automated usage analysis, product design cycle, product launch and marketing, qualitative methods, event logging, automated usability evaluation |
13 | Luther Thie, Eyal Fried |
Acclairism: questioning biometric technology through an airport security clearance system. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Extended Abstracts Proceedings of the 2005 Conference on Human Factors in Computing Systems, CHI 2005, Portland, Oregon, USA, April 2-7, 2005, pp. 1148-1149, 2005, ACM, 1-59593-002-7. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
air travel security, biometric technologies, brain fingerprinting, invasive technologies, neuro-marketing, social status, privacy, identity |
13 | Leo Frishberg |
Looking back at plan AHEAD™: exercising user- centered design in emergency management. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI Extended Abstracts ![In: Extended Abstracts Proceedings of the 2005 Conference on Human Factors in Computing Systems, CHI 2005, Portland, Oregon, USA, April 2-7, 2005, pp. 988-1003, 2005, ACM, 1-59593-002-7. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
ethnography/ethnographic studies, marketing/market research, design, user interface, interaction design, user experience, process improvement, product design, user research, information architecture, experience design, human-centered design, concept design, business strategy, usability research |
13 | Bob Hughes |
From useful idiocy to activism: a Marxist interpretation of computer development. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Critical Computing ![In: Proceedings of the 4th Decennial Conference on Critical Computing: Between Sense and Sensibility, 2005, Aarhus, Denmark, August 20-24, 2005, pp. 157-160, 2005, ACM, 1-59593-203-8. The full citation details ...](Pics/full.jpeg) |
2005 |
DBLP DOI BibTeX RDF |
Marxism, capitalism, economic surplus, sales effort, computers, marketing, electronics |
13 | Thomas S. Gruca, Joyce E. Berg, Michael Cipriano |
The Effect of Electronic Markets on Forecasts of New Product Success. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Inf. Syst. Frontiers ![In: Inf. Syst. Frontiers 5(1), pp. 95-105, 2003. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
new product success, forecasting, electronic markets, marketing research |
13 | Robyn C. Richard, Claire C. Lassalle |
New name, new image: PC help desk steers massive PR launch. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 31st Annual ACM SIGUCCS Conference on User Services 2003, San Antonio, TX, USA, September 21-24, 2003, pp. 148-150, 2003, ACM, 1-58113-665-X. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
brochures, flyers, pamphlets, services, marketing, support, public relations |
13 | Beth Ohmer |
Technology in the hearts of the faculty. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 31st Annual ACM SIGUCCS Conference on User Services 2003, San Antonio, TX, USA, September 21-24, 2003, pp. 219-221, 2003, ACM, 1-58113-665-X. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
marketing training options, collaboration, training, support, workshops, faculty development, outreach |
13 | Vincent Chevrin |
Studying the multimodality/personalization couple in interactive and evolving environments: dynamic contextual adaptation of users tasks. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IHM ![In: Proceedings of the 15th French-speaking conference on human-computer interaction on 15eme Conference Francophone sur l'Interaction Homme-Machine, IHM 2003, Caen, France, November 25-28, 2003, pp. 280-282, 2003, ACM, 1-58113-803-2. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
interaction, E-marketing, multichannel |
13 | Chi-Hong Leung, Yuen-Yan Chan, Candy Suk Ching Chan |
Analysis of mobile commerce market in Hong Kong. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICEC ![In: Proceedings of the 5th International Conference on Electronic Commerce, ICEC 2003, Pittsburgh, Pennsylvania, USA, September 30 - October 03, 2003, pp. 408-412, 2003, ACM, 1-58113-788-5. The full citation details ...](Pics/full.jpeg) |
2003 |
DBLP DOI BibTeX RDF |
marketing analysis, mobile e-cert, mobile network operator, mobile commerce, information market, communication standard |
13 | Ram Chillarege |
The Marriage of Business Dynamics and Software Engineering. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Softw. ![In: IEEE Softw. 19(6), pp. 43-49, 2002. The full citation details ...](Pics/full.jpeg) |
2002 |
DBLP DOI BibTeX RDF |
software marketing, business technology optimization, software engineering, development process, return on investment, maturity, software economics |
13 | Amy Reeter, Todd Krupa |
TechKnowledge: efficiently and cost-effectively supporting users. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 30th annual ACM SIGUCCS conference on User services: Charting Bold Courses - New Worlds in User Services, Providence, Rhode Island, USA, November 20-23, 2002, pp. 108-113, 2002, ACM, 1-58113-564-5. The full citation details ...](Pics/full.jpeg) |
2002 |
DBLP DOI BibTeX RDF |
editorial, communication, marketing, advertising, news, publication, promotional, magazine |
13 | Diane Louise Jung, Charles Rondot |
Making IT happen - at Indiana University. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 30th annual ACM SIGUCCS conference on User services: Charting Bold Courses - New Worlds in User Services, Providence, Rhode Island, USA, November 20-23, 2002, pp. 258-261, 2002, ACM, 1-58113-564-5. The full citation details ...](Pics/full.jpeg) |
2002 |
DBLP DOI BibTeX RDF |
MITH, awareness campaign, making IT happen, IT, marketing, IT services |
13 | Todd Krupa |
Triple play: delivering effective & key communication. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGUCCS ![In: Proceedings of the 29th Annual ACM SIGUCCS Conference on User Services 2001, Portland, Oregon, USA, October 17-20, 2001, pp. 73-79, 2001, ACM, 1-58113-382-0. The full citation details ...](Pics/full.jpeg) |
2001 |
DBLP DOI BibTeX RDF |
editorial, propaganda, communication, marketing, advertising, news, promotional, public relations |
13 | Sarah Spiekermann, Jens Grossklags, Bettina Berendt |
E-privacy in 2nd generation E-commerce: privacy preferences versus actual behavior. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EC ![In: Proceedings 3rd ACM Conference on Electronic Commerce (EC-2001), Tampa, Florida, USA, October 14-17, 2001, pp. 38-47, 2001, ACM, 1-58113-387-1. The full citation details ...](Pics/full.jpeg) |
2001 |
DBLP DOI BibTeX RDF |
automated shopping and trading, marketing and advertising technology, user interface and interaction design, privacy, legal issues, social implications |
13 | Hans van der Heijden, Tibert Verhagen, Marcel Creemers |
Predicting Online Purchase Behavior: Replications and Test of Competing Models. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HICSS ![In: 34th Annual Hawaii International Conference on System Sciences (HICSS-34), January 3-6, 2001, Maui, Hawaii, USA, 2001, IEEE Computer Society, 0-7695-0981-9. The full citation details ...](Pics/full.jpeg) |
2001 |
DBLP DOI BibTeX RDF |
electronic commerce, technology acceptance model, online consumer behavior, Internet marketing |
13 | Josef Fink, Alfred Kobsa |
A Review and Analysis of Commercial User Modeling Servers for Personalization on the World Wide Web. ![Search on Bibsonomy](Pics/bibsonomy.png) |
User Model. User Adapt. Interact. ![In: User Model. User Adapt. Interact. 10(2-3), pp. 209-249, 2000. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
one-to-one marketing, deployment requirements, commercial user modeling, company profiles, user modeling servers, personalization, electronic commerce, customer relationship management, product reviews |
13 | Pei-Yu Sharon Chen, Lorin M. Hitt |
Switching cost and brand loyalty in electronic markets: evidence from on-line retail brokers. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICIS ![In: Proceedings of the Twenty-First International Conference on Information Systems, ICIS 2000, Brisbane, Australia, December 10-13, 2000, pp. 134-144, 2000, Association for Information Systems. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP BibTeX RDF |
financial sector, measures, marketing, electronic markets, empirical research |
13 | Sivakumar Viswanathan |
Competition across channels: do electronic markets complement or cannibalize traditional retailers. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ICIS ![In: Proceedings of the Twenty-First International Conference on Information Systems, ICIS 2000, Brisbane, Australia, December 10-13, 2000, pp. 513-519, 2000, Association for Information Systems. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP BibTeX RDF |
marketing channels, electronic commerce, electronic markets, economic theory |
13 | Juhnyoung Lee, Mark Podlaseck |
Using a starfield visualization for analyzing product performance of online stores. ![Search on Bibsonomy](Pics/bibsonomy.png) |
EC ![In: Proceedings of the 2nd ACM Conference on Electronic Commerce (EC-00), Minneapolis, MN, USA, October 17-20, 2000, pp. 168-175, 2000, ACM, 1-58113-272-7. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
merchandising, visualization, electronic commerce, marketing |
13 | Moritz Neumüller |
A semiotic analysis of iMarketing tools. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Hypertext ![In: HYPERTEXT 2000, Proceedings of the 11th ACM Conference on Hypertext and Hypermedia, May 30 - June 3, 2000, San Antonio, TX, USA, pp. 238-239, 2000, ACM. The full citation details ...](Pics/full.jpeg) |
2000 |
DBLP DOI BibTeX RDF |
internet, Internet, marketing, semiotics, eCommerce |
13 | Amit Das, Christina Soh, Patrick Chang Boon Lee |
A model of customer satisfaction with information technology service providers: an empirical study. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SIGCPR ![In: Proceedings of the ACM SIGCPR Conference on Computer Personnel Research, New Orleans, Louisiana, USA, April 8-10, 1999, pp. 190-193, 1999, ACM, 1-58113-063-5. The full citation details ...](Pics/full.jpeg) |
1999 |
DBLP DOI BibTeX RDF |
marketing of MIS, service quality, IS management |
13 | Gregory Piatetsky-Shapiro, Brij M. Masand |
Estimating Campaign Benefits and Modeling Lift. ![Search on Bibsonomy](Pics/bibsonomy.png) |
KDD ![In: Proceedings of the Fifth ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, San Diego, CA, USA, August 15-18, 1999, pp. 185-193, 1999, ACM, 1-58113-143-7. The full citation details ...](Pics/full.jpeg) |
1999 |
DBLP DOI BibTeX RDF |
estimation, lift, database marketing |
13 | Denise M. Woit, David V. Mason |
Lessons from on-line programming examinations. ![Search on Bibsonomy](Pics/bibsonomy.png) |
ITiCSE ![In: Proceedings of the 6th Annual Conference on the Teaching of Computing and the 3rd Annual SIGCSE Conference on Innovation and Technology in Computer Science Education, ITiCSE 1998, Dublin City University, Ireland, 18-21 August 1998, pp. 257-259, 1998, ACM, 1-58113-000-7. The full citation details ...](Pics/full.jpeg) |
1998 |
DBLP DOI BibTeX RDF |
automated marketing, on-line examinations |
13 | Gerald L. Lohse, Peter Spiller |
Quantifying the Effect of User Interface Design Features on Cyberstore Traffic and Sales. ![Search on Bibsonomy](Pics/bibsonomy.png) |
CHI ![In: Proceeding of the CHI '98 Conference on Human Factors in Computing Systems, Los Angeles, California, USA, April 18-23, 1998., pp. 211-218, 1998, ACM, 0-201-30987-4. The full citation details ...](Pics/full.jpeg) |
1998 |
DBLP DOI BibTeX RDF |
Internet retail store design, economic value, WWW, electronic commerce, marketing, regression analysis, shopping |
13 | P. C. Muller, R. de Poorter, J. De Jong, J. M. L. van Engelen |
Using the Internet as a communication infrastructure for lead user involvement in the new product development process. ![Search on Bibsonomy](Pics/bibsonomy.png) |
WETICE ![In: 5th Workshop on Enabling Technologies, Infrastructure for Collaborative Enterprises (WET-ICE'96), June 19-21, 1996, Stanford, CA, USA, Proceedings, pp. 220-225, 1996, IEEE Computer Society, 0-8186-7445-8. The full citation details ...](Pics/full.jpeg) |
1996 |
DBLP DOI BibTeX RDF |
lead user involvement, new product development process, dynamic markets, product marketing, new market needs, user network, multimedia products, innovative users, Internet, Internet, case study, time-to-market, market research, communication infrastructure, customer needs |
13 | J. D. Baxter, R. B. Oldland, R. J. Bottomley |
The Use of Expert Knowledge in the Selection of CIG Welding Consumables. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Australian Joint Conference on Artificial Intelligence ![In: AI '88: 2nd Australian Joint Artificial Intelligence Conference, Adelaide, Australia, November 15-18, 1988, Proceedings, pp. 62-74, 1988, Springer, 3-540-52062-7. The full citation details ...](Pics/full.jpeg) |
1988 |
DBLP DOI BibTeX RDF |
welding, welding consumables, product selection, expert system, marketing |
10 | N. M. Galieva, Alexey V. Korolev, Guennady A. Ougolnitsky |
Dynamic Resource Allocation Networks in Marketing: Comparing the Effectiveness of Control Methods. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Dyn. Games Appl. ![In: Dyn. Games Appl. 14(2), pp. 362-395, May 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Zhimei Luo, Jinyuan Guo, Jose Benitez 0001, Laurent Scaringella, Jiabao Lin |
How do organizations leverage social media to enhance marketing performance? Unveiling the power of social CRM capability and guanxi. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Decis. Support Syst. ![In: Decis. Support Syst. 178, pp. 114123, March 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Mahmoud SalahEldin Kasem, Mohamed Hamada 0003, Islam Taj-Eddin |
Customer profiling, segmentation, and sales prediction using AI in direct marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Neural Comput. Appl. ![In: Neural Comput. Appl. 36(9), pp. 4995-5005, 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Bin Zhang |
Innovative exponential TODIM-CoCoSo framework for uncertain multiple-attribute group decision-making in the effectiveness evaluation of short video marketing strategies. ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Intell. Fuzzy Syst. ![In: J. Intell. Fuzzy Syst. 46(2), pp. 4029-4042, February 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Vikas Ranveer Singh Mahala, Neeraj Garg, D. Saxena, Rajesh Kumar |
Unveiling Marketing Potential: Harnessing Advanced Analytics and Machine Learning for Gold Membership Strategy Optimization in a Superstore. ![Search on Bibsonomy](Pics/bibsonomy.png) |
SN Comput. Sci. ![In: SN Comput. Sci. 5(4), pp. 374, April 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Jingxin Zhang 0011, Jianxiong Zhang, Chunqiu Xu |
Contract design considering data driven marketing: with and without the cap and trade regulation. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Ann. Oper. Res. ![In: Ann. Oper. Res. 333(1), pp. 157-199, February 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Adrian Waltenrath |
Consumers' ambiguous perceptions of advertising disclosures in influencer marketing: Disentangling the effects on current and future social media engagement. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Electron. Mark. ![In: Electron. Mark. 34(1), pp. 8, December 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Nadine Steinmann, Alexander Piazza |
KI-basierte Textkreation im Content Marketing: Design und Evaluation eines effektiven Prompts. ![Search on Bibsonomy](Pics/bibsonomy.png) |
HMD Prax. Wirtsch. ![In: HMD Prax. Wirtsch. 61(2), pp. 402-417, April 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Shih-Jung Wu, Rui-Dong Chiang, Han-Chi Chang |
Applying sentiment analysis in social web for smart decision support marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
J. Ambient Intell. Humaniz. Comput. ![In: J. Ambient Intell. Humaniz. Comput. 15(3), pp. 1927-1936, March 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Gun Ho Lee, Kyoung Jun Lee, Baek Jeong, Taekyung Kim 0001 |
Developing Personalized Marketing Service Using Generative AI. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Access ![In: IEEE Access 12, pp. 22394-22402, 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Felipe Martins Müller, Vanessa A. Schneider, Iaê Santos Bonilha, Veridiane Barbara De Souza, Greici Da Rosa Da Cruz, Michalis Mavrovouniotis |
GATeS: A Hybrid Algorithm Based on Genetic Algorithm and Tabu Search for the Direct Marketing Problem. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Access ![In: IEEE Access 12, pp. 20867-20884, 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Lyndon J. B. Nixon, Konstantinos Apostolidis, Evlampios Apostolidis, Damianos Galanopoulos, Vasileios Mezaris, Basil Philipp, Rasa Bocyte |
AI and data-driven media analysis of TV content for optimised digital content marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Multim. Syst. ![In: Multim. Syst. 30(1), pp. 25, February 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Ali Ben Mrad, Brahim Hnich |
Intelligent attribution modeling for enhanced digital marketing performance. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Intell. Syst. Appl. ![In: Intell. Syst. Appl. 21, pp. 200337, March 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Ernest Emeka Izogo, Mercy Mpinganjira |
Digital content marketing consumption motives in the age of social media: an investigation of relational and monetary outcomes. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Aslib J. Inf. Manag. ![In: Aslib J. Inf. Manag. 76(2), pp. 353-378, 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
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10 | Adwoa Yeboaa Owusu Yeboah, Michael Adu Kwarteng, Petr Novák |
Social media marketing, value creation and firm's sustainability performance: a study among young consumers. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Aslib J. Inf. Manag. ![In: Aslib J. Inf. Manag. 76(2), pp. 248-268, 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Thangaraja Arumugam, M. A. Sanjeev, Renju K. Mathai, S. R. Boselin Prabhu, R. Balamourougane, T. Jarin |
An empirical verification of the proposed distributor marketing intelligence system model. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Int. J. Bus. Inf. Syst. ![In: Int. J. Bus. Inf. Syst. 45(4), pp. 454-473, 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Daniel Guhl, Friederike Paetz, Udo Wagner, Michel Wedel |
Predicting and optimizing marketing performance in dynamic markets. ![Search on Bibsonomy](Pics/bibsonomy.png) |
OR Spectr. ![In: OR Spectr. 46(1), pp. 1-27, March 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Salma Karray, Guiomar Martín-Herrán |
The effects of decision timing for pricing and marketing efforts in a supply chain with competing manufacturers. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Int. Trans. Oper. Res. ![In: Int. Trans. Oper. Res. 31(1), pp. 568-615, January 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Albin Zeqiri, Pascal Jansen, Jan Ole Rixen, Michael Rietzler, Enrico Rukzio |
'Eco Is Just Marketing': Unraveling Everyday Barriers to the Adoption of Energy-Saving Features in Major Home Appliances. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Proc. ACM Interact. Mob. Wearable Ubiquitous Technol. ![In: Proc. ACM Interact. Mob. Wearable Ubiquitous Technol. 8(1), pp. 27:1-27:27, March 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Sugandha Agarwal, Norita B. Ahmad, Dima Jamali |
AI and Big Data in Contemporary Marketing. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Computer ![In: Computer 57(4), pp. 137-142, April 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Yingjie Tian 0001, Yuhao Xie |
Artificial cheerleading in IEO: Marketing campaign or pump and dump scheme. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Inf. Process. Manag. ![In: Inf. Process. Manag. 61(1), pp. 103537, January 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Nikolaos Th. Giannakopoulos, Marina C. Terzi, Damianos P. Sakas, Nikos Kanellos, Kanellos Toudas, Stavros P. Migkos |
Agroeconomic Indexes and Big Data: Digital Marketing Analytics Implications for Enhanced Decision Making with Artificial Intelligence-Based Modeling. ![Search on Bibsonomy](Pics/bibsonomy.png) |
Inf. ![In: Inf. 15(2), pp. 67, February 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
|
10 | Zhaobin Wei, Jichun Liu, Zhiyuan Tang, Yi Liu, Shafqat Jawad, Junyong Liu, Zhifang Yang, Tianjiao Pu |
A Comprehensive Competitiveness Decision Method for Electricity Retailers Considering the Integration of Device Operation, Investment Planning, and Marketing Strategy. ![Search on Bibsonomy](Pics/bibsonomy.png) |
IEEE Syst. J. ![In: IEEE Syst. J. 18(1), pp. 244-255, March 2024. The full citation details ...](Pics/full.jpeg) |
2024 |
DBLP DOI BibTeX RDF |
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