Search results for "brand"

Hits ?▲	Authors	Title	Venue	Year	Link	Author keywords
196	Hyung-Shik Jung, Youngshim Kim, Yu-Rim Kook	A Study on the Effects of Online Brand Community Identity on the Characteristics of Community Activity and Behavioral Responses.	KES-AMSTA	2009	DBLP DOI BibTeX RDF	Online Brand Community, Brand Community Identification, Community Characteristics, Behavioral Responses, Normative Community Pressure, Community Engagement, Community Commitment, Community Participation Continuance Intentions, Brand Co-production, Brand Word-of-Mouth
135	Takuya Kobayashi, Hiroaki Ohshima, Satoshi Oyama, Katsumi Tanaka	Evaluating brand value on the web.	WICOW	2009	DBLP DOI BibTeX RDF	brand value, evaluation of brand names, obtaining attributes of products
135	Adish Singla, Ingmar Weber	Camera brand congruence in the Flickr social graph.	WSDM	2009	DBLP DOI BibTeX RDF	brand congruence, brand loyalty, social network, Flickr
105	Björn Stenbacka	The impact of the brand in the success of a mobile game: comparative analysis of three mobile J2ME racing games.	Comput. Entertain.	2007	DBLP DOI BibTeX RDF	net revenue, mobile game, J2ME, value chain, brand, porting, download, mobile content
88	Heehyoung Jang, Ilsang Ko, Joon Koh	The Influence of Online Brand Community Characteristics on Community Commitment and Brand Loyalty.	HICSS	2007	DBLP DOI BibTeX RDF
85	Foster J. Provost, Brian Dalessandro, Rod Hook, Xiaohan Zhang, Alan Murray	Audience selection for on-line brand advertising: privacy-friendly social network targeting.	KDD	2009	DBLP DOI BibTeX RDF	on-line advertising, privacy, social networks, predictive modeling, user-generated content
85	W. Scott Spangler, Larry Proctor, Ying Chen 0001	Multi-taxonomy: Determining Perceived Brand Characteristics from Web Data.	Web Intelligence	2008	DBLP DOI BibTeX RDF
85	Mark Heitmann, Catja Prykop, Peter Aschmoneit	Using Means-End Chains to Build Mobile Brand Communities.	HICSS	2004	DBLP DOI BibTeX RDF
75	Foster J. Provost	Brand advertising, on-line audiences, and social media: invited talk.	KDD Workshop on Data Mining and Audience Intelligence for Advertising	2009	DBLP DOI BibTeX RDF
72	Horst Treiblmaier, Andreas Strebinger	B2C-E-Commerce als Treiber simultaner Veränderungen in IT-Struktur und Markenarchitektur.	Wirtschaftsinf.	2006	DBLP DOI BibTeX RDF	IT Structure, Brand Architecture, E-Commerce
65	W. Scott Spangler, Ying Chen 0001, Larry Proctor, Ana Lelescu, Amit Behal, Bin He 0001, Thomas D. Griffin, Anna Liu, Brad Wade, Trevor Davis 0002	COBRA - Mining Web for Corporate Brand and Reputation Analysis.	Web Intelligence	2007	DBLP DOI BibTeX RDF
65	Yukinobu Hamuro, Naoki Katoh, Katsutoshi Yada	Discovering Interpretable Rules that Explain Customers' Brand Choice Behavior.	Discovery Science	2000	DBLP DOI BibTeX RDF
61	Mark A. Rosso, Bernard J. Jansen	Smart marketing or bait & switch: competitors' brands as keywords in online advertising.	WICOW	2010	DBLP DOI BibTeX RDF	deceptive advertising, paid placement, paid search, passing off, search advertising, trademark infringement, trust, e-commerce, search engine, marketing, intellectual property, sponsored search, brand, trademark, internet advertising, search engine marketing, pay per click, keyword advertising
60	Vanessa Rood, Amy S. Bruckman	Member behavior in company online communities.	GROUP	2009	DBLP DOI BibTeX RDF	company online communities, online brand community, online communites, brand, branding
54	Antonella De Angeli, Jan Hartmann, Alistair G. Sutcliffe	The Effect of Brand on the Evaluation of Websites.	INTERACT (2)	2009	DBLP DOI BibTeX RDF
54	Sulin Ba, Jan Stallaert, Zhongju Zhang	Brand recognition, service quality and price competition.	ICEC	2005	DBLP DOI BibTeX RDF	brand recognition, e-service, service quality, price competition
53	Shu-Jen Hu, Sin-Ying Jou, Yu-Hua Liu	Structural Equation Model for Brand Image Measurement of Jeans.	HIS (1)	2009	DBLP DOI BibTeX RDF	Brand image, brand asset valuator, structural equation model
52	Harsandaldeep Kaur, Mandakini Paruthi, Jamid Ul Islam, Linda D. Hollebeek	The role of brand community identification and reward on consumer brand engagement and brand loyalty in virtual brand communities.	Telematics Informatics	2020	DBLP DOI BibTeX RDF
52	Muhammad Mukhsin Sultoni, Irwansyah, Ayu Rahma Haninda, Monika Pretty Aprilia	Digital Content by Online Media and Its Effects on Brand Trust, Brand Credibility, Brand Commitment, and Brand Advocacy (Case on Instagram Account Tirto.id).	ICCCS	2019	DBLP DOI BibTeX RDF
52	Sharifah Faridah Syed Alwi, Bang Nguyen, T. C. Melewar, Yeat Hui Loh, Martin J. Liu	Explicating industrial brand equity: Integrating brand trust, brand performance and industrial brand image.	Ind. Manag. Data Syst.	2016	DBLP DOI BibTeX RDF
52	Michel Laroche, Mohammad Reza Habibi, Marie-Odile Richard, Ramesh Sankaranarayanan	The effects of social media based brand communities on brand community markers, value creation practices, brand trust and brand loyalty.	Comput. Hum. Behav.	2012	DBLP DOI BibTeX RDF
52	Yuanqing Lin, Daniel D. Lee	Bayesian regularization and nonnegative deconvolution for room impulse response estimation.	IEEE Trans. Signal Process.	2006	DBLP DOI BibTeX RDF
51	Davide Bolchini, Tao Yang 0013, Franca Garzotto	Evaluating the communication design of branded websites: a value-based framework.	SIGDOC	2009	DBLP DOI BibTeX RDF	brand value, communication impact, evaluation, website design, methodological framework
51	Davide Bolchini, Franca Garzotto, Fabio Sorce	Does Branding Need Web Usability? A Value-Oriented Empirical Study.	INTERACT (2)	2009	DBLP DOI BibTeX RDF	value-centered approach, communication goal, usability, empirical study, web application, inspection, brand
44	Nawel Amrouche, Guiomar Martín-Herrán, Georges Zaccour	Feedback Stackelberg equilibrium strategies when the private label competes with the national brand.	Ann. Oper. Res.	2008	DBLP DOI BibTeX RDF	Marketing channels, Private label, Feedback-Stackelberg equilibrium, Pricing, Advertising, Differential games
44	Jianling Wang, Sifeng Liu, Yaoguo Dang, Hai-jian Liu	Consumer evaluation of service brand extension based on gray preference analysis.	SMC	2007	DBLP DOI BibTeX RDF
44	Alecia Douglas, Juline E. Mills	Logging Brand Personality Online: Website Content Analysis of Middle Eastern and North African Destinations.	ENTER	2006	DBLP DOI BibTeX RDF
44	Rudy Setiono, Shan L. Pan, Ming-Huei Hsieh, Arnulfo P. Azcarraga	Separating core and noncore knowledge: an application of neural network rule extraction to a cross-national study of brand image perception.	IEEE Trans. Syst. Man Cybern. Part C	2005	DBLP DOI BibTeX RDF
44	Thomas Fotiadis, Ch. Vassiliadis, L. Hatzithomas, E. Gkotzamanis	An IT Approach Against Brand Positioning Confusion on Hospitality Enterprises: The Case of Greek Hotels.	ENTER	2005	DBLP DOI BibTeX RDF	Internal Marketing, Integrated Marketing Communication, hospitality enterprises, information systems
43	James K. Ho	Inter-brand comparison of online auction markets.	Electron. Commer. Res.	2008	DBLP DOI BibTeX RDF	Inter-brand comparison, Data mining, Online auctions, Market research
43	Bernard J. Jansen, Mimi Zhang, Ying Zhang	Brand awareness and the evaluation of search results.	WWW	2007	DBLP DOI BibTeX RDF	search engines, web searching, brand
41	Stephen L. France, J. Douglas Carroll	Visualizing the Competitive Structure of Online Auctions.	ICDM	2009	DBLP DOI BibTeX RDF	Visualization, Auctions, Marketing, MDS, Bidding
41	Tom Rodden, Andy Crabtree, Terry Hemmings, Boriana Koleva, Jan Humble, Karl-Petter Åkesson, Pär Hansson	Assembling Connected Cooperative Residential Domains.	The Disappearing Computer	2007	DBLP DOI BibTeX RDF
41	Davide Bolchini, Franca Garzotto, Paolo Paolini	Branding and Communication Goals for Content-Intensive Interactive Applications.	RE	2007	DBLP DOI BibTeX RDF
41	Shinyoung Park, Akira Harada, Hiroya Igarashi	Influences of personal preference on product usability.	CHI Extended Abstracts	2006	DBLP DOI BibTeX RDF	NASA-TLX, personal preference (brand image), product usability
41	Panos M. Markopoulos, Jeffrey O. Kephart	How valuable are shopbots?	AAMAS	2002	DBLP DOI BibTeX RDF	brand, shopbots, information value, price dispersion
39	Morteza Maleki Minbashrazgah, Hooshmand Bagheri Garbollagh, Maryam Varmaghani	Brand-specific transactional leadership: the effects of brand-building behaviors on employee-based brand equity in the insurance industry.	Kybernetes	2022	DBLP DOI BibTeX RDF
39	Kamelia Shahid, Qing Yang 0026, Abdul Waheed, Farrah Arif	Insights into consumers: exploring the impact of brand coolness on consumers' brand engagement with intervening role of brand love.	Int. J. Inf. Syst. Chang. Manag.	2022	DBLP DOI BibTeX RDF
39	Crystal T. Lee, Sara H. Hsieh	Can social media-based brand communities build brand relationships? Examining the effect of community engagement on brand love.	Behav. Inf. Technol.	2022	DBLP DOI BibTeX RDF
39	Anupreet Kaur Mokha	Brand Equity, Brand Satisfaction, and Brand Loyalty: A Study of Select E-Commerce Industry.	Int. J. Online Mark.	2021	DBLP DOI BibTeX RDF
39	Nedra Bahri-Ammari, Raouf Ahmad Rather, Rahim Kallal	Brand engagement and identification in virtual brand community: the moderating role of brand community subscription seniority.	Int. J. Web Based Communities	2021	DBLP DOI BibTeX RDF
39	Xuan Gong, Changzheng Wang, Yi Yan, Maohong Liu, Rizwan Ali	What Drives Sustainable Brand Awareness: Exploring the Cognitive Symmetry between Brand Strategy and Consumer Brand Knowledge.	Symmetry	2020	DBLP DOI BibTeX RDF
39	Joe Phua, Seunga Venus Jin, Jihoon (Jay) Kim	Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention.	Telematics Informatics	2017	DBLP DOI BibTeX RDF
39	Fucheng Zheng, Ning Zhang, Liqin Yu, Guanfei Li	How Does Brand Community Identity Affect Brand Loyalty and Brand Recommendation?	TE	2017	DBLP DOI BibTeX RDF
39	Katherine Barnet, Sharmila Pixy Ferris	Brand Loyalty and Online Brand Communities: Is Brand Loyalty Being Strengthened Through Social Media?	Int. J. Online Mark.	2016	DBLP DOI BibTeX RDF
39	Crystal T. Lee, Sara H. Hsieh	The effects of Social Capital on Brand Evangelism in Online Brand Fan Page: the Role of passionate Brand Love.	PACIS	2016	DBLP BibTeX RDF
39	Liguo Lou, Joon Koh	Is Social Advertising Effective? Influence of Brand Content on Brand Purchase Intention and Brand Information diffusion.	ECIS	2016	DBLP BibTeX RDF
39	Seunga Venus Jin, Joe Phua	The moderating effect of computer users' autotelic need for touch on brand trust, perceived brand excitement, and brand placement awareness in haptic games and in-game advertising (IGA).	Comput. Hum. Behav.	2015	DBLP DOI BibTeX RDF
39	Eunice Kim, Yongjun Sung, Hamsu Kang	Brand followers' retweeting behavior on Twitter: How brand relationships influence brand electronic word-of-mouth.	Comput. Hum. Behav.	2014	DBLP DOI BibTeX RDF
39	Kem Z. K. Zhang, Sasa Wang, Sesia J. Zhao	Effect of Brand Pereffect of Brand Personality on Brand Loyalty in Companies' Microblogs.	PACIS	2014	DBLP BibTeX RDF
39	Miao-Que Lin, Bruce C. Y. Lee	The Influence of Website Environment on Brand Loyalty: Brand Trust and Brand Affect as Mediators.	Int. J. Electron. Bus. Manag.	2012	DBLP BibTeX RDF
39	Anna Torres, Tammo H. A. Bijmolt	Assessing brand image through communalities and asymmetries in brand-to-attribute and attribute-to-brand associations.	Eur. J. Oper. Res.	2009	DBLP DOI BibTeX RDF
39	Henrik Uggla	Optimising the brand-to-brand customer interface through the Brand Association base.	MCPC	2003	DBLP BibTeX RDF
37	Landon Brand, Aditya Patel, Izzatbir Singh, Clayton Brand	Real Time Mortality Risk Prediction: A Convolutional Neural Network Approach.	HEALTHINF	2018	DBLP DOI BibTeX RDF
34	André Melzer, Brad Bushman, Ulrich G. Hofmann	When Items Become Victims: Brand Memory in Violent and Nonviolent Games.	ICEC	2008	DBLP DOI BibTeX RDF	Game violence, in-game advertising, memory, media effects
34	Ingo Zinnikus, Christian Hahn 0001, Michael Klein, Klaus Fischer 0001	An Agent-Based, Model-Driven Approach for Enabling Interoperability in the Area of Multi-brand Vehicle Configuration.	ICSOC	2007	DBLP DOI BibTeX RDF
34	Jashen Chen, Russell K. H. Ching	The Effects of Mobile Customer Relationship Management on Customer Loyalty: Brand Image Does Matter.	HICSS	2007	DBLP DOI BibTeX RDF
34	Peter Shultz	Brand consciousness as a driving design force.	TEI	2007	DBLP DOI BibTeX RDF	medium selection, slide projectors, branding
34	Chien-Chang Hsu, Yao-Wen Tang	An Intelligent Mobile Learning System for On-the-Job Training of Luxury Brand Firms.	Australian Conference on Artificial Intelligence	2006	DBLP DOI BibTeX RDF	Genetic algorithm, RFID, Collaborative filtering, On-the-job training
34	Ulrich Pinsdorf, Peter Ebinger	Automated Discovery of Brand Piracy on the Internet.	ICPADS (2)	2005	DBLP DOI BibTeX RDF
33	Tian Geng, Dai Xia	The Research of influence on the Positioning and Extention of Brand Benefits by Emotional Value at the Age of Economic Crisis.	APWCS	2010	DBLP DOI BibTeX RDF	economy crisis, emotion value, brand benefits
33	Chen-hao Fan	A Study on the Consumers' Brand Cognition and Design Strategy by ZMET.	HCI (7)	2009	DBLP DOI BibTeX RDF	ZMET (Zaltman Metaphor Elicitation Technique), Brand Values, Consumers’ Inclinations
33	Liu Dan, Li Ying, Fang Xianpeng	Which One is the Worst? Impact of SMS Service Failure on Brand Trust.	SNPD	2009	DBLP DOI BibTeX RDF	service failure, brand trust, SMS
33	Wenyong Zhou, Jing Zhang	Service Quality Evaluation for Brand Retailers Based on Fuzzy Comprehensive Appraisal.	FSKD (6)	2009	DBLP DOI BibTeX RDF	Service Quality Evaluation, Brand Retailers, Fuzzy Comprehensive Appraisal, Analytic Hierarchy Process, Exploratory Factor Analysis
33	George Baourakis, George Baltas, Meline Izmiryan, Nikos Kalogeras	Brand preference: A comparative consumer study in selected EU countries.	Oper. Res.	2007	DBLP DOI BibTeX RDF	Brand choice, marketing research, multivariate analysis, consumer behaviour, market segmentation
31	Nobuyoshi Sato, Minoru Uehara, Jin Tamaoka	A Possibility Test on a Discrimination System for Identification of Cultivated Products by Trace ElementsAnalysis.	CIT	2005	DBLP DOI BibTeX RDF
31	Nobuyoshi Sato, Minoru Uehara, Jin Tamaoka, Koichiro Shimomura, Hirobumi Yamamoto, Ken'ichi Kamijo	Initial Design of Distributed Identification System for Geographical Origin by Trace Element Analysis.	DEXA Workshops	2005	DBLP DOI BibTeX RDF
31	Nobuyoshi Sato, Minoru Uehara, Jin Tamaoka, Koichiro Shimomura, Hirobumi Yamamoto, Ken'ichi Kamijo	A Discrimination System for Identification of Cultivated Products by Trace Elements Analysis - Using Broccoli as an Example.	ICDCS Workshops	2005	DBLP DOI BibTeX RDF
31	Richard T. Snodgrass, Merrie Brucks	Branding Yourself.	SIGMOD Rec.	2004	DBLP DOI BibTeX RDF
31	Leo Bachmair, Harald Ganzinger, Andrei Voronkov	Elimination of Equality via Transformation with Ordering Constraints.	CADE	1998	DBLP DOI BibTeX RDF
30	Saurabh Goorha, Lyle H. Ungar	Discovery of significant emerging trends.	KDD	2010	DBLP DOI BibTeX RDF	brand management, buzz, communication, text mining, social media, reputation management, entity extraction, competitive intelligence, sentiment detection, trend detection
30	Hisashi Shima	Common Understanding of Graphic Image Enhance "Emotional Design".	HCI (10)	2009	DBLP DOI BibTeX RDF	development procedure, brand design, Tacit dimension, empathy development, Emotional design
30	Roberto Daniele, Andrew J. Frew, Kate Varini, Asmik Magakian	Affiliate Marketing in Travel and Tourism.	ENTER	2009	DBLP DOI BibTeX RDF	affiliate marketing, merchant - affiliate networks distribution channels, electronic distribution - online travel, brand management, online fraud
30	Davide Bolchini, Franca Garzotto, Paolo Paolini	Value-driven design for "infosuasive" web applications.	WWW	2008	DBLP DOI BibTeX RDF	communication goals, value-driven design, requirements, conceptual model, web engineering, web design, globalization, value, brand, persuasive design
26	Ron N. Bar, Avery M. Haviv	Brand Building to Deter Entry and Its Impact on Brand Value.	Manag. Sci.	2023	DBLP DOI BibTeX RDF
26	Chia-Lin Hsu	Enhancing brand love, customer engagement, brand experience, and repurchase intention: Focusing on the role of gamification in mobile apps.	Decis. Support Syst.	2023	DBLP DOI BibTeX RDF
26	Xiaolin Lin, Xuequn Wang	Following too much on Facebook brand page: A concept of brand overload and its validation.	Int. J. Inf. Manag.	2023	DBLP DOI BibTeX RDF
26	Kai Wang 0038, Jeffrey C. F. Tai, Han-fen Hu	Role of brand engagement and co-creation experience in online brand community continuance: A service-dominant logic perspective.	Inf. Process. Manag.	2023	DBLP DOI BibTeX RDF
26	Xinyan Cao, Xiang Fang, Guang Xiao, Nan Yang	Optimal Contract Design for a National Brand Manufacturer Under Store Brand Private Information.	Manuf. Serv. Oper. Manag.	2023	DBLP DOI BibTeX RDF
26	J. Cancellieri, Walter Didimo, Andrea Fronzetti Colladon, Fabrizio Montecchiani	Brand Network Booster: A New System for Improving Brand Connectivity.	CoRR	2023	DBLP DOI BibTeX RDF
26	Jhih-Syuan (Elaine) Lin, Linwan Wu	Examining the psychological process of developing consumer-brand relationships through strategic use of social media brand chatbots.	Comput. Hum. Behav.	2023	DBLP DOI BibTeX RDF
26	Li-Ting Huang	Building Streamers' Personal Brand Loyalty by the Brand Resonance Pyramid Model in Live Streaming Commerce.	PACIS	2023	DBLP BibTeX RDF
26	Annisya Erobathriek, Christian Haposan Pangaribuan, Elfindah Princes	Social Media Marketing Activities to Tie-in Brand Commitment: A Brand Experience Mediation.	ICIMTech	2023	DBLP DOI BibTeX RDF
26	Latifa Mednini, Imen Charfi Ben Hmida	Antecedents and Outcomes of Brand Hate: A Case of Anti-brand Community.	ICDEc	2023	DBLP DOI BibTeX RDF
26	Oscar Carbonell Dolz	The role of brand experience on customer experience: An analysis of business success in the mobile gaming industry. A study of the relevance of brand experience in the customer experience for the business success of a product/service in the mobile gaming industry		2023	RDF
26	Xiumin Chu, Ye-Zheng Liu 0001, Xiayu Chen, Zhengping Ding, Shouzheng Tao	What motivates consumer to engage in microblogs? The roles of brand post characteristics and brand prestige.	Electron. Commer. Res.	2022	DBLP DOI BibTeX RDF
26	Mahima Shukla, Rahul Gupta	Effect of Social Media Personalization on Brand Strength: A Study of the Brand Advertised on Facebook.	Int. J. Online Mark.	2022	DBLP DOI BibTeX RDF
26	Kedwadee Sombultawee, Woraphon Wattanatorn	Management of social selling and B2B customer-brand engagement: Is direct selling on social media good for your brand and relationships?	Electron. Commer. Res. Appl.	2022	DBLP DOI BibTeX RDF
26	Yuxuan Guo, Feifei Wang, Chen Xing, Xiaoling Lu	Mining multi-brand characteristics from online reviews for competitive analysis: A brand joint model using latent Dirichlet allocation.	Electron. Commer. Res. Appl.	2022	DBLP DOI BibTeX RDF
26	Anthony Palomba	Building OTT brand loyalty and brand equity: Impact of original series on OTT services.	Telematics Informatics	2022	DBLP DOI BibTeX RDF
26	Wei-Hung Hsiao, Yu-Hsiu Lin, Ing-Long Wu	Advergame for Purchase Intention via Game and Brand Attitudes from Antecedents of System Design, Psychological State, and Game Content: Interactive Role of Brand familiarity.	J. Organ. Comput. Electron. Commer.	2022	DBLP DOI BibTeX RDF
26	Md. Hafez	Unpacking the influence of social media marketing activities on brand equity in the banking sector in Bangladesh: A moderated mediation analysis of brand experience and perceived uniqueness.	Int. J. Inf. Manag. Data Insights	2022	DBLP DOI BibTeX RDF
26	Xinyan Zhao, Yi-Ru Regina Chen	How brand-stakeholder dialogue drives brand-hosted community engagement on social media: A mixed-methods approach.	Comput. Hum. Behav.	2022	DBLP DOI BibTeX RDF
26	Manu Bhandari, Po-Lin Pan	Underlying Mechanisms of Brand Feedback's Mixed Effects in E-Commerce: Roles of Perceived Controllability, Stability, and Brand Trust.	Cyberpsychology Behav. Soc. Netw.	2022	DBLP DOI BibTeX RDF
26	Audrey Moutat	Interface Experience, Brand Experience. On How Interface Design Models the Relationship with the Brand.	HCI (45)	2022	DBLP DOI BibTeX RDF
26	Hai-Yen Thi Bui	Improving brand safety through brand risk management activities: A case study of F&B enterprises in Vietnam.	ICRMAT	2022	DBLP DOI BibTeX RDF
26	Ahmad Ibrahim Aljumah, Mohammed T. Nuseir, Ghaleb A. El Refae	Exploring the Effect of Social Media Marketing and Destination image on Destination Loyalty in Covid-19 Times: Sequential Mediating Role of Brand Love and Brand Loyalty.	ACIT	2022	DBLP DOI BibTeX RDF
26	David Azcona, Alan F. Smeaton	Brand Recommendations for Cold-Start Problems Using Brand Embeddings.	IntelliSys (3)	2022	DBLP DOI BibTeX RDF
26	Alejandro Mujica, Esteban Villanueva, Manuel Luis Lodeiros-Zubiria	Micro-learning Platforms Brand Awareness Using Socialmedia Marketing and Customer Brand Engagement.	Int. J. Emerg. Technol. Learn.	2021	DBLP DOI BibTeX RDF
26	Manu Bhandari, Shelly Rodgers, Po-Lin Pan	Brand feedback to negative eWOM messages: Effects of stability and controllability of problem causes on brand attitudes and purchase intentions.	Telematics Informatics	2021	DBLP DOI BibTeX RDF